Brand Strategy Tips for Personal Grooming Products | CPG Industry

Brand Strategy Helps A Personal Grooming Kit Manufacturer Improve Customer Reach and Assess Their Perception of the Brand

Brand Strategy Helps A Personal Grooming Kit Manufacturer Improve Customer Reach and Assess Their Perception of the Brand

Over the past few years, the global CPG industry has started witnessing a transition from offline to online channels and is mostly affected by factors such as waning currency values and slowing GDP growth. As a result, CPG industry players have started thinking beyond the conventional shopping techniques to develop and boost the shopping experience […]

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