CASE STUDIES

Competitive Analysis of Asian Vaccine Manufacturer’s Manufacturing Capacity

Aug 29, 2016

Business Challenge

A leading Asian vaccine manufacturer wanted to benchmark itself against its competitors on critical production performance parameters.

Situation

The client wanted to evaluate the performance of its competitors in terms of their manufacturing capacity and capacity utilization for various vaccine products, and then to evaluate if any changes were required in its own production planning to gain an edge over its competitors.

Approach

We analyzed the year-on-year production volumes of the company’s competitors and mapped their manufacturing strengths, changes in capacity, and capacity utilization. We also obtained insights into their current and planned activity levels across manufacturing locations.

Impact

The client was able to identify its competitors’ strategies specific to the production of vaccine categories with the greatest market demand, and accordingly, make critical changes in its own manufacturing and operational strategies to achieve a higher market share.

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