Our insights enabled client to identify low- cost countries such as China, India, Japan, US, South Korea, UK etc. and source cheaper raw materials and intermediates. We also helped them identifying and shortlisting potential partners in these countries.
Leading Food Processing Company Leveraged Path to Purchase Research to Inform Product Merchandising
The pandemic outbreak and subsequent lockdowns have drastically altered economies, impacting the day-to-day lives of consumers globally. This has affected the purchase funnel as well as the motivations driving customers’ purchase decisions. Given the rapid changes in...