Thoughts Archives - Business Intelligence

Category: Thoughts

Banking M&A + M&A Strategies

Is M&A the Best Way Forward in the Recovering Banking Sector? Thought Leaders Discuss

Until 2018, the impact of the financial crisis of 2007-08 was visible in the US banking sector. Banking mergers and acquisitions had become limited, and the sector struggled to grow. However, in 2018 banking M&A witnessed recovery and prepared for substantial growth over the following years. In early 2020, this growth was suddenly interrupted by the advent of the COVID-19 pandemic.

As industries across the world attempt to recover from the aftermath of the COVID-19 pandemic, experts forecast growth for the recovering banking sectors across the world as well. Banking M&A has recently become crucial due to the increasing need for investment in technology and digital capabilities, and the various regulatory changes. Prior to the pandemic, consolidation had recovered to levels that were last seen before the financial crisis.

After the initial staggering impact of the pandemic, all industries have started preparing for recovery and are attempting to adapt to the new normal of the post-COVID era. Similarly, banks are on the path to recovery, and M&A is one of the most effective and crucial ways to recover successfully. Banking M&A is a challenging process and requires appropriate planning and unparalleled M&A strategies.

In this article, Infiniti Research experts discuss the impact of the COVID-19 pandemic on banking M&A. Additionally, as banks return to banking M&A with renewed motivation, it is important to be aware of the potential challenges, and the ideal way to approach this process and the difficulties encompassed. Therefore, this article details the significant upcoming challenges and the role of appropriate M&A strategies, as highlighted and discussed by Infiniti’s M&A support experts.

Attempting to recover from the aftermath of the COVID-19 pandemic through banking M&A? To learn how Infiniti’s M&A strategies can help you assess, identify, evaluate, and choose the ideal consolidations, request a FREE proposal.

Impact of COVID-19 on Banking M&A

With the rising number of cases in the United States and declining GDPs worldwide, all industries suffered substantial losses. Similarly, banking M&A saw a rapid decline in valuations and total shareholder returns. Additionally, boards and CXOs have shifted their focus to maintaining business continuity and stabilization of current businesses.

Further, the uncertainty of capital flexibility and losses, and the duration of the economic pressure has made M&A unappealing to buyers. In the instance of major distress due to factors such as capital pressure or material risk of failure, struggling organizations may need to sell. Apart from extreme measures, however, selling is not the ideal option in a struggling economy.

However, as banking M&A increases,  several trends are expected to surface. For instance, the rising need for fintech and digital capabilities, accompanied by the potential lack of funding for new fintech firms with limited market experience, may promote consolidation between traditional financial institutions and fintech firms. Additionally, the sudden upsurge in demand for digital platforms in every industry due to the pandemic will promote the need for banks and fintech companies to consolidate.

As these and other market trends begin to influence the recovering market, banking M&A is expected to recover within 2020 marginally. However, the COVID-19 pandemic will have a lasting impact on the foreseeable future of the banking sector.

Speak to our experts to know more about the impact of COVID-19 on your industry, the ideal path to recovery, and adapting to the new normal.

What companies need to prepare for during Banking M&A

As the banking sector starts on the path to recovery, the banking M&A process is set to face various challenges and opportunities. Although there will be a steady increase, the industry is expected to take a substantial amount of time before it has made a complete recovery. After a sudden impact like that of the COVID-19 pandemic, banks and fintech firms should be prepared for various factors in banking M&A to ensure successful transactions and avoid further losses.

Banking M&A + M&A Strategies

Therefore, Infiniti’s M&A strategy experts identified the following four crucial factors for banking M&A participants to prepare for:

Staying Ahead of Regulations

Changing political, social, and economic environments have previously posed substantial challenges for the financial and banking sectors. As 2020 proceeds, the political and economic scenario of the US continues to be precarious, and that directly impacts the regulatory environment of all industries. In the case of the banking sector, particularly, potential political regime changes can easily alter the future of all industry players and M&A transactions.

When strategizing for M&A transactions, participants need to prepare for possible regulatory changes and the impact of a new political regime on the economic environment. Additionally, choosing a partner that will be beneficial and supportive through changing factors is highly crucial and contributes significantly to a successful M&A. Therefore, key players have recently shifted their focus to acquiring professional assistance in developing M&A strategies. This helps ensure effective and successful strategizing and implementation of consolidations.

Accepting the New

The need for technological and digital capabilities has increased substantially over the last decade. Industries and consumers have become increasingly dependent on technology to carry out all major commercial transactions and activities. This has created the need for traditional financial institutions to consider and execute consolidations with financial-technology (fintech) firms. With increasing M&A transactions between traditional banks and fintech firms, the banking sector is headed on a path to digitization. However, although it is widely accepted that it is time for banks to shift from their legacy systems to modern fintech is necessary for survival and proliferation, many institutions struggle to make the change.

As the term legacy suggests, these systems are highly dated and a core part of the traditional banking systems and brand identities. However, they no longer fulfill the requirements of the modern consumer. Therefore, traditional financial institutions must prepare to consolidate with their agile fintech competitors and accept the new wave of technology. Adapting is crucial to survival, and changing to modern, adaptable, and consumer-centric systems is one of the essential changes for the banking sector.

Understanding Cultural Integration

During integrating, two independent organizations, boards, and CXOs often fail to account for the impact on their employees. This has led to a high failure rate in banking M&A in the best. Therefore, as companies work towards new M&A transactions, it is crucial to account for employee sentiment towards the consolidation process and ensure clear communication with all company employees. The right M&A strategy helps banks clearly communicate with and adequately train their employees for the new changes in the organization.

It is also important to ensure that employees on both sides of the deal agree with new policies regarding compensations, benefits, and organizational culture. Ensuring appropriate cultural integration can make or break an M&A. Proper cultural integration helps increase employee satisfaction and promotes efficiency and productivity. In some cases, organizations create an integration management office, with an integration CEO that helps manage every segment of the integration process, ensuring appropriate cultural and employee integration.

A Slow Path to Recovery

Although banking M&A is expected to recover through the remainder of the year, this process will be long-drawn and limited for a certain period. Currently, the scale is critical, and many struggling financial institutions and fintech firms will require M&A transactions to survive through the pandemic.

However, the economic impact of the pandemic has sent tremors through various segments of the banking and financial services sector, leading to an increased focus on short-term business continuity and reduced attention towards major investments such as M&A transactions. Therefore, companies must prepare for a slow and steady recovery and the possibility of limited options and partnerships. The right M&A strategies can help banks and fintech firms identify and execute the ideal M&A transactions even in a slow market.

Request more information and learn how Infiniti’s M&A strategies can transform the challenging banking M&A process into an attainable target for your organization.

How the Right M&A Strategies Can Help in Banking M&A

As financial institutions enter this phase of recovery, and banking M&A makes a long-awaited return, M&A strategies can be the major difference between successful and unprosperous consolidations. Infiniti’s experts help financial institutions overcome the challenges of banking M&A while maintaining business continuity and enabling a successful merger.

Three ways in which Infiniti’s M&A support and M&A strategies can help financial institutions in these challenging times are as follows:

  1. Organizations can create systematic and programmatic approaches to the process and enable the continuous development of potential M&A candidates.
  2. Boards, investors, and CXOs are offered data-driven insights and advice through the M&A process, with unparalleled guidance and research support.
  3. Financial institutions can assess all potential opportunities, identify the ideal partnerships for their organization, and make well-informed decisions about their future.

Recovering from the COVID-19 pandemic is expected to be a long-drawn and challenging process for all industries. However, with the right assistance and guidance from Infiniti’s M&A support experts, financial institutions can develop and execute successful M&A strategies that will boost the recovery process of their organization and the financial services industry.

ATM Managed Service

Understanding Evolving Perspectives Due to COVID-19 in ATM Managed Service and Retail Banking Sectors

The global financial sector is constantly evolving its business outlook and strategies to cope with regulatory and competitive pressures, stressed interest rates, and dynamic customer expectations. The COVID-19 pandemic poses greater challenges to companies in ATM managed service and retail banking markets as they strive to manage daily operations while ensuring services are not disrupted. Amidst these changing market conditions, retail banks are encouraging customers to leverage online banking facilities or rely on ATM centers for basic transactions. As a result, ATM service providers need to upscale existing technology to prevent fraudulent practices and ensure seamless transactions to their customers.

During this time of upheaval, it is essential to have the right guidance and market information to plan your next course of action. Is your business unprepared to face the ongoing crisis? Request a FREE proposal from our industry experts to know more about our COVID-19 support solutions for business.

How the retail banking sector will be affected

Decline in Cash Flow and Credit

Government restrictions due to COVID-19 across countries have disrupted business operations in the end-user sectors. This includes industries such as retail, logistics, and manufacturing. Also, due to lockdowns and economic uncertainty, businesses have restricted spending (new investments). Also, they are not willing to avail credit from banks, which in turn is leading to a decline in cashflow in retail banks.

Increasing Focus to Reduce In-person Meeting and Physical Interactions

Banks are evolving by implementing digital technologies such as remote operations, advanced kiosks, and virtual meetings (video KYC) to replace in-person meetings and minimize physical interactions. For instance, a prominent multinational investment bank and financial service provider has mandated work from home for its employees in the UK from February 2020 due to the COVID-19 pandemic. This ensures a reduced physical interaction between both employees and customers.

ATM managed service providers need to be aware of

Introduction of Advanced ATMs

The ATM managed service providers are introducing Mobile Cash ATMs, a new contactless ATM, enabled with QR code-based operations. Mobile Cash ATMs allow customers to scan the QR code with the help of smartphones to reduce contact with ATMs. Globally around 325 companies are currently working on advanced ATMs equipped with a voice-enabled feature for entering the PIN and restricts contact with ATMs.

Struggling to stay relevant amidst the fast transformations in the banking industry? Get in touch with an industry expert to know how our market intelligence solutions can help you keep a close watch on the changing market trends and make strategic moves to adapt.

Difficulty in ATM Service Operations

The COVID-19 pandemic has affected operations across the ATM service market globally. Cash replenishment and on-site repair services is a major challenge for ATM operations and service providers. Take the example of an ATM service provider in India. It faced disruption in servicing and refilling during the lockdown. During normal circumstances, the company used to service and refill around 60,000 ATMs. But during the lockdown, it was able to serve only approximately 30,000 ATMs in two weeks’ duration.

Download Infiniti’s FREE resourceKeeping up with transformations in the ATM managed services market, for comprehensive insights.

In-Vitro Diagnostics Market + Market Research Services

What’s Next for the In-Vitro Diagnostics Market? Discussing Growth Driving Factors with Experts

The healthcare industry and in-vitro diagnostics market have grown exponentially in recent decades. Advancements in technology, changing customer expectations, and increased investment in healthcare have contributed to this growth. As the industry continues to grow, in-vitro diagnostics (IVDs) have gained substantial momentum as a modern medical diagnostic system. Currently, the in-vitro diagnostics market is expected to witness significant growth in the coming years.

Advancing diagnostic technologies, acceptance of precision medicine, and improved quality of life in developed and developing countries are some of the factors influencing and influenced by the in-vitro diagnostics market. As these factors and various other trends and challenges affect the market, key players are shifting their focus to new strategies.

With increased attention towards developing new products and strategic initiatives, such as mergers and acquisitions (M&A), key players are attempting to gain greater market share. However, the first step to achieving a greater market share is having a comprehensive understanding of the drivers influencing growth in the in-vitro diagnostics market.

Growth drivers such as increasing automation, supportive government policies, rising geriatric population, and increased demand for point-of-care testing are currently most prominent. Being aware of the driving factors in the in-vitro diagnostics market assists companies in their efforts to grow, expand, and gain a strategic advantage. In this article, Infiniti’s healthcare research experts discuss the driving factors in the in-vitro diagnostics market and highlight the need for market research services in this fast-growing and highly competitive market space.

As the in-vitro diagnostics market continues to grow, pioneering development and staying abreast with the market is key to being an industry leader. Request a free proposal to gain in-depth insights into the market, and develop optimal strategies to gain higher market share.

What are the expected driving factors in the In Vitro Diagnostics Market?

While the in-vitro diagnostics market faces challenges such as the lack of fully developed clinical laboratories, various driving factors in the market are often overlooked. Identifying, evaluating, and capitalizing on these growth drivers can be a significant differentiator for companies in the market. Additionally, awareness of growth drivers, trends, and opportunities enables companies to pioneer development and change in specific segments. Currently, biomarkers have gained value and interest in the medical industry for the screening, diagnosis, and treatment of specific diseases. As this develops with the increased availability of biomolecular tools, the market will soon see new opportunities. However, companies must stay abreast of trends and driving factors to capitalize on opportunities successfully. Therefore, Infiniti’s healthcare market research experts identified and discussed the following four noteworthy expected driving factors in the in-vitro diagnostics market:

In-Vitro Diagnostics Market + Market Research Services

Increasing Automation

Diagnostic laboratories are increasingly adopting fully automated instruments. Automation in laboratories enables increased efficiency and accuracy of diagnostic tests. Additionally, automated instruments deliver faster results, decrease hands-on time, are easily scalable and high-performance. Due to these benefits, the potential of total laboratory automation, and the reduced need for batch tests, key players are working on developing automated instruments. The increasing demand for automated medical devices, accuracy, efficient diagnostic systems, and faster results are expected to drive growth in the in-vitro diagnostics market.

Supportive Government Policies

Favorable regulations to spur the approval of medical devices by governments across the globe is contributing substantially to the growth of the in-vitro diagnostics market. Additionally, governments have undertaken various initiatives to provide information and education on IVD tools and personalized medicine for effective patient management, which is expected to further influence growth in the market. Increased government funding to support research and development in the healthcare and medical devices industry has improved awareness and boosted the market further.

Rising Geriatric Population

With improving quality of life, better diagnostic tools, improved healthcare systems, and increased awareness about health and wellness, the global geriatric population has grown substantially. Consequently, improved life expectancy has increased the prevalence of chronic and cardiovascular diseases. Additionally, the rising population has led to an increased prevalence of infectious diseases. Therefore, the demand for efficient and accurate diagnostics systems and improved healthcare systems has increased. These changes have directly influenced demand, product development, and growth in the in-vitro diagnostics market.

Increasing Demand for Point-of-Care Testing

Advanced techniques such as biochips and nano-biotechnology have facilitated easy access to point-of-care tests. Additionally, these techniques enable accurate and fast results, further fueling the demand for IVD instruments. Companies are now developing point-of-care testing for the diagnosis of infectious diseases, which will further influence the shift from traditional diagnostic tools towards IVD tools. The increased adoption of point-of-care testing is due to the ability to conduct tests and procure results in close proximity to patients. This enables faster diagnosis, and in turn, more immediate treatment. Therefore, point-of-care testing is expected to increase demand and fuel growth in the in-vitro diagnostics market.

Request more information to further understand the impact of the noteworthy driving factors in the growing in-vitro diagnostics market.

Why does the In Vitro Diagnostics Market need Market Research Services?

The in-vitro diagnostics market is developing and growing at an exponential pace. This has led to increasing competition and a constant battle of wits. Higher market share is often acquired by companies that understand their market and are prepared for all factors that influence it. Infiniti’s healthcare market research services provide companies with the ability to gain and maintain substantial market share.

Infiniti’s healthcare market research enables companies to stay abreast of influencing factors in the in-vitro diagnostics market. Additionally, it includes the following services that each serve a crucial function:

  • Market Trends Analysis: Our market trend analysis solutions enable companies to identify and understand significant current and future trends in the in-vitro diagnostics trends.
  • Product Development Research: With product development research, companies can analyze the complete product development lifecycle, gain insights on the most profitable and relevant segments, and boost value proposition.
  • M&A Support: Mergers and acquisitions (M&A) can help companies gain significant market share. With our M&A support, companies can identify potential opportunities and have our team support investors at each stage of the process.

In the growing in-vitro diagnostics market, staying updated on market trends assists companies in developing appropriate strategies to approach and capitalize on them. New product development is the optimal way to become an industry leader, an innovative and evolving community. Additionally, M&A has become a common strategy adopted by key players in the in-vitro diagnostics market. To gain exclusive insights into the why healthcare market research services are the new norm for healthcare industry players, gain limited period free access to our resource here.

To gain market share and become an industry leader, companies must efficiently approach and capitalize on ideal opportunities in this highly competitive space. Infiniti’s healthcare market research services assist and support companies by providing these specific and essential services for efficient growth.

To gain comprehensive insights into the scope and benefits of Infiniti’s market research services in the in-vitro diagnostics market, speak to our experts.

Pharmaceutical Manufacturing Companies + Market Entry

Breaking the Norm: Overcoming Barriers to Entry in the Pharmaceutical Manufacturing Industry

The pharmaceutical manufacturing industry is expected to witness substantial growth in the coming years due to various contributing factors. As lifestyles and habits change, awareness about health and wellness increase, and demand for immediate relief grows, the market is bound to continue growing. Due to advancements in the pharmaceutical and technological fields, there has been an increase in the average life expectancy globally. This directly translates to a larger population of elderly or geriatric individuals, and a continuous need for the pharmaceutical manufacturing industry.

Although awareness about health and wellness is growing, the prevalence of terminal and chronic diseases has grown substantially in recent years, and the need for pharmaceutical drug discovery and development has increased. The pharmaceutical manufacturing industry has also seen a rise in demand due to easy access in the market, with the increased availability of over-the-counter (OTC) medicines. With these market growth drivers, the industry has become a highly competitive space and is attempting to recover from the disruptions caused by the COVID-19 pandemic.

Additionally, pipeline players are now attempting to establish themselves in the recovering industry successfully. However, this industry is considered among the top 10 industries with the highest barriers to entry. Therefore, Infiniti’s market entry experts analyzed the market and identified the most significant barriers to entry in the pharmaceutical manufacturing industry.

With their in-depth analysis, the experts identified four significant barriers to entry, among many others. While identifying and understanding these barriers to entry is important, it is essentially the first step in the process of becoming an industry leader. Infiniti’s market entry analysis helps companies identify, evaluate, and efficiently maneuver the barriers to entry in the pharmaceutical manufacturing industry. In this article, Infiniti’s experts discuss the significant barriers to entry in the pharmaceutical manufacturing industry and highlight the benefits of our market entry analysis.

Entering a market as competitive as the pharmaceutical manufacturing industry is a challenging ordeal. Request a free proposal to successfully break the norm and overcome market entry barriers.

Pharmaceutical Manufacturing Market Entry Barriers

Every industry is plagued with various barriers to entry. Not only is the pharmaceutical manufacturing industry one among these industries, but it also stands among the top 10 most difficult industries to enter. Therefore, our market entry experts identified and evaluated the following four most significant barriers to entry in the pharmaceutical manufacturing industry:

Economies of Scale

The pharmaceutical manufacturing industry requires a well-established distribution network and appropriate infrastructure. This is challenging for new entries into a market and serves as a major barrier to entry. As large pharmaceutical companies dominate the industry, it is difficult for new companies to produce the same drugs at the exact costs and gain market share. Economies of scale play a role in industries such as this one, wherein producers manufacture large quantities of small products. Additionally, brand name recognition plays a crucial role in prescription drugs, particularly drugs with certain effects. Consumers will rarely if ever, choose a brand that is not widely acclaimed or trusted. Therefore, new companies struggle to establish a brand name and gain market share when competing with larger, established pharmaceutical manufacturing companies.

Regulations and Approval

The pharmaceutical manufacturing industry has highly stringent and continually increasing regulations. In the US, the Food and Drug Administration (FDA) takes an average of approximately 21 months to approve a new drug. All pharmaceutical drugs must gain all required regulatory approvals before marketing. Additionally, acquiring FDA approval has proven to be highly challenging, with an extremely low success rate. Obtaining the required approvals is long-drawn and can be extremely expensive for small or new pharmaceutical companies. More often than not, this waiting period allows well-established companies to replicate the product and file a 180-day market exclusivity patent, which in turn provides them with a temporary monopoly. Following this, establishing a monopoly for the new drug can pose a tremendous challenge for the newer company.

Investment Capital

Establishing the required infrastructure, conducting clinical trials, and acquiring all regulatory approvals is extremely expensive. As companies attempt to enter this highly competitive market, they must invest a substantial amount over multiple years. Clinical trials alone require large investments and can still not be approved by the FDA and its parallel administrations across the world. In the US, it can take between 10 to 15 years for a new drug to complete the research and development process, and still face the possibility of not being approved to prescribe for customers. These expenses can be higher depending on the purpose and components of the drug being developed. For new market entries, this translates into high levels of investment, over a prolonged period with no revenue, and the possibility of not gaining approval. Whereas, established pharmaceutical companies continue to earn revenue from previously approved drugs and have the infrastructure in place.

Intellectual Property and Patents

The legal aspect of pharmaceutical manufacturing is agreeably one of the most significant barriers to entry in this market for two reasons. Larger pharmaceutical companies have approved patents that enable them to legally stop new companies from entering the market without establishing a new drug. Additionally, acquiring a patent is a challenging process, and often, patents expire before new companies can acquire the regulatory and FDA approvals that are needed to market and distribute the drug. This enables larger companies to replicate the product and use their distribution and marketing networks to establish a monopoly with the new drug, making it more challenging for new companies to gain revenue and market share.

Request more information to gain more in-depth insights into the impact of investment, regulations, and patents on new companies in the pharmaceutical manufacturing industry.

Pharmaceutical Manufacturing Companies and Market Entry Analysis

Infiniti’s market entry analysis helps new pharmaceutical manufacturing companies identify market entry barriers. It also helps identify and capitalize on appropriate market opportunities and understand the market that they choose to expand into or enter. Infiniti’s market entry experts also help companies with the following:

  • Understanding the needs and expectations of customers, identifying and developing the ideal consumers-centric products that gain the trust of their consumer base
  • Identifying and planning for the most profitable segments of a market, and making optimum use of the company’s resources
  • Evaluating and efficiently maneuvering various barriers to entry, improving profit margins, and extending its business in new, and existing markets

In the pharmaceutical manufacturing industry, Infiniti’s market entry analysis enables companies by providing in-depth insights into the barriers to entry discussed above and other potential obstacles. It also allows them to gain market share in their category and generate substantial savings. Additionally, market entry analysis provides companies with the information they need to develop or adopt strategic initiatives to overcome common challenges, such as regulatory issues or changing market dynamics.

To learn how market entry analysis addresses regulatory and intellectual property challenges in the pharmaceutical manufacturing industry, speak to our experts.

Food Processing Industry + Risk Management Solutions

Food Processing Industry: Mitigating Risks and Surviving the COVID-19 Pandemic

The advent of the food processing industry is commonly credited to the makeover and reshaping that technological advancement brought to the food and beverage industry. While the industry suffered significant losses during the financial crisis of 2007-08, it rapidly recovered in the mid-2010s and continues to grow. However, the challenging aspects of the COVID-19 pandemic led to a substantial reduction in revenue due to reduced disposable incomes, and suffering GDPs across the globe.

As the food processing industry attempts to recover from the aftermath of the pandemic, industry leaders are encouraged to identify, evaluate, and mitigate the risks in the market. Consumers’ changing preferences, supply chain disruptions, current economic conditions, and, most importantly, food safety, are some of the risks of food processing. Consequently, food processing companies are shifting their focus on risk management solutions.

This market is also influenced by various dynamic trends and significant growth drivers. Trends such as the innovation of technologies that reduce the detrimental impact on food, and maintain higher nutritional value, are having a major impact on the market. The demand for ready-to-eat meals, changing lifestyles, and an increasing population of nuclear families is acting as highly impactful market growth drivers. However, due to the risks mentioned above in the food processing industry, companies are finding it challenging to capitalize on these crucial growth drivers efficiently.

Therefore, food processing companies require appropriate risk management solutions to mitigate risk and capitalize on the trends and growth drivers in the market. To help food processing industry players achieve this, Infiniti’s risk management experts discuss the significant risks impacting the food processing industry and detail the benefits of risk management solutions below.

Identifying, understanding, and mitigating risks in the food processing industry is an extremely challenging task. Request a free proposal to gain in-depth insights and guidance from Infiniti’s risk management experts.

Food Processing Industry Risks

Infiniti’s risk management experts identified four significant risks that have impacted the food processing industry for years. However, since the COVID-19 pandemic, the risks have evolved, and companies require a comprehensive understanding of these risks as they currently affect the market. The four most significant risks impacting the food processing industry are as follows:

Food Processing Industry + Risk Management Solutions

Supply Chain Disruptions

Crops, livestock, and other raw materials in the industry are highly prone to exposure, damage, and disruption. Factors such as the weather, rising energy costs, storage constraints, and transportation issues are increasing risks to the supply chain. The disruption caused by these factors can lead to loss of raw material, delays in processing and delivery, and consequentially, substantial monetary losses. Due to COVID-19, energy costs have risen in many geographic locations, while many countries have gone into lockdown, stopping domestic and international transport entirely. These combined factors can make the supply chain processes of food processing industry players highly vulnerable to significant damage.

Potential Safety Hazards

Industrial food processing utilizes heavy machinery, and this often leads to health hazards for employees in food processing companies. Heavy machinery accidents can and do lead to severe injury quite often. To ensure employee safety, food processing companies need to take prior initiatives, provide proper training, and ensure that all appropriate regulations are met. Since the COVID-19 pandemic, this risk has included exposure to the virus. Social distancing and other precautionary measures are and will continue to be extremely crucial for the foreseeable future. The potential spread of the virus within the company can cause significant monetary losses, further spread of the virus, and, more importantly, the possible loss of lives. The inability to safeguard the health and wellness of employees can take a tremendous toll on the entire food process industry and consumers.

Ensuring Food Safety

With the risk of potential supply chain disruptions, ensuring that processed food is not contaminated or damaged in any way can be highly challenging. Additionally, direct human contact, hygiene disparities within the company, machinery issues, and storage challenges substantially increase the risks. With various regulations and rising consumer awareness about health and safety since the start of the COVID-19 pandemic, these risks are being more strictly scrutinized. Direct human contact can cause exposure to the COVID-19 virus and other contagious diseases. Storage issues and hygiene disparities can contaminate or spoil food – particularly meat and crops – in turn, causing a severe backlash from consumers.

Consumers’ Changing Preferences

The changing preferences of consumers are one of the most significant risks in the food and beverage industry. For many segments of the food processing industry, this risk can have a negative impact as well. Currently, consumer preferences and needs are shifting towards healthy, hygienic, and convenient food. This has led to an increased demand for ready-to-eat meals, which is part of the tertiary sector of the food processing industry. With hygiene requirements and expectations increasing due to COVID-19, food processing companies must take an extra step to ensure they meet customer expectations and consequentially increase customer satisfaction. A major consumer-driven trend in the food and beverage industry is the increased awareness about health and wellness. Consumers prefer healthier food products that retain nutritional value and are conveniently available. The secondary and tertiary sectors of the food processing industry must develop strategic processes that enable them to adapt to the dynamic preferences of consumers.

For more detailed insights into the influence of the COVID-19 pandemic on food processing industry risks, request more information.

Risk Management Solutions in the Food Processing Industry  

The risks mentioned above pose significant challenges for food processing industry players. However, there are a plethora of other risks plaguing the industry and companies within it. To efficiently mitigate these risks, companies should be able to identify, understand, and forecast them. Infiniti’s risk management solutions assist companies in achieving this. Our solutions help companies avoid being blindsided by market risks and suffering substantial losses. There are five steps to efficiently implementing risk management solutions. These steps are as follows:

  • Identifying potential and upcoming risks that clients’ business operations are exposed to and informing them of the same.
  • Analyzing the risks to understand other risks and factors within the organization that may be affected by it, as well as the scope and potential impact of the risk.
  • Evaluating and prioritizing the risks according to severity or urgency to ensure major risks are appropriately prioritized and resolved.
  • Eliminating or containing the risk to reduce or stop the potential impact on the clients’ business.
  • Monitoring risks that cannot be eliminated is crucial to ensuring the risk management solution is effective.

Infiniti’s risk management solutions help companies identify potential risks that can be exploited, and mitigate major risks, to help business continuity. Risk management solutions can also help companies reduce annual spending, optimize warehouse management, and identify processes with high risks. During the COVID-19 pandemic, potential risks in the food processing industry have increased exponentially. With Infiniti’s risk management solutions, food processing industries can develop solutions that mitigate supply chain risks, ensure food safety, and stay ahead in this dynamic and highly competitive industry.

Speak to our experts to learn how Infiniti’s risk management solutions can help food processing industry players mitigate market risks and survive the COVID-19 pandemic.

Non-Alcoholic Beverages + Trends Analysis

Trends in the Non-Alcoholic Beverages Market and The Next Big Deal

The non-alcoholic beverages industry is expected to witness steady growth in coming years. Health and wellness have become an even bigger trend since the advent of the COVID-19 pandemic. With a large segment of consumers’ discretionary expenses being focused on healthier food and beverage alternatives, non-alcoholic beverages are in line to be the next big thing.

Non-alcoholic beverages are commonly misinterpreted as including solely non-alcoholic versions of various alcoholic drinks. However, in the United States, non-alcoholic beverages are defined as any beverage that contains less than 0.5% alcohol; this includes functional beverages, aerated beverages, energy drinks, and more.

As the non-alcoholic beverages market continues to grow it is influenced by various trends. More recently, environmentalism, sustainability, and changing spending behavior have been the most significant trends. These trends have substantially influenced customers, purchasing habits, and in turn, the market.

At this point, industry players need to shift their focus to forecasting, identifying, and understanding market trends. As these trends grow, and fade, the market needs to adapt. Therefore, in this article, Infiniti’s industry experts discuss the most significant trends in the non-alcoholic beverages market currently. Additionally, they highlight the benefits of leveraging trends analysis solutions in this market.

The non-alcoholic beverages market is expected to grow steadily till the year 2026. To be strategically prepared, and enhance revenue in this growing market, request a free proposal.

Non-Alcoholic Beverages Market Trends

Infiniti’s trends analysis experts analyzed the market to identify, study, and help companies adapt. The experts identified the following five significant trends in the non-alcoholic beverages market:

Key Trends in the Non-Alcoholic Beverages Market

Health and Wellness

Increasing concern with regards to obesity, cancer, and other health problems has led to higher demand in the non-alcoholic beverages market. As consumers focus on functional beverages, such as ready-to-drink teas and coffees, or relaxation drinks, the non-alcoholic beverages market grows. Ready-to-drink coffees are highly demanded by students and corporate professionals, due to their early mornings, and late deadlines. This is a growing market, as the education industry proliferates, and countries rapidly urbanize, and non-alcoholic beverages industry players must prepare for this change.

Sustainability

Rising awareness of carbon emissions, global warming, and other environmental issues, has led to an increased demand for sustainable and eco-friendly products and packaging. Products that are innovative and packaged with eco-friendly sources are in high demand. Additionally, the demand for eco-friendly and natural products has risen substantially due to the combined awareness of sustainability and health.  Further, sustainable packaging is a widely adopted alternative to traditional packaging due to government policies, and environmental benefits, and higher consumer satisfaction.

Disposable Income

Growing economies and rising disposable incomes has led to an increased demand for convenient and premium products. With value-oriented and smart consumers, quality trumps quantity, just as benefits and value trump expense. Also, premium products available in convenient packaging allows consumers to consume premium products on-the-go. Additionally, the increase in takeaway orders, and home deliveries, has increased the demand for packaged and non-alcoholic beverages. With the COVID-19 pandemic, restaurants and other eateries have been closed for the purpose of social distancing. This, in turn, has led to an increase in the need for delivery services, and further the need for non-alcoholic beverages.

Urbanization

Rapid urbanization has led to hectic, fast-paced cities, and consumers that require convenience and energy. Rising demand for energy drinks, convenient packaging options, and various preferences is significantly influencing the market. Developing countries in the APAC region are currently witnessing a mass movement from rural to urban. This has directly impacted the non-alcoholic beverages market, with a sudden need for convenience, and most importantly, energy.

Dietary Restrictions

Lately, rising awareness of the impact of various eating habits on the health and the environment has led to an increase in niche market segments. Veganism, gluten allergies, and nut allergies, lactose intolerance are the most significant dietary restrictions affecting the entire food and beverage industry, including the non-alcoholic beverages industry. This has paved the path for a highly competitive market; therefore, being aware of market trends, and staying a step ahead of competitors is crucial.

Market trends influence the growth of the market and preparing for these trends propels growth of companies. To understand the trends in the non-alcoholic beverages market, speak to our experts.

Trends Analysis in the Non-Alcoholic Beverages Industry

Trends analysis solutions help non-alcoholic beverages companies identify, understand, and adapt to the market trends. It allows companies to compare their performance with the industry average, find the strengths and weaknesses of a firm, and implement necessary changes for any gaps found. It also helps non-alcoholic beverages industry players forecast upcoming trends and efficiently strategize to stay ahead of the market. Leveraging Infiniti’s trends analysis solutions can assist non-alcoholic beverages companies by identifying current and significant trends influencing the market. These solutions also help companies develop the ideal approach toward adapting to changing market trends.

As the world recovers from the COVID-19 crisis, the demand for health and wellness products, delivery services, and eco-friendly products in the non-alcoholic beverages market will increase. Leveraging Infiniti’s trends analysis solutions has enabled companies to stay ahead of the trends, and their competition, by forecasting these changing patterns and preparing accordingly.

To gain in-depth insights into how Infiniti’s trends analysis solutions help non-alcoholic beverage industry players stay ahead of market trends, request more information.

Semiconductor Industry + M&A

The Sudden Impact of COVID-19 and Urgent Need for M&A in the Semiconductor Industry

The semiconductor industry is widespread, crucial, and required in various industries across the globe. Over recent years, industry experts forecasted immense growth for this industry in the coming years. However, the current COVID-19 pandemic serves as a significant roadblock to this growth trajectory. While semiconductor companies shifted their focus to ensuring employee safety and securing supply chains, the economic impact of the pandemic worsened. Since the start, the COVID-19 pandemic has caused a substantial amount of business shutdowns and a continually increasing rate of unemployment.

Currently, semiconductor industry leaders are aiming to prepare themselves for the post-COVID era and strategizing to succeed in the new normal. For this purpose, there has been a recent increase in mergers and acquisitions within the industry (M&A). To better explain this fact, Infiniti’s semiconductor industry experts have discussed the impact of COVID-19, the future of the industry, and the importance of M&A support for semiconductor industries.

As the pandemic continues, semiconductor companies are strategizing for the post-COVID era. To find out what the next ideal strategy for the semiconductor industry, request a free proposal.

The Impact of COVID-19 on the Semiconductor Industry

After witnessing years of steady growth, the semiconductor industry suffered the impact of the COVID-19 pandemic. A sudden decrease in sales of various end-use segments, accompanied by restraints on manufacturing and business operations, led to significant losses for semiconductor companies. Infiniti’s experts identified four major end-use segments that have influenced the losses of the semiconductor industry during COVID-19.

  • PCs: Although consumer demand for tablets and laptops has increased due to the shift to working from home, companies are not investing in hardware upgrades currently. Additionally, consumer demand is temporary, and frequent updates are improbable. This has led to reduced demand for PCs and servers, a significant end application segment in the semiconductor industry.
  • Wireless Communication: With a drop in smartphone sales, due to the reduction in GDP, the semiconductor industry is witnessing a substantial decline in demand. Consumers are shifting to inexpensive alternatives, which also impacts the semiconductor industry negatively.
  • Automotive: Due to the decline in GDPs across countries, investment in automotive has reduced significantly. The application of government incentives may moderately improve demand in this end application segment; however, if government incentives are not strong enough, decreasing demand in this segment will continue to impact the semiconductor industry negatively.
  • Consumer electronics: With lower amounts of discretionary funds due to unemployment, reduced salaries, and low GDPs, the demand for consumer electronics has seen a sharp drop. Inessential items such as gaming consoles, televisions, and watches will continue to witness low demand. Therefore, this end application segment will continue to impact the semiconductor industry negatively.

Semiconductor industry players have faced significant challenges in the market recently. To efficiently overcome the challenges posed by the pandemic, speak to our experts.

What is the future of the semiconductor industry?

Preparing for the post-COVID era is a challenging prospect for the semiconductor industry. While discretionary expenses and the demand for various end application segments may increase, it is not advisable for semiconductor companies to rely on a possibility. Therefore, top semiconductor companies have shifted focus towards M&A. With changing consumer expectations, new innovative technologies, while opportunities may be available in certain circumstances, semiconductor companies require the appropriate resources to take advantage of them.

Additionally, with the rise in smart manufacturing through COVID-19 and other major technological trends, the semiconductor industry should invest in creating smart factories and preparing for the post-COVID era. M&A could help semiconductor companies prepare for a recovering economy and higher demand, by supporting the creation and development of newer technologies, and capturing growth.

M&A Support in the Semiconductor Industry

M&A requires a strategic and well-informed approach to be effective. After the financial crisis of 2008, the semiconductor industry players that recovered and reformed fastest were those that had made strategic M&A decisions in the duration of the crisis. Semiconductor industry leaders and companies require a similar approach to recovering and reforming after the COVID-19 crisis.

However, developing a strategic approach to M&A is challenging, and significant industry players have started leveraging M&A support from firms such as Infiniti Research. M&A provides companies with the opportunities to grow efficiently, expand to adjacent businesses, or pivot to new opportunities. M&A support enables companies to capitalize on these opportunities successfully. Infiniti’s M&A support experts guide investors through every step of investment while considering changing dynamics of the industry, and the current competitive scenario. Additionally, M&A support enables semiconductor companies to identify and capitalize on the ideal opportunities and surpass growth targets.

To gain comprehensive insights into Infiniti’s M&A support and learn how to champion the new normal of the semiconductor industry, get more information.

Online Learning + Market Research

Understanding the Future of the Online Learning Industry

Since the turn of the decade, online learning has become a ubiquitous phenomenon. As technology and connectivity continued to develop and grow, so did the online learning industry. Over recent years, online learning has become more popular, widely adopted, and has proven that it is effective. Starting with televisions, and other audio-visual units in classrooms, then to smartboards, projectors, and laptops, traditional education was making a slow transition from paper to digital. While this transition process was inevitable, the COVID-19 pandemic substantially hastened the process.

As COVID-19 caused nationwide lockdowns and forced governments to keep schools, colleges, and other educational institutions closed, the education systems were forced to adapt. Moving from large, interactive classrooms to laptop screens and muted microphones, the e-learning industry is set to change education system significantly.

There are many benefits of online learning for consumers and companies. For consumers, it offers them the opportunity to receive immediate feedback and improve. It also allows them to learn at their convenience. Additionally, this industry enables consumers to study a variety of subjects and create their preferred course structures. Infiniti’s research experts evaluated the benefits for consumers and businesses and compiled four significant reasons to adopt it.

Additionally, this sudden transition to eLearning has propelled the already growing industry further. Infiniti’s market research experts studied the market trends in online learning that are affecting and driving this growth. This article details the benefits of online learning, and four significant current market trends that are changing the industry, as discussed by Infiniti’s market research experts.

As the online learning industry grows, so will the competition. To stay ahead of the competition with unparalleled market insights, request a free proposal.

The Benefits of Online Learning

Online learning has changed education, entrepreneurship, and employment over recent years. Businesses and consumers across the globe have witnessed the benefits of online learning and are attempting to incorporate it into their daily operations. There are various reasons for this change, four of which have been detailed below by Infiniti’s industry experts:

  • Increased Revenue Per Employee: Training programs and courses can help employees stay up to date on industry best practices, and help businesses evolve. These programs enhance the revenue per employee substantially, making this investment highly feasible for companies in every industry.
  • Reduced Energy Consumption: As the environmental crisis becomes a significant concern, energy consumption and reduced production of CO2 are extremely important. By removing the use of energy in classrooms, or the need for travel, the eLearning industry allows for precisely that.
  • Convenience and Time: Online learning platforms allow individuals and businesses to choose convenient times to schedule a course. For instance, if the class is a pre-recorded video, an individual can schedule it for weekends, or post-office hours, so they may learn without the struggle of traveling, missing out on work, or overloading their calendar. This also enables consumers to choose various courses that they can study, in the travel time that is no longer required.
  • Affordability: This form of learning is extremely affordable and, in some cases, more effective than traditional learning. With the ability to learn, research, interact, and get feedback on one platform, students can save time and gain more at a notably lesser cost. For businesses, this investment is substantially lower than potentially hosting or hiring a trainer in their office location.

To further understand the benefits of online learning to consumers, and efficiently personalize and improve offerings, get more information.

Significant Market Trends in Online Learning

It is crucial to understand the benefits of online learning, and the reason it is being adopted across the globe. Similarly, it is vital to understand the market trends in online learning and how they are affecting this industry. In this and coming years, these four trends have been forecasted to contribute to market growth:

Online Learning + Market Research

Virtual Learning through COVID 19

With the COVID 19 pandemic, educational institutes across the world were closed for an indefinite amount of time. Through this crisis, coursework has been interrupted, countless individuals are now unemployed, and consumers have access to unusual amounts of time. This has led to an upsurge in online learning, as students prepare for their examinations, or professionals work towards improving their skills and applying for jobs. Virtual learning is a significant trend, advanced by the COVID 19 crisis. However, the post-COVID era is expected to see a “new normal” that encourages technological dependency and digital interactions. Online and virtual learning has been promoted, improved, and molded to consumer preference, and is expected to continue growing even in the post-COVID era. This, in turn, will increase student enrollments, and the demand for online education service providers significantly.

Professional Training

As discussed earlier, the eLearning industry is highly beneficial for businesses across industries. This has become a common trend, and the adoption of training courses for employees is growing. Our market research experts have observed that this increase in online training courses for employees is a significant market growth driver for the online learning industry. With their expertise in market forecasting analysis, our experts have found that businesses that invest in the training of their employees can help companies to increase productivity, enhance profit margins, and improve overall revenue. Enterprises investing in knowledge capital have a significant competitive advantage over their counterparts, and their employees have access to industry best practices, making them more efficient. As companies continue to invest in their knowledge capital, online education service providers are witnessing growth and development.

Government Initiatives

Through the COVID 19 pandemic, governments across the world, particularly in the United States have utilized the high levels of digitization to spread awareness, interact with citizens, and to reach out to the masses. In recent years, governments have started promoting eLearning as an addition to traditional courses so that students may have access to a wider variety of subjects. Additionally, Ministries of Education and Health across the world are conducting online courses and seminars to train workers on the requirements during the COVID 19 crisis. This is yet another trend in online learning that is forecasted to help the industry grow in the coming years. Infiniti’s market research experts observed that adopting online learning allows governments to reduce costs, invest more in their workforce, and improve value for money of taxpayers. As this trend continues to grow, so will the industry.

Adopting New Technology:

Telecom infrastructure and digital innovations have continued to develop and improve over recent years. As the industry continues to have viable platforms for delivering online courses, it will continue to grow. Additionally, businesses, institutes, large organizations, and individuals will continue to explore and adopt newer technologies, and the online learning industry will continue to grow. This industry has grown from objective tests on desktops, to interactive classes on smartphones. With the development of augmented reality, virtual reality, artificial intelligence, and more, this form of learning is presented with endless growth opportunities. It is also expected to help online education service providers improve marketing initiatives, develop newer courses and products for students, and increase enrollment. Infiniti’s market research experts have identified the development and adoption of new technology in the coming years as another significant trend and growth driver in this industry.

Online Learning and the Importance of Market Research  

Infiniti’s market research services help businesses understand the market size, efficiently forecast upcoming trends and risks. As the online learning industry continues to grow, industry players will need a competitive advantage; accompanied by well-informed strategies to mitigate risk, in-depth insights into dynamic market trends, and, most importantly, efficiently planned and developed products. Market research services enable companies to create and execute ideal strategic initiatives for their growth in a highly competitive market.

Simply understanding significant market trends is not enough. Take the extra step to be an industry leader and speak to our industry experts.

Mobile Development Services + Customer Segmentation

Offering Mobile Application Development Services and Efficiently Overcoming Challenges

Recently, the world has watched the US IT & Telecom industry proliferate. The most prominent growth has been in demand for mobile application development services. As mobile phones, handheld devices, and convenience take over the preferences of consumers, the mobile application development market continually faces new challenges. Understanding customers’ changing needs and preferences has become a crucial component of developing, launching, and succeeding in any way.

For companies that offer mobile application development services, it has become crucial to identify, analyze, and segment target customers. The benefits of customer segmentation analysis are limitless; most importantly, they help to understand continually changing preferences and consumer issues. Additionally, it helps overcome critical market challenges as well.

As consumers’ lives become more hectic, demanding, and technology-driven, smartphones have become a necessity. Digital transactions, eCommerce shopping, streaming entertainment, and online medical consultations are some of the many functions that smartphones hold within them. Mobile application development services help companies develop these apps and provide consumers with the various functionalities they request or need.

However, with changing times, there are different challenges faced by all mobile application development market players. Infiniti’s research experts identified and analyzed consumers’ needs, preferences, and challenges, as well as the challenges faced by companies that offer mobile application development services. In this article, they provide in-depth insights while also discussing the best possible solution in the future, i.e., customer segmentation analysis.

To be an industry leader in the highly competitive mobile application development services market, request a free proposal.

Understanding End-User Preferences and Complaints

Before discussing the challenges of the industry, and the changes that mobile application development market players need to incorporate in their operations, it is crucial to understand the consumers. Infiniti’s industry experts have studied and discussed some of the critical needs and complaints of consumers:

  • Intuitive User-Interface: As all functions become fast-paced and transactions become easy and quick, consumers prefer to have similar experiences when interacting with a mobile app. When developing an app, mobile app development services providers need to plan for a user interface and user experience that is intuitive, easy to access, and functional. While aesthetics are important, practicality is a more significant focus. When it comes to in-app purchases or eCommerce shopping, a complicated transaction process can lead to customer attrition.
  • Personalization: Consumers highly prefer mobile applications that offer personalized experiences and targeted content. For instance, the high personalization of music playlists on music streaming applications helps consumers find more artists they enjoy. In various apps, information such as location, search histories within the app, and mutual connections help establish a personalized experience and provide further convenience for customers. This also helps provide personalized offers, and therefore, increases chances of conversion. To gain exclusive insights into the mobile application development market dynamics and end-user perspective from industry experts, gain limited period free access to our resource here.
  • Battery and Storage issues: While customers prefer mobile applications that serve various functionalities, and create an ideal experience, a common complaint is battery drainage. Losing battery life can be a personal or professional crisis for customers. Additionally, customers often complain about storage and memory issues due to file size. Due to these complaints, mobile application development service providers are tasked with creating highly functional and small mobile applications that do not drive down battery life. However, this is easier said than done.

Mobile Application Development Services Market: The Challenges

There are many challenges currently plaguing companies that offer mobile application development services. The process of mobile application development is long-drawn, highly complex, and some challenges the market faces due to this are discussed below:

Rising Competition

With the rising demand for smartphones, tablets, and other handheld devices, the need for various mobile applications has grown substantially. This change has led to constant innovation and development in the market. There has recently been an upsurge in the number of companies and individuals offering mobile application development services. The increasing new market entries, rising demand, and constant innovation have made the mobile application development services market highly competitive and challenging. However, developing a mobile application requires more than simple coding abilities. Some of the top mobile application development service providers have turned their focus on identifying and understanding their target customers. Further, leveraging customer segmentation analysis, allows companies to improve their marketing, and reach a broader, more appropriate audience for their application.

Identifying Target Markets

Identifying target markets is highly crucial in the mobile app development process. Not solely for marketing, but more importantly, to understand the need for the mobile application being developed. For instance, once a mobile application developer identifies the target market, the next step would be establishing if the market is substantial enough to provide revenue. Additionally, different target markets require the functionality of varying kinds. An eCommerce application for homemakers would require different functionality, as compared to travel apps for young adults and college students. Developing an app that considers, and efficiently incorporates these needs helps increase downloads, active users, and the chances of conversion to premium or other paid services if applicable. Customer segmentation allows companies to accurately identify and categorize target customer groups, with an understanding of customers’ preferences, complaints, and requirements.

Variety of Devices

Another challenge created by the increasing demand for handheld devices is the variety that has been developed over the years. Varying screen sizes, operating systems, service carriers, and configurations have made mobile application development an even more complicated task. Screen sizes for phones range tremendously, in pixels and inches. Screen resolutions differ between brands, companies, and phone models. Creating a mobile application that is conducive to all resolutions and sizes is a challenging prospect.

Additionally, though Apple monopolizes the iOS market, android phones are produced by many companies, and Windows is the third operating system. Mobile application development service providers must offer mobile applications that are applicable and viable for smartphones and handheld devices across operating systems and companies. These two factors are among the most challenging issues in the process of developing an app.

Safety and Security

In a world where personal data needs to be protected at high costs, and customers’ smartphones hold high levels of personal data, mobile application development service providers need to create secure and safe applications. Guaranteeing the safety and security of personal data is one of the most attractive factors for specific applications. For instance, banking apps, password storing apps, and even regular eCommerce sites, often hold crucial passwords and information that can cause substantial damage if leaked. While iOS has a specific set of security guidelines, android and windows do not, and failing to provide security can cause misuse and manipulation, customer attrition, and significant monetary losses.

Mobile Development Services + Customer Segmentation

Understand how Infiniti Research helps companies strategically overcome these challenges by speaking to our experts.

Customer Segmentation Analysis: Why is it the best way forward?  

Customer segmentation analysis allows companies to identify, categorize, and analyze the most profitable and effective customer segments in the market. For mobile application development service providers, this directly translates into developing and launching highly efficient and popular mobile applications. Customer segmentation further allows mobile application development market players to overcome the market challenges by providing critical insights into their target customer segments, and customers’ needs and preferences. This further gives companies a competitive edge, and helps them gain a larger market share, and substantially enhance sales.

To further learn the importance and benefits of customer segmentation analysis in the mobile application development services market, request more information.

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