Importance of Marketing Management, Marketing Management Functions | Infiniti Research

Why Marketing Management is the Anchor of New Age Businesses

Why Marketing Management is the Anchor of New Age Businesses

Over the years, the concept of marketing management has gained increasing importance due to the rising market competition, the need for improved methods of distribution, cost reduction, and the increased profit rates. It is one of the most important functions in a commercial and business enterprise. The key importance of marketing management is that it […]

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