LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest competitive intelligence solution for a quick service restaurant client. A quick service restaurant includes fast-casual restaurants and fast-food restaurants. The population growth and rising incomes are some of the main reasons for the rise in the number of players in the quick service restaurant space. With the rising awareness of a healthier lifestyle, players in this sector are striving to offer higher transparency in food preparation and sourcing.
“Competitive intelligence solutions help firms gather, analyze, and manage market information to make strategic and informed business decisions. Furthermore, the solution help organizations profile the competitors and boost their competitiveness in the market. “says an expert at Infiniti Research.
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The solution offered helped the quick service restaurant client to identify the top competitors and continuously monitor their activities. The solution also assisted the client in evaluating the key performance indicators and efficiently analyzing their marketing resources to meet the business requirements. The client also gained detailed insights into the competitors’ value proposition.
Additional Benefits of The Competitive Intelligence Solution
- Optimize business process and strategies by comparing them with that of the competitors
- Collect data on the products, services, pricing models, and identify the unique selling propositions.
- To know more, request a free proposal
Contact us to know more about how our competitive intelligence solution helped the quick service restaurant client.