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Assessing the Market Landscape for Optical Components

The demand for optical components is expected to grow in response to the increasing use of smartphones and transmission of data.

With the implementation of automation across industries, the demand for high-quality optical components is on the rise. Owing to benefits such as reliability, safety, and simplified network operations, optical components find extensive applications in long distance communication. Also, optical components enable the seamless transmission of data throughout the network and are used for high-speed network infrastructure build-outs. Fiber optical cables are primarily used in optical system, due to their capability of achieving extremely high bandwidth.

The market for optical components is showcasing a significant growth with the need for advanced connectivity solutions such as cloud-based services and machine-to-machine (M2M). High installation costs and risk of cyber threats are few of the challenges restraining the growth of optical components market. With an understanding of the optical components market, Infiniti’s market assessment experts offered actionable insights into the market in terms of the segmentation, potential growth drivers, and challenges.

The Business Challenge

A leading manufacturer of acoustic products based out of China wanted to understand the market landscape for optical components with special emphasis on mobile and smartphone segments. The client was losing market shares due to increased competition from market leaders. The client also wanted to understand the market dynamics, assess and analyze current vs. future market development prospects, market size, and growth rate. An assessment of the market landscape helped the client identify potential growth opportunities, technology trends, and the target regions under focus.

Our Research Methodology

To assess the market landscape, our market intelligence experts carried out robust primary research comprising of 120-140 interviews and discussions with market participants such as camera module vendors, business executives, product experts, analysts, and buyers. Our market assessment experts also relied on syndicated research reports, mobile industry databases, sales and marketing reports, relevant websites, and company publications to perform a detailed analysis on optical components.

Want to learn more about Infiniti’s research methodology?

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Our Solution Helped the Client

  • Identify the key leading competitors in the camera module market
  • Develop a robust and defendable proto-type market sizing model
  • Build a logical metric which correlates with demands for target products
  • Identify and establish contacts with most relevant market participants

Benefits of Our Integrated Approach

Our market intelligence experts helped the client adopt effective marketing strategies for the growth of optical component market in China. Our industry experts performed a SWOT analysis on major vendors in the market. The client derived an in-depth understanding of the current and forecast of the camera module market. We assisted the client in benchmarking sales strategy, product strategy, technical advantages, and customer resources.

A must-read case study for strategy experts and decision makers looking for effective market assessment in the optical components market.
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Market Assessment Study on Real-Time Location Solutions

Today’s competitive business environment is compelling enterprises to improve their operational efficiency, profits, and customer satisfaction, which is, in turn, driving the adoption of real-time location systems (RTLS) technologies. RTLS technology is used to track and locate assets or people in real time using radio frequency (RF) signals as a communication medium. The RTLS tags attached to the target objects provide location information in real time through automatic and continuous feedback. The implementation of RTLS offers several advantages including increased efficiency, improved quality, and cost saving, which is expected to boost its adoption and applications across industries such as logistics and transportation, manufacturing, defense, aerospace, oil and gas, healthcare, retail, mining, chemical, and among others. Some of the important applications of RTLS include asset tracking, work in progress tracking, patient’s activity tracking, and vehicle tracking.

With a deep understanding of the RTLS market, the industry experts at Infiniti helped the client with a comprehensive overview of the market including market size, market segmentation based on technologies and end user applications, and key competitors.

The Business Challenge

A leading engineering company based out of the US was facing challenges analyzing the market landscape for real-time location solutions in terms of the market size, market share of key players, market dynamics and the latest trends. Understanding the competitive landscape would help the company assess the market size and segment it into different technologies and end user applications. To understand the market’s growth potential, the client wanted to identify the upcoming niche segments and existing technologies in the market.

Our Research Methodology

To gain a broader perspective into the market, the analysts carried out exhaustive primary research comprising of 200-210 in-depth interviews and discussions with several industry experts, business executives, and market stakeholders. Moreover, the market assessment experts collated valuable information from various proprietary sources such as paid industry databases, annual reports, media platforms, news aggregators, industry forums, and company presentations.

Want to learn more about Infiniti’s research methodology?

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Our Solutions Helped the Client

  • With a detailed characterization of the competitive landscape, growth drivers, and challenges
  • Identify the key purchase decision makers and current purchase trends
  • Assess market segmentation; by technology, region, and vertical.
  • Assess the current, historical, and forecasted market size

Benefits of Our Integrated Approach

After a detailed analysis of the market landscape, the client gained a comprehensive overview of the RTLS market, products, and stakeholders, along with the product attribute analysis. This market assessment study also helped the client identify the competitive threats and opportunities in the market and make informed business decisions.

A must-read market assessment study for strategy experts and decision makers looking for effective solutions on the RTLS market.

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