How to Build Effective Market Segmentation Strategies? | Infiniti Research

How to Build Effective Market Segmentation Strategies?

How to Build Effective Market Segmentation Strategies?

Before entering a market, businesses must devise an effective market segmentation strategy. Organizations can leverage market segmentation strategies to streamline their marketing plans and devise targeted marketing campaigns that appeal to specific groups of consumers. Market segmentation enables the marketers to slice and dice a broad target market into specific consumer groups with key similarities. […]

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