What is qualitative research? Qualitative research acts as the starting point of any research project and focuses on analyzing customer attitudes and feelings towards a brand. It helps gauge brand advocacy by shedding light on how consumers feel about the products and...
Is the Pandemic Revving-up BFSI Disruptions? Here’s How Market Trends Analysis Can Help
Given the growing needs and dynamism in the financial services industry, market trends analysis has become a cornerstone to success for BFSI companies. Playing an undeniably important role in digital transformation, market trends analysis can help businesses shape the...
How Market Intelligence Solutions Can Answer Three Crucial Business Questions for Companies Across Industries
What is Market Intelligence? Rapidly growing industries, technological advancements, transforming markets, and increasing digitization have propelled data and analytics in decision-making. Market intelligence is becoming an increasingly necessary tool for companies...
Thought Leaders Discuss Improving Customer Loyalty with Three Unparalleled Best Practices
Introduction to Customer Loyalty In an increasingly competitive world, businesses are highly dependent on efficiency, data-driven strategizing, and customer loyalty to maintain growth and stay ahead of competitors. As industries grow, consumer-centricity has become a...
Experts Discuss Making Unparalleled Strategic Decisions in the Food and Beverage Industry with Competitive Intelligence Solutions
The food and beverage industry witnessed a significant decline in growth rate and revenue through 2020 due to the COVID-19 pandemic. Consumers’ preferences shifted toward home-cooked meals while dining out and ordering in reduced significantly. As the industry...
Building an Unparalleled Workforce: The Benefits and Value of Talent Management Strategies
Industry leaders, professionals, and human resource experts have repeatedly stated that an organization is only as strong as the workforce. Finding, hiring, and managing talented and productive employees is crucial to the success of an organization. Talent management...
Studying the Value of Employee Engagement in the Healthcare Industry by Discussing FAQs with Experts
Healthcare develops and grows at a phenomenal pace, making it one of the most challenging industries. Maintaining a streamlined value chain, keeping pace with the dynamic market, addressing consumers’ needs, and proactively adopting technology are significant...
Standing Apart from the Crowd with Product Research Services
In a continually growing and evolving world, novelty has become increasingly necessary. However, there is also increasing competition, market challenges, and the daunting task of developing unique products and services with growth. As industries expand and companies...
Tackling Supply Chain Challenges in the Vaccine Market with Data-Driven Strategies
The eradication of widespread diseases has historically been achieved through the large-scale introduction of vaccinations. Over the decades, vaccines have become a necessity in most professional spaces, educational institutions, and countries. With the aim to avoid...