Healthcare payers and providers face numerous challenges due to a dynamic business landscape. Thus, an organization’s ability to respond and adapt quickly to change has gained increased importance. Companies that have managed to crack the paradox of agility in...
Value-based Healthcare Administration and the Rise of Medical Wearable Devices
Spiralling cost is admittedly a key issue for the healthcare sector, increasingly forcing the industry toward an outcome-based (value-based) delivery model in which money changes hands based on improved patient health outcomes and this applies to just about everyone’s paycheck: doctors, nurses, midwives, medical imaging facilities, radiologists, labs, hospitals, and urgent care clinics. With more data, comes new responsibilities. As intelligent medical devices start “talking” to each other, there is a risk of cybercriminals potentially hijacking patients’ personally identifiable information (PII) to commit fraud. The risk is very real, and robust security measures are certainly required to secure against damning data breaches. Moreover, the US Food & Drug Administration (FDA) holds medical device manufacturers responsible for identifying risks, including those related to cybersecurity, associated with their devices.
The Coronavirus Ripple Effect: Analyzing the Challenges Impacting New Drug Development
As China accounts for roughly 40% of the global active pharmaceutical ingredients production, the outbreak of the novel coronavirus could potentially disrupt the drug supply and business of branded and generic drug manufacturers. Since the emergence of COVID-19, drug...
Five Types of Marketing Strategies for Pharmaceutical Companies to Boost Profits
Technological advancements and the healthcare industry are very closely associated. Recent advancements are mainly intended to improve treatments and therapies. However, when it comes to pharmaceutical companies, technological developments bring...
Assessing Potential Market Opportunities in the Medical Device Industry
The medical device industry is under pressure to offer healthcare and medical assistance to patients at affordable prices, thanks to the growing competition and technological advancements in the market. One of the factors that has increased the level of market...
Marketing in the Pharmaceutical Industry – Vision 2025
The pharmaceutical industry is expected to grow exponentially over the next decade in emerging markets such as India, China, and Brazil. Much of this growth can be attributed to the surge in chronic diseases and medical conditions in both the developed and developing...
Competitor Analysis and Market Intelligence in The Medical Device Industry
The medical device industry is undergoing some major transformation with the latest technological advancements and the continuous influx of manufacturers entering the market. One of the biggest industries in healthcare, the medical device industry thrives on...
What Are the Reimbursement Challenges Faced by Medical Device Companies?
The medical device manufacturing industry is witnessing growth due to the rise in aging population, growing health concerns, and burgeoning health care costs. However, medical device companies face several medical device reimbursement challenges such as payer coverage...
Benefits of Strategic Analysis in the Healthcare Industry
Strategic analysis is the process of devising effective business strategies by making use of market research techniques and studying the market and industry environments to gain actionable insights. The healthcare industry professionals often shy away from strategic...