IT & Telecom Market Research Solutions
to help clients adapt to changes, which ensure that they remain competitive in the market.
Sectors we cover
Introduction to our case studies
Competitive Monitoring for Cloud Based VDI Services
Business Challenge: A leading IT major wanted to track new products and services across the cloud-based VDI services business across North America.
Situation: The client wanted to monitor its top five competitors and gain insights specific to cloud-based VDI services. The objective of this study was to track new products and developments of the specified competitors across North America.
Impact: Based on our insights, the client was able to smartly monitor the competitors and their upcoming products and strategies. They also gained real-time market updates on the new products and developments.
Market Opportunity Assessment for Micro Server Market
Business Challenge: A leading IT and hardware service company wanted to understand the trends and market potential opportunities within the micro server market.
Situation: Since the client wanted to introduce its new micro server product range across the global market, they wanted to assess the market potential and understand concerns of key market stakeholders.
Impact: Based on our insights, the client gained detailed insights into the market landscape and the attitude of key stakeholders towards micro servers. This helped the client devise its go-to-market strategies and revisit its existing strategies.
South American Printer Market Assessment
Business Challenge: A leading printer and peripheral products manufacturer wanted to gain insights on the market landscape of the South American printer market.
Situation: To gain market leader position in the South American printer market, a leading printer and computer peripheral manufacturer wanted to assess the future potential of the target market and develop effective marketing strategies.
Impact: The client was able to understand the market dynamics and gain insights specific to key areas like purchase criteria, buyer preference and requirements, and customer satisfaction levels with the existing product line.