The financial services industry is characterized by intense competition at both service and product levels, as well as a high degree of technological adoption. Given the stiff competition and heavily saturated market landscape, expert suggestions in the form of customized market research findings is often invaluable. However, for financial service providers with a well-established global presence, research into clients’ needs acts as the best tool that enables them to tailor their service portfolios.
Assess Local CompetitionUnderstanding the local competition and gaining customers’ loyalty is a complex task due to the lack of appropriate data. This poses a significant challenge for strategy experts as they are unable to determine the effective pricing structure for their products.
Our market intelligence services help companies in the market to assess competition in the local markets and develop an effective market entry strategy.
Identify Right Clients and Scale of OpportunitiesTo survive in today’s competitive world, marketing professionals need to constantly watch the market and build traction for new client acquisitions for future growth. However, due to a lack of information on clients, business fail to address existing pain points, which causes significant market share loss.
Our market intelligence services help clients assess their target audience and build an effective marketing plan to lure such customers.
Understand the Impact of Emerging RegulationsTo meet compliance standards, countries across the globe modify regulatory frameworks and force manufacturers to conform to local standards with regards to technical, safety, quality, and environmental parameters. This hinders the growth prospects of businesses as they have to invest substantial amounts into their production processes.
Our solutions for this industry also helps businesses to assess and predict changes in emerging regulations so that companies can be better prepared for any changes pertaining to industry regulations.
Reduce Time to MarketMost sources present a disconnected story for marketing and strategy professionals. This delays time to market due to the need for additional resources. Our services help stakeholders in the market space formulate the right market hypothesis so that they can launch their products effectively and efficiently.
We have helped businesses to successfully launch their products and services in niche and emerging markets. Our core capability lies in assessing market dynamics and estimating the profit potential of new products or services.
Information over IntelligenceMost sources present a disconnected story for marketing and strategy professionals. However, with our help, your business can develop effective strategies to boost revenues in real time.
Our flexible deliverable formats include online platforms with visually appealing infographics to make data relevant for marketing decisions.
In a highly regulated market such as the financial services industry, being compliant and mitigating risks is equally important as understanding your customers and the market. With over 15 years of experience in working with capital markets and retail, commercials, and investment banks, we have channeled our expertise into developing specific solutions to help our clients stay relevant, competitive and compliant.
Positioned at the forefront of market intelligence and customized market research solutions, Infiniti Research is the strategic global research partner for leading players across industries. Our expertise in the field of market research enables us to leverage proven methodologies and offer tailored solutions to support clients with succinct answers for business decisions in areas including Market Opportunity Assessment, Emerging Market Planning, Benchmarking, Value-Channel Analysis, and Customer Segmentation.
With a team of 500 researchers spread across four continents, we can understand diversity in local behavior and business environment, overcome language complexities, proactively identify complex multi-level regulatory issues, and obtain high-quality information on private companies.
