Competitive Benchmarking Enables a Leading Network Services Provider to Enhance their Service Offerings in the Latin American Market

November 3, 2017

In this fluctuating economic environment, the challenge lies in staying updated with the changing technology. Also, with the growth in innovations, organizations in the network services space are seeking ways to offer reliable and affordable value-added services to meet the altering preferences of the consumers. To offer agile, safe, and connected connectivity to the customers, leading businesses in the network services space are facing the need for a competitive benchmarking solution. Competitive benchmarking solutions allow leading network service providers to effectively compare the products, services, and processes prevalent in the market. Through an effective competitive benchmarking engagement, network services providers can evaluate their current market position and devise strategies to improve the business performance.IR_Brochure

To effectively compare and define a long-term strategies, renowned network services providers are approaching companies like Infiniti. With years of expertise in offering a plethora of services, Infiniti’s competitive benchmarking solution provides better insights into the company’s strengths and weaknesses. The solution offered by Infiniti also helps businesses to identify and assess the key performance indicators specific to the customer service.

The Business Challenge

A renowned network services provider with a considerable number of services spread across the globe was facing predicaments profiling the competitors and promoting their service offerings in the Latin American market. The client wanted to compare their service offerings with that of the competitors and devise effective strategies to improve their business performance. Also, with the help of a competitive benchmarking solution, the client wanted to increase cost efficiency, improve product quality, and ultimately enhance the customer experience.

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Our Methodology

To identify and profile the key competitors in the network services market space, Infiniti’s competitive benchmarking experts carried out extensive qualitative and quantitative research by conducting interviews and discussions with leading stakeholders in the market. Furthermore, the experts also relied on various proprietary resources such as trade journals, consultants, annual reports and other company publications to tap potential opportunities in the network services space.

Competitive Benchmarking Solution Benefits

  • Gained a competitive edge in the overall market and identified the key performance indicators
  • Understood the market potential and accordingly characterized the resources
  • Profiled the customers’ needs and devised effective strategies to reach out to these needs
  • Identified the latest technologies prevalent in the space and leveraged them to stay relevant in the marketplace
  • Anticipated opportunities and identified the bottlenecks that are hindering market growth

Benefits of Our Integrated Approach

The competitive benchmarking solution offered by Infiniti assisted the client to profile the direct competitors in the network services space. With the help of this engagement, the client was further able to maintain profit margins and make better returns on their investment. The competitive benchmarking engagement also assisted the client to learn more about the competitors and develop an effective one-size-fits-all approach to improve business performance.

A must-read case study for strategy experts and decision makers looking to develop an understanding of the IT industry.

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