Customer Segmentation Strategy: 3 Key Challenges That Every Business Faces

Customer Segmentation Strategy: 3 Key Challenges That Every Business Faces

A customer segmentation strategy is an invaluable tool for companies seeking to boost market share. However, most companies are not implementing an effective customer segmentation strategy. Companies of today know that they need to meet the demands of customers but what they do not know is how to do this. Without precision, rich granularity, dynamism, and […]

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