Achieving Successful Brand Positioning in Your Market | Infiniti Research

Achieving Successful Brand Positioning in Your Market

Achieving Successful Brand Positioning in Your Market

What is brand positioning? A Strong brand is what sets apart the products of one company from another.  Companies use brand positioning strategies to create a brand association in the minds of customers in order to make them perceive a brand in a particular manner. Effective brand positioning maximizes customer relevancy and competitive distinctiveness while [...]

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