Revamp Your Menu Cards with the Top Food Trends of 2018

Feb 6, 2018

The ‘vicious circle’ of the latest trends are hard to understand. Yesterday’s fad might be outdated today, and what seemed to have been kicked out of the market ages ago gets embraced in the present and gets ‘back-in-trend.’ Hence, no matter which industry your expertise lies in, it is important that you keep yourselves updated with what is going on around you and more importantly cater to the whims and fancies of your customers to prevent yourselves from being as labeled obsolete in the market. The food service industry is one of the fastest growing sectors in the world. As far as the industry is concerned, “The best way to the customers’ heart is through their stomach,” and you get a brownie point if you can do more than just impress their taste buds. Keeping track of the latest food trends in the market gives you an opportunity to add a pinch of ‘WOW’ factor to the plate. Also, modern customers in the food service industry are always on the lookout for Instagram-worthy food items that could grab the attention of the followers and keep their mouth-watering too. Here is the list of the top food trends of 2018 that players in the in the food service industry need to incorporate into their menu cards right now:IR_Brochure

Capturing regional taste buds

The food service industry is witnessing the growth of customers who are willing to experiment with global cuisines from around the world. In 2018, this is going to be one of the most prominent food trends. The rising interest of people to seek gourmet experiences, which speaks of a region’s heritage and highlights local produce are prompting several players in the food service industry to experiment with popular cuisines from different parts of the world. If you are looking for new additions to the items on your menu, then local cuisine from different regions is something you should consider.

 food trends


Edible Flowers

Seeing a bunch of flowers is undoubtedly a treat to the eyes, but flowers on a plate just takes the game to a whole new level. Incorporating flowers in plating is one of the recent food trends that has gained immense popularity. The flowers do not particularly add any flavor to the dish, but they definitely make the dish more appealing to the eye.

food trends

Hunger for humane food experiences

The savvy diners today are abandoning gavage and marbling of livestock. They prefer to stay away from ‘cruelty on a plate.’ There is a high rate of increase in the demand for farm-raised eggs, pasture-fed meats, and supporting smaller producers who practice ethical treatment of livestock. Consumers today want to be assured that the proteins they consume have had a good life.

Adding the Midas touch – Go gold

Move over multi-colored cream cheese and rainbow bagels; it’s time to make way for all things gold and glittery. In 2018, one of the popular food trends paving the road to culinary indulgence is also about adding a touch of gold to it. Desserts boasting gold leaf inclusions, glittery condiments, and a dusting of 24-karat indulgence is definitely the way for food services clients to invoke the interests of those who like to sample the finer things in life.

food trends


To know more about the top food trends to watch out for in 2018Ask an analyst

We help our clients make smarter decisions to achieve rapid business growth

Our strength lies in the unrivaled diversity of our international market research teams, innovative research methodologies, and unique viewpoints that merge seamlessly to offer customized solutions for your every business requirement.

Recent Thoughts


Our knowledge hub offers exclusive access to a collection of free resources and downloadable articles that provide insights into market developments and details on how our services can benefit your business.