Is CRM the Missing Jigsaw Piece for Struggling Companies in the Retail Industry?

Is CRM the Missing Jigsaw Piece for Struggling Companies in the Retail Industry?

CRM, or Customer Relationship Management, has been an unsung hero in the retail industry for a long time. However, the recent years have seen a positive change in the attitude of retailers in this aspect, because customers have gradually established their position as ‘the king’ in the market. Due to this change, leading players in the retail […]

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