The client was able to develop effective sales strategy facilitating efficient allocation of scarce resources, through identification of those initiatives which have the highest value and impact. Our matrix also provided real-time information about sales trends and projections which was relayed directly to the sales reps.
Infiniti Research helps a leading enterprise provider sharpens its pricing strategy amid growing competition
About the client Our client is a provider of cloud-based software applications for marketers in various industries worldwide. The mid-size company is keen to tap into the software applications ecosystem with a new feature-enriched product that promises to enhance...