Customer Lifetime Value Analysis Helped a Financial Services Provider Reduce Customer Churn Rate by 17%

Customer Lifetime Value Analysis Helped a Financial Services Provider Reduce Customer Churn Rate by 17%

Business Challenge  Over the past few years, the financial services industry has witnessed positive changes, driven by increasing popularity of FinTech companies and technological advancements. But, as the financial services sector advances, customer demands have also increased. This has pressurized companies in this sector to offer better services to keep their customers engaged. As a [...]

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