Category: Market Intelligence Case Studies

Demand Planning and Forecasting

Demand Planning and Forecasting Analysis Helped an Equipment Manufacturer Curtail Loss of Market Share and Enhance Profit Margins by 31%.

Demand Planning and Forecasting for an Equipment Manufacturer

As the marketplace is becoming increasingly competitive, traditional demand planning and forecasting methods are no longer helping manufacturing companies to identify and adapt to the increase in demand volatility. Consequently, companies in the equipment manufacturing industry are facing difficulties in managing production and transportation operations. This necessitates equipment manufacturing companies to redesign their supply chain management model by leveraging demand planning and forecasting solution.

By integrating supply and demand planning, the risks of overstock and stockouts can be reduced. Our demand planning and forecasting analysis can help you to achieve this objective. Request a FREE proposal today.

Demand Planning and Forecasting for an Equipment Manufacturer

Business Challenge

The client is an equipment manufacturing company based out of Sweden.

The client’s lack of adaptability to demand volatility in the market caused huge losses for the company. Also, they faced difficulties in forecasting the demand for their products in advance and managing production and transportation accordingly. As a result, the company encountered a huge loss in their market share for two consecutive years.

The client approached the experts at Infiniti Research to leverage their expertise in offering demand planning and forecasting solution. By leveraging Infiniti’s demand planning and forecasting solution, the client wanted to efficiently forecast future demand patterns and respond more nimbly to changing market needs.

In addition, by leveraging Infiniti’s demand planning and forecasting solution, the client wanted to:

Increase adaptability to demand volatility – The unexpected market changes and demand fluctuations were making if difficult for the client to accurately forecast products demand. By leveraging Infiniti’s demand planning and forecasting solution, the client wanted to enhance the efficiency of supply chain operations and forecast product demand accurately.

Better internal and external team collaboration: Due to demand management challenges, the client faced challenges in seamlessly collaborating with suppliers and vendors. With Infiniti’s demand planning and forecasting solution, the client wanted to identify and adapt to market changes to better manage internal and external collaboration.

Focus on profitability: By identifying the target stock levels that are required to meet the rising demand for products in advance, the client wanted to develop flexibility and scheduling so they can respond to market fluctuations in a nimble manner.

Are you still depending on your company’s previous sales data to predict the future demand for products? If yes, it’s high time for you to leverage demand planning and forecasting solution to improve operational efficiency and reduce inventory cost. Contact us today!

Solutions Offered

The experts at Infiniti Research conducted market scanning and monitoring analysis to help the client identify factors impeding the product demand in the market. Our experts also analyzed the company’s past five-year data to forecast demand-supply shifts and identify seasonal fluctuations. The next phase of the demand planning and forecasting engagement involved a demand management study, where the experts helped the client to deal with issues pertaining to analyzing and estimating the market demand for their products.

Our experts also conducted an inventory forecasting analysis, where they analyzed a broader set of variables including seasonal changes, competitor offerings, and demand patterns to help the client to proactively identify product demand and plan inventory. In the last phase of the demand planning and forecasting analysis, our experts conducted a competitive intelligence study. This phase of the engagement helped the client to understand how their competitors managed supply chain operations and adapted to unexpected demand volatility in the market.

Results Obtained

By leveraging Infiniti’s demand planning and forecasting solution, the client was able to integrate supply and demand planning. This helped them to subsequently reduce the risks of stockouts and overstocks. Also, they were able to reduce inventory cost and improve operational efficiency. In addition, the client was able to improve communication between their internal and external groups. Furthermore, the company was able to curtail losses in market share and enhance profit margins by 31%.

Request for more information to know more about the benefits of leveraging our demand planning and forecasting solution.

Market opportunity analysis

Uncovering Business Opportunities and Fostering Strategic Growth with Market Opportunity Analysis

Due to constant disruptions in market dynamics and policies changes, keeping up with the developments in the market and exploring new opportunities have become imperative for businesses. Given all the risks in the market, staying in the comfort zone feels like a very smart choice for some business owners. But it’s not! If you want your business to keep growing, you must consistently seek new opportunities.

While it’s tempting to rush to the market to transform your great business idea into a reality, the inability to carry out effective analysis of market opportunities can doom your business. Investing in a market opportunity analysis can easily help you to successfully outgrow your competitors by discovering new ways to expand reach outside your core business.

Given our expertise in offering market opportunity analysis engagement, we have helped various businesses to assess markets’ readiness for new offerings and become market leaders. This newsletter covers some of our success stories that highlight how our market opportunity analysis solution has helped companies to develop a detailed understanding of the attractiveness of market opportunities for their product and service offerings.

 

Market Opportunity Analysis to Support the US Market Expansion Plan for An Automaker

Over the past few years, we have been hearing about ambitious market entries going kaput. Though profitable in the home nation, various businesses fail to crack international markets. Have you ever wondered why is it that so many organizations fail to succeed overseas? The main reason being companies lack adequate research of the market and its competitive landscape. Leveraging market opportunity analysis can help businesses to stay informed about the present as well as the long-term forecasts of the market. This can subsequently help businesses to successfully establish their foothold in a new or foreign market.

This success story will help you better understand how our market opportunity analysis engagement helped an automotive company to expand their insights into the US automotive industry and focus its efforts in the right direction. Also, find out the detailed approach undertaken by the experts at Infiniti Research to help the client make insight-based market expansion decisions and establish their foothold in the US automotive industry.

Realizing Savings of over $8 Million for Financial Services Provider

The Canadian banking industry is witnessing a phase of tremendous disruption, triggered by the advent of digital technologies, ever-changing regulatory environment, and proliferation of FinTech organizations. Therefore, for companies looking to enter the Canadian banking industry, understanding and navigating challenging market conditions has become inevitable. Leveraging market opportunity analysis solution can help businesses to achieve this objective and flourish in an extremely competitive landscape.

This success story is a perfect example of how market opportunity analysis can help businesses to gain a leading edge in an unknown market and realize huge savings. Although the client had prior experience in serving customers throughout the United States, they found it challenging to expand their operations to the Canadian banking industry. They approached the experts at Infiniti Research to leverage their expertise in offering market opportunity analysis.

With our market opportunity analysis engagement, the client was able to capitalize on profitable market opportunities and yield huge profits. In addition, by leveraging our market opportunity analysis solution, they were able to realize savings of over $8 million within three years of entering the new market.

Market Opportunity Analysis to Support Data-Driven Business Strategies for Flexible Packaging Firm

While introducing a new product or service in a market, businesses must keep up with the escalating market demands. Also, businesses will need to understand the opportunity and potential for their products in the market. This requires a thorough understanding of the critical factors including investment environment, industry development, industry capacity, and marketing channels.

Market opportunity analysis can help businesses to develop a detailed understanding of the potential for their product and service offerings in a market. This is clearly evident in one of our success stories. By leveraging market opportunity analysis solution, a flexible packaging company was able to gain insights on critical success factors to devise its go-to-market strategy and route to entry in the market. With our market opportunity analysis engagement, they also gained a detailed understanding of the offerings and strengths of key competitors. In addition, with our market opportunity analysis solution, they achieved a 50% reduction in the total cost of operations and up to $13 million in potential annual operational savings.

Market Opportunity Analysis of the Alcoholic Beverage Industry

Gaining a thorough understanding before leaping into a new market is crucial for businesses to succeed in today’s competitive marketplace. Also, keeping tabs on target market segments, tracking emerging market trends, regional market developments, and profitable marketing opportunities are becoming vital for businesses. This is where the real power of leveraging market opportunity analysis comes into play.

Our client, an alcoholic beverage company wanted to validate potential market opportunities and expand into new market segments. They needed help in understanding the potential for their product offerings in developed nations. Also, they wanted to evaluate their average sales potential for the next five years.

With our business opportunity analysis engagement, the client was able to gain strategic insights to foresee changing market dynamics, make informed decisions, and explore new business opportunities.

US banking industry

Understanding Evolving Business Models and Market Opportunities in the US Banking Industry – Market Intelligence Engagement

US Banking Industry

The US banking industry is undergoing radical transformations due to evolving business models, security challenges, mounting regulations, and disruptive technologies. Also, with the rising competition in the US banking industry, the traditional branch-based model is no longer helping banking companies to sustain a leading edge in the market. This necessitates banking companies to rethink the way they do business. Also, undertaking a market intelligence study is becoming imperative for banking companies to understand market transformations and adapt to the fast-evolving marketplace.

Wondering what are the key trends, opportunities, and challenges that may affect business operations and strategies of companies in the US banking industry? Our custom market intelligence solution can help you gather comprehensive insights into the US banking industry. Request a FREE proposal!

Business Challenge

The client is a banking company based out of Germany.

Our client, a leading banking company, wanted to set up a new office in the United States. Before expanding to the United States, they wanted to gather comprehensive insights into the US banking industry and understand the competitive landscape. In addition, they wanted to understand the business challenges in the US banking industry and identify lucrative market opportunities. They approached the experts at Infiniti Research to leverage their expertise in offering custom market intelligence solution.

Other challenges faced by the company were:

US banking industry challenge #1: Optimizing the mobile experience

With the proliferation of smartphones and other associated devices, customers in the US inclined more towards banking online. This necessitated US banking companies to have a mobile-friendly banking experience to retain current customers and acquire new ones. The client, therefore, wanted to identify the business models gaining popularity in the US banking industry.

US banking industry challenge #2: Security and authentication

With security breaches and identity threats rising in the US banking industry, undertaking safety and security measures were becoming paramount for banking companies to enhance consumer trust. Therefore, before expanding to the US, the client wanted to understand the strategic safety plans undertaken by the top companies in the US banking industry to ensure the safety of their customer’s financial data.

US banking industry challenge #3: Rise of technology disruption or FinTech

As FinTech companies displaced some of the profitable financial services of traditional banks such as financial advising, loan, and money transfer, they posed major challenges for companies in the US banking sector. The client, therefore, wanted to understand the alternatives undertaken by the top companies in the US banking industry to tackle this challenge.

Our market intelligence solution can help you tackle the above-mentioned challenges and gain a leading edge in today’s competitive marketplace. CONTACT US today!

Solutions Offered

The experts at Infiniti Research conducted a market research study of the US banking industry. The factors such as market developments, technological advancements, opportunities, and evolving industry regulations were taken into consideration. Also, our experts conducted a risk assessment study, where they analyzed the operational and security risks impacting companies in the US banking industry. This phase of the market intelligence study helped the client to undertake risk mitigation approaches to tackle the rising industry risks and security threats.

Our experts also conducted a market trend analysis. In this phase, the experts at Infiniti Research helped the client to identify all the latest trends in the banking sector in USA and prioritize them based on their profitability for the company. Lastly, by conducting a competitive intelligence study, our experts helped the client to analyze the top ten companies in the US banking industry. In this phase, factors such as competitors’ banking models, risk mitigation approaches, and other strategic alternatives were taken into consideration.

Results Obtained

By leveraging our market intelligence solution, the client was able to understand all the latest trends that were gaining popularity in the banking industry in US. Also, they were able to gather comprehensive insights into market developments, opportunities, and challenges. Furthermore, they were able to adopt a customer-centric banking model and gain a leading edge in the US banking industry. In addition, by undertaking strategic safety plans for protecting customers’ financial data, they were able to enhance customer trust and acquire new customers.

Our market intelligence solution further helped the client to gain a leading spot in the US banking sector and enhance market share by 31%.

banking

Request for more information to know more about our services for banking sector companies in the US.

market opportunity analysis

Attracting New Customer Groups with Market Opportunity Analysis for a Fast Fashion Retailer

The fast fashion sector is a booming industry with diverse and big opportunities in store. However, this sector is faced with a unique set of challenges due to its highly dynamic nature. The recent events of some of the biggest fast fashion retailers having to shut shop is a wake-up call for players in the industry to stay prepared for a tougher economic environment with changing consumer trends and shifts in the fashion system. According to experts at Infiniti, this year will be shaped by consumer shifts linked to technology, social causes, and trust issues along with the potential disruption from geopolitical and other macroeconomic events. Only those fast fashion retailers who accurately reflect the trends or have the courage to self-disrupt will emerge as winners. By leveraging a market opportunity analysis fast fashion retailer can stay abreast with the changing market dynamics and also identify lucrative opportunities that can be capitalized on.

Every day you’re dealing with the changing nature of retailing and the information imbalance caused by mobile apps, social media, and big competitors with bigger budgets. Request a free proposal to know how our market opportunity analysis can help you successfully compete.

Business challenge

The client is a fast fashion retailer headquartered in Central America

market opportunity analysisOur client, a reputed fast fashion retailer noticed a sudden drop in sales. They believed it was due to the recent change in their merchandising mix. Their newer clothing line adhered to the latest trends in the fashion industry. They assumed that this attracted a different and new set of customers for the business. They were facing predicaments in confirming this assumption and if proved right they wanted to identify opportunities to lure similar customers and strategize to keep them hooked on to their brand. With Infiniti’s market opportunity analysis, the client also wanted to:

  • Find the exact age group of the new customer base
  • Identify the right marketing channels to invest in
  • Implement strategies to bring sales back on track

Capitalize on the right opportunities to scale your business to greater heights. Get in touch with our experts to learn more about our market opportunity analysis solutions and its benefits for your business.

Solutions offered

Our industry experts helped the client undertake a comprehensive market opportunity analysis. Factors including market size, customer database, and market trends were taken into account. A detailed customer intelligence engagement was also provided to the client apart from market opportunity analysis.

During the customer intelligence solution, our team of experts split customers into groups based on those who purchased since the merchandising mix change was implemented and those who hadn’t. For each group, they compared the number of new vs. existing customers, purchase frequency, transaction, and the total spend. When the categories favored by the different segments were compared, it was found that new merchandise was purchased mostly by new customers. It was also identified that the newer customers were younger, between the age group of 20-35.

Infiniti’s market assessment study offered as part of the market opportunity analysis also helped the client identify the key transformations in the US fast fashion industry. It also helped them identify the top marketing channels that are most lucrative to attract and retain new customers.

Results obtained

With over 15 years of experience in helping global businesses in successfully overcoming roadblocks in business, our experts helped the company in the fast fashion retail industry to adapt to the industry trends and transformations.

market opportunity analysisOur market opportunity analysis helped the client identify that their target customers are more likely to respond to display ads over direct marketing. This helped them invest in the right marketing channel and lure more customers to their brand. With this, they attained a 19% increase in targeted segment spend. Consequently, in less than 60 days they reversed their declining sales.

Learn more about Infiniti’s market opportunity analysis solutions

US semiconductor industry

Market Intelligence Solution Helped a Semiconductor Company Realize Savings of Over $4.3 Million

US Semiconductor Industry Outlook

The US semiconductor industry is one of the most flourishing sectors. However, this does not mean that this sector is free of challenges. In recent years, semiconductor manufacturing companies in USA have been exposed to several predicaments including economic recession, declining labor pool, security threats, and growing competition from new market entrants. Despite this, semiconductor market experts believe that there is ample scope of improvement in this sector. Therefore, for companies in the semiconductor industry, partnering with a market intelligence firm is often helpful to navigate new challenges and explore new market opportunities.

Although the US semiconductor industry has been growing steadily over the past few years, several challenges are expected to hamper the growth prospects. Are you prepared to tackle the rising semiconductor industry challenges? If not, our market intelligence experts can help. Request a FREE proposal!

US semiconductor industry

Business Challenge

The client is a well-known semiconductor manufacturing company based out of Germany. The company is one of the major producers of semiconductor, such as DRAM and NAND flash.

Our client, a well-known semiconductor manufacturing company wanted to understand the potential for their products in the US semiconductor industry. Also, the company wanted to devise a commercialization strategy to ensure commercial success for its products in the US semiconductor industry. However, they lacked insight into the US semiconductor market and competitive environment for making informed decisions. Also, the client realized that without a robust market assessment and competitor analysis, achieving sizeable market share and penetration would be impossible.

As such, they approached the experts at Infiniti Research to leverage their expertise in offering market intelligence solution. Also, they were looking for advisory on strategies for targeting new customers and suggestions on customer acquisition strategies.

Our custom market intelligence solution can help you review macro and microeconomic environments, identify potential barriers to market entry, compare competitor offerings, and make well-informed business decisions. Contact us today!

Furthermore, with Infiniti’s market intelligence engagement, the client also wanted to tackle challenges such as:

US semiconductor industry challenge #1: Declining labor pool

The client noted that the number of skilled labor in the US was slowly shrinking. Also, the number of engineering graduates in the US has been static when compared to countries like China, Japan, and India. As such, attracting skilled labor was becoming one of the toughest tasks for semiconductor companies in USA. Before expanding to the US semiconductor industry, the client wanted to understand the capital requirements for attracting skilled labor and also leverage advanced technologies to attract young talent.

US semiconductor industry challenge #2: Ongoing pace of IoT development

As the cloud economy becomes mainstream in the IoT era, semiconductor companies in the United States will need to continuously innovate their processes to drive connectivity across the IoT value chain. In addition, semiconductor companies will need to produce chips with an ultra-small form factor, low power consumption, and wireless connectivity options. Therefore, the client wanted to explore all the lucrative opportunities in the US semiconductor industry and understand how their competitors adapted to the fast-changing marketplace.

US semiconductor industry challenge #3: Security threats

With IoT being one of the top growth drivers for the semiconductor industry, security concerns around connected devices posed major threats to companies in the US semiconductor industry. The client, therefore, wanted to understand all the operational and security risks faced by companies in the US semiconductor industry and take approaches to mitigate them.

Our experts can help you to gather complete insights into a new market and keep track of all the regional market developments. Request for more info on our solution.

Our Approach

With our expertise in offering market opportunity assessment, we helped the client to comprehend the potential challenges and barriers to entry across niche market segments in the US. Also, we helped the client to identify the needs of the American customers and design and deliver products accordingly.

By leveraging Infiniti’s expertise in offering market entry advisory solutions, the client was also able to review macro and micro economic environments, identify potential barriers to market entry, compare competitor offerings, and build robust route-to-market strategies.

Our experts also conducted a market scanning and monitoring study, where they analyzed the latest market trends and technological innovations in the US semiconductor industry. Furthermore, our experts helped the client to keep track of regional market developments in the US semiconductor industry.

The next phase of the market intelligence engagement involved a competitive intelligence and benchmarking study. This phase of the engagement helped the client to evaluate competitive landscape in the US semiconductor industry. In addition, our experts helped the client to analyze the top semiconductor companies in USA and also understand in detail their business models, financial performance, and strategic plans.

Our risk assessment study helped the client to evaluate all the major operational and security risks in the US semiconductor industry and take risk mitigation approaches to tackle them before they affect the company’s overall growth.

The experts at Infiniti Research also helped the client to evaluate the average capital requirement for recruiting skilled labor and setting up production center in the US.

Results Obtained

With Infiniti’s market intelligence solution, the client was able to gain detailed insights on the market demographics and competitive scenario in the US semiconductor industry. They also developed a detailed understanding of the attractiveness of market opportunities for their product offerings in the US. In addition, the insights obtained from our market intelligence solution helped the client to devise a sound market entry plan and partnership structure to enter the US semiconductor industry. Also, they were able to devise a robust product commercialization strategy and enhance brand awareness in the US.

They were also able to successfully setup their production center and establish their foothold in the US semiconductor industry. In addition, by leveraging advanced technologies and processes, they were able to attract skilled labor and enhance operational efficiency. Within two year of entering the US semiconductor industry, the client realized a savings of over $4.3 million. Furthermore, they were able to enhance sales rate by 23%.

Request a FREE brochure to gain detailed insights into our solutions portfolio and their benefits for your business.

Market intelligence services

Market Intelligence Services to Support a Chemical Company in Meeting their Research and Information Needs

“The chemical sector will continue to grow in 2020 and beyond despite a challenging global economy”, according to a market research expert at Infiniti Research.

The chemical industry has had a longstanding presence worldwide and contributes significantly towards the national GDP. However, rapidly evolving market dynamics and rising pressure from competitors have put companies in the chemical industry under a negative spotlight. Such challenges coupled with the rise in governmental and regulatory pressures have made it challenging for companies in the chemical industry to setup strict quality and process control measures and adapt to the fast-evolving market changes.

To succeed in the long-run, chemical companies will need to understand the industry’s fluctuating dynamics, as well as the market opportunities and sources of cost advantage. As such, they are partnering with firms like Infiniti Research to leverage their expertise in offering market intelligence services.

Our well-experienced market intelligence services experts can help you improve your core business activities and achieve significant cost savings. Request a FREE proposal today.

Business Challenge

The client is a chemical manufacturer and supplier based out of Canada.

With technological advancements and constant innovations in manufacturing processes, the client faced difficulties in managing their production and distribution processes. In addition, the lack of adequate insights into the local markets, regulatory changes, and key insights related to end-user segments in the US made market expansion challenging for the company. Furthermore, the company required marketing and operational support to increase pipeline growth and speed up the routine tasks in a cost-effective manner.

They approached the experts at Infiniti Research to leverage their expertise in offering market intelligence services. With Infiniti’s market intelligence services, the client also wanted to:

Focus on core competencies – The client spent huge capital into targeting non-profitable customers and on developing products with low market demand. As a result, they witnessed a huge dip in their sales rate. With Infiniti’s market intelligence services, they wanted to efficiently focus on core business activities and pursue profitable market opportunities and maximize efficiency in their core business activities.

Get reliable information support – With constant changes in the market and unexpected demand fluctuations, the client’s corporate strategy team faced difficulties in making well-informed business decisions. Also, lack of insights into the US chemical industry made it more challenging for the company to successfully establish a foothold in the US chemical sector. With Infiniti’s expertise in offering customer market intelligence services, they needed support on gathering insights on various competitive products, local markets, regulatory changes, and target customers. In addition, with Infiniti’s market intelligence strategy, they wanted a country-level assessment report to identify profitable markets for expansion.

Implement structured and hassle-free process – The client also needed support in product comparisons and benchmarking. Furthermore, with Infiniti’s market intelligence services, they wanted to enhance demand forecasting accuracy for their products. In addition, with Infiniti’s market intelligence services, the client wanted to set up a structured process to streamline all requirements and meet customers’ demand in a flawless manner.

Are you facing challenges in managing multiple vendors and processes? Our experienced market intelligence services experts can help. Contact us to leverage our market intelligence services.

Solutions OfferedMarket Intelligence ServicesOur market intelligence services followed a four-phased approach. The initial phase involved understanding the client’s business objectives and analyzing their requirements. The second phase of the market intelligence services engagement involved a pilot study, which helped the client to estimate the capital and resources required for the market expansion plan.

The third phase of the market intelligence services engagement involved qualitative and quantitative market research and interviews with leading players in the chemical sector. The last phase of Infiniti’s market intelligence services engagement involved process standardization, where the experts helped the client to incorporate structured process and standardize quality and process control measures.

Furthermore, the experts at Infiniti Research provided a detailed country-level assessment report to the client. The report covered detailed insights into the chemical sector, regulatory changes, export-import tax details, and value chain updates. In addition, the experts also provided detailed insights into their key competitors at a global level. Also, by conducting a competitive benchmarking study, the experts helped the client to understand how well their product will compete in the market compared to their competitors.

Results Obtained

The insights obtained from Infiniti’s market intelligence services helped the client to gather complete insights into the market and pursue profitable business opportunities. This helped them to structure their processes and focus on their core business activities. This further helped them to enhance efficiency in their decision-making process.

In addition, by gathering complete insights into the new market, they were able to devise a sound go-to-market strategy and make smooth entries into untapped areas. This further helped the client to enhance their market share and achieve a huge increase in their sales rate.

Entering into successful joint venture and partnership further supported them in expanding their operations across various regions. And, our research team supported the client in meeting their research and information needs across all the stages of market expansion in a cost-effective manner.

Request for more information to know other benefits of market intelligence process for your business.

Why Businesses Choose Infiniti’s Market Intelligence Services?

Infiniti Research has over 15 years of experience in working with leading companies across the globe. With experienced, trained, and dedicated analyst support, we provide timely, actionable, and quality insights to help organizations focus on core business activities and succeed in today’s competitive marketplace. Our market intelligence services also assists sales and marketing teams in enhancing pipeline growth and dealing closures. Moreover, our market intelligence services help functional teams to optimize and speed up routine tasks in a cost-effective manner.

Request a FREE brochure to gain detailed insights into our market intelligence services portfolio and know their benefits for your business.

Our market intelligence center of excellence covers the entire gamut of research and analytics services for your in-house research and corporate strategy team. Here’s an overview of our industry-leading engagement models.

Infiniti’s Market Intelligence Center of Excellence: An Overview of our Industry-leading Engagement Models

Construction equipment industry

Enhancing Profit Margins by 13% for a Construction Equipment Company – Infiniti’s Latest Market Intelligence Solution

Construction Equipment Industry Outlook

The growing real estate sector and rising spend on infrastructure has increased the demand for construction equipment globally. However, the rising market fluctuations, lack of qualified workers, and increasing demand to meet tougher environmental legislation are still increasing challenges for companies operating in the construction equipment industry. As such, construction equipment manufacturing companies are now partnering with firms like Infiniti Research to meet their research and information needs before making market expansions.

Construction equipment market

Our custom market intelligence solutions can help you keep up with market fluctuations and industry developments to pursue new opportunities before your peers in the market. Request a FREE proposal today!

Business Challenge

The client, a construction equipment manufacturer and supplier based out of the US, wanted to understand the potential for their construction equipment in Europe. By thoroughly analyzing the market demands, understanding industry developments, and identifying profitable market opportunities in Europe, they wanted to devise a sound go-to-market strategy.

Furthermore, by leveraging Infiniti’s expertise in offering market intelligence solutions, they wanted to tackle challenges such as:

Construction equipment industry challenge #1

Market fluctuations: The client noted that rapid fluctuations in market made capacity planning challenging for companies in the European construction equipment industry. With Infiniti’s market intelligence solution, they wanted to identify factors impeding business operations of construction equipment manufacturers in Europe. By doing so, they wanted to prepare well for unexpected market changes and demand fluctuations.

Construction equipment industry challenge #2

Workforce management – The availability of trained manpower and skilled workers to operate heavy machinery was becoming challenging for companies in the European construction equipment industry. However, while expanding to Europe, the company would require adequate workers to support their operations. With Infiniti’s market intelligence solution, the client wanted to evaluate the capital requirement for recruiting skilled workers in Europe and also wanted to identify the right partners to support them financially.

Construction equipment industry challenge #3

Rising investment in new technologies – With digitalization and rising technological innovations, developing new strategies and investing in new technologies are becoming imperative for companies operating in the construction equipment industry. Before expanding to Europe, the client wanted to understand the latest trends and market innovations in European construction equipment industry. Furthermore, they wanted to understand how top construction equipment companies in Europe adapted to the fluctuating market dynamics.

To survive in today’s competitive world, companies in the construction market need to constantly watch the market and adapt to the fast-changing marketplace. Our experienced market experts can help you achieve these business objectives and gain a leading edge in the market. Contact us today!

Solutions Offered

As a part of the market intelligence engagement, the experts at Infiniti Research conducted a European construction equipment industry analysis. During this phase of the engagement, certain factors such as market potential, investment environment, construction equipment market size, market developments, and growth rate were taken into consideration.

The next phase involved conducting a market trend analysis, in which the experts helped the client to understand construction equipment industry trends and developments. Additionally, the experts conducted a competitive intelligence study, which helped the client to gain insights on the top market players in the construction equipment industry in Europe. Also, the client was able to analyze their competitors’ strategies and business processes.

With the insights obtained from Infiniti’s market intelligence solution, the client was also able to gain a better understanding of the current and future market potential, spend, value chain, and market demand for its construction equipment in Europe. Furthermore, they helped the client evaluate the capital investment for recruiting skilled workers, set up the office, and establish partnerships.

Results Obtained

With Infiniti’s construction equipment market analysis solution, the client was able to gain insights on critical success factors to devise its go-to-market strategy and route to entry in the European construction equipment industry. They also got an understanding of the offerings and strengths of key competitors.

Furthermore, they also developed a detailed understanding of the attractiveness of market opportunities for their product offerings in the European construction equipment industry. As such, within two years of entering the new market, the client was able to achieve an increase in profit margins by 13%.

Request for more information to know how our market intelligence solution can help you successfully expand to a new market or sustain a leading edge in the existing market.

Retail inventory management

Enhancing Customer Experience by 2X and Sales Rate by 33% for a Retail Firm – Retail Inventory Management Solution

Inventory Management Solution for a Retail Firm

Today, retail companies are under the pressure to effectively manage their stock, maintain an adequate level of inventory for the right products at each retail location, and minimize conditions of overstocks and stock-outs. However, retailers can overcome these challenges by leveraging retail inventory management solutions. Retail inventory management solution can help businesses to maintain an optimal level of inventory while dealing with fluctuating market demands.

With customers’ shipping demands growing each day, retailers are under the pressure to ship orders faster than ever. To succeed in the long run, retailers will need to leverage retail inventory management solutions. Request a FREE proposal today!

Business Challenge

The client is a retail firm based out of Central Europe. With the ongoing market changes, the company faced challenges in keeping the right amount of stock in- hand and planning for seasonal changes. In an attempt to meet the seasonal demand, the client purchased products in bulk. However, this resulted in product overstock, thereby increasing inventory holding cost for the company. Consequently, the company witnessed a huge dip in their profit margins.

The client, therefore, approached the experts at Infiniti Research to leverage their expertise in offering retail inventory management solution.

With Infiniti’s retail inventory management solution, the client also wanted to:

Enhance the accuracy of inventory orders – With Infiniti’s retail inventory management solution, the client wanted to accurately evaluate the amount of inventory on-hand to be kept. By doing so, they wanted to prevent product shortages and reduce storage cost.

Enhance retail warehouse management – By identifying the top-selling products, the client wanted to optimize their warehouse setup by placing those products together and in easily accessible places. With this, they wanted to speed up the packing and shipping processes.

Enhance inventory tracking – As the client had to deal with multiple locations, they wanted to develop a retail inventory management framework to coordinate supplies at each location.

Businesses who actively manage their inventory report 10-30% increase in sales and around 35% decrease in stock-outs. Contact us to leverage our retail inventory management solution.

Solutions Offered

To cater to the requirements of the client, the experts at Infiniti Research conducted a market intelligence study. This phase of the retail inventory management solution helped the client to gain detailed insights into the market landscape and forecast demand-supply shifts.

The experts also conducted a demand management study to help the client deal with issues relating to analyzing and estimating customers’ demands.

The inventory forecasting engagement conducted as a part of the retail inventory management solution helped the client to accurately forecast the product demand by taking into consideration the historical sales data of the company.

The last phase of the retail inventory planning involved conducting a competitive intelligence study. This phase of the retail inventory management solution helped the client to analyze their competitors’ supply chain management processes. Also, the client was able to understand the initiatives undertaken by their competitors to manage supply chain challenges. Furthermore, by analyzing the past sales data of the client’s key competitors, the experts helped the client to identify best-selling products in the European retail market.

Results Obtained

The insights obtained from Infiniti’s retail inventory management solution helped the client to accurately plan their inventory activities and develop a retail inventory management framework to enhance inventory tracking. Furthermore, warehouse optimization helped the client to speed-up the packing and shipping process, thereby enhancing the customer experience. Also, the client was able to plan for seasonal and unexpected market changes. As a result, the client was able to enhance their sales rate by 33% and CX by 2X.

Inventory Management Challenges

Inventory Management Solution for a Retail Firm

Want to know other benefits of leveraging our retail inventory management solution? Request for more information.

Product demand analysis

Evaluating the Potential Demand for a New Consumer Electronics Product in Europe | Infiniti’s Product Demand Analysis

Product Demand Analysis for the Consumer Electronics Industry

Globally, the market for consumer electronic products is expected to proliferate over the coming years. However, companies in the consumer electronics industry will still need to track key industry trends, opportunities, and potential threats to sustain a leading edge in a new market. Also, to succeed in today’s competitive marketplace, consumer electronics companies will need to focus on launching new products that meet the changing market demand. This is where companies realize the real power of leveraging product demand analysis.

Are you looking to analyze the demand for your product in a new or existing market? Our product demand analysis can help. Request a FREE proposal today!

Business Challenge

The client is a well-known consumer electronics company based out of Europe. With a multitude of new products being introduced in the consumer electronics market each day, the client faced challenges in gaining traction for their products. Also, the client’s previous product launches failed as they did not take into consideration the demand for similar products in the market.

Therefore, before launching their new product in the market, the client wanted to evaluate the demand for that product in Europe. Also, they wanted to evaluate the market potential for their new product by efficiently analyzing the demand.

To do so, they approached the experts at Infiniti Research to leverage their expertise in offering product demand analysis.

With Infiniti’s product demand analysis solution, the client also wanted to:

Assess their ability to compete in the market – With Infiniti’s product demand analysis, the client wanted to identify the market size and niche market segments in Europe to promote their products. Also, they wanted to evaluate how efficiently they could compete in the marketplace in terms of product price and capability.

Evaluate the growth potential – With Infiniti’s product demand analysis solution, the client wanted to evaluate their long-term growth. Also, they wanted to forecast the average sales potential for their new product by analyzing the demand and market potential for similar products in the Canadian consumer electronics market.

Our product demand analysis can help you evaluate the success rate of your new product and understand how well they will compete in the marketplace. Contact us today!

Solutions Offered

By leveraging our expertise in offering market size analysis solutions, we helped the client to estimate the market size by analyzing factors such as sales volume, the potential number of customers, and average sales revenues.

Also, as a part of the product demand analysis, our experts conducted a competitor analysis to monitor the client’s key competitors’ new product innovations and understand similar product’s win rate in the market. This phase of the product demand analysis helped them to understand how efficiently they could compete with their counterparts in terms of their product prices and capabilities.

Furthermore, by conducting customer needs assessment, our experts helped the client to understand their customers’ demands and differentiate their product to meet the market demand. With Infiniti’s market potential analysis, the experts also helped the client to evaluate their long-term growth potential and understand their customer needs and requirements.

Results Obtained

With Infiniti’s product demand assessment, the client was able to evaluate the success rate of their new product and understand how well their new product will compete in the marketplace. Also, by understanding the customer needs and demands, they were able to incorporate certain changes in their product offerings to gain maximum market share. Furthermore, with Infiniti’s product demand analysis solution, the client was able to successfully launch their new product and realize savings of over 23% within two years of product launch.

PRODUCT DEMAND ANALYSIS

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demand planning and forecasting

Enhancing Savings in Operational Cost by 23% for a Manufacturing Firm | Infiniti’s Demand Planning and Forecasting Solution

Demand Planning and Forecasting Solution for a Manufacturing Firm

With increasing demand fluctuations, manufacturing companies now face greater difficulties in predicting and responding to evolving customer demands. Also, manufacturing companies are under the pressure to revamp their supply chain management strategies to gain a stronger foothold in the market. As such, manufacturing companies are now partnering with firms like Infiniti Research to leverage their expertise in offering demand planning and forecasting solutions. By leveraging demand planning and forecasting solution, businesses can maintain a fast and agile supply chain that adapts easily to fluctuating demands and production needs.

Wondering how to respond to customer demands faster? Our demand planning and forecasting solution can help. Request a FREE proposal.

Business Challenge

The client is a food manufacturer based out of Germany. Globalization, fast-changing market conditions, quality issues, regulatory compliance, and technological advancements posed supply chain challenges for the company. Also, the client was facing issues due to a high number of unfulfilled orders, inaccurate demand forecast model, and rising inventory holding cost due to inappropriate planning. The client engaged Infiniti Research to develop an approach to tackle these supply chain challenges.

Also, with Infiniti’s demand planning and forecasting solution, they wanted to:

Adapt to the fast-changing marketplace – The client was facing increasing pressure to adapt to a fast-evolving marketplace by effectively catering to the needs of the increasing population. With Infiniti’s demand planning and forecasting solution, they wanted to effectively manage the company’s production and distribution processes.

Efficiently deal with unplanned production changeovers – During conditions of stock-outs and overstocks, the client had to deal with unplanned production changeovers to keep up the business. However, this heavily impacted the company’s overall profits. With Infiniti’s demand planning and forecasting solution, the client wanted to gauge the potential market demand and maintain adequate stocks to deal with unexpected demand fluctuations.

Reduce product obsolescence cost – With increasing obsolete inventory, the client witnessed a dip in their overall revenue. With Infiniti’s demand planning and forecasting solution, the client wanted to accurately forecast the product demand in advance and reduce product obsolescence cost.

In today’s competitive marketplace, manufacturing companies will need to incorporate efficient demand planning techniques to adapt to fast-changing market conditions. CONTACT US to leverage our demand planning services.

Solutions Offered

The engagement involved a market research study to understand market transformations and developments. The experts also assessed the company’s business processes and analyzed the challenges. The next phase of demand planning and forecasting engagement involved a demand management study. Infiniti’s demand management study helped the client to analyze and estimate evolving demands in the market and deal with issues related to supply-demand mismatch.

The experts also conducted a market intelligence engagement. This phase of the demand planning and forecasting analysis engagement helped the client to stay abreast with market transformations and gain insights into the factors impeding the food product demand in the market. This helped the company to efficiently deal with unplanned production changeovers by maintaining adequate inventory.

Results Obtained

With Infiniti’s demand planning and forecasting analysis, the client was able to adapt to fast-changing market conditions, reduce product obsolescence cost, speed-up their production process, and enhance sales. Also, with Infiniti’s demand planning and forecasting solution, the experts supported the client in efficiently managing their production and distribution process. This subsequently helped the client to enhance supply chain efficiency and achieve savings by 23% in operational cost.

Request for more information to know how our demand planning and forecasting solutions can help your business.