Based on the new process the client gained insights on root causes of fulfillment issues & achieved 27% reduction in unfulfilled orders and the forecast accuracy increased to 91%. Client gained $150mn savings on order fulfilment and inventory costs.
Leading Food Processing Company Leveraged Path to Purchase Research to Inform Product Merchandising
The pandemic outbreak and subsequent lockdowns have drastically altered economies, impacting the day-to-day lives of consumers globally. This has affected the purchase funnel as well as the motivations driving customers’ purchase decisions. Given the rapid changes in...