Based on our insights, the client was able to understand the market potential and insights specific to the competitive and customer landscapes. With these insights they were able to realign their strategy.
Market Mapping and Business Landscape Analysis: Identifying White Space Opportunities in the Radiology Equipment Market
Objective: To help the client understand the environment they operate in and design their strategy accordingly to maximize its impact by identifying market forces and classifying them by relevant characteristics, including geography, type, and revenue. Challenge Our...