Competitor Analysis: Technological Peer Group Assessment

October 3, 2018

Petrochemical Industry Outlook 2020

The global petrochemical industry has witnessed strong volume growth and buoyant profit margins for years. Beyond the surface of the mere record profits that leading petrochemical industry players have observed over the past few years, the petrochemical industry today is on the verge of a profound transformation. 

Looking ahead to 2020, slower demand growth from emerging geographies are likely to undermine the value creation strategies of businesses. Every petrochemical plant will have to adopt a more disciplined approach to value creation, capacity additions, and business transformation. This will involve the use of market intelligence and advanced analytics to attain a new higher level of business productivity. Petrochemical industry players will also have to focus on managing the transition from an essentially linear economy to a more circular one.

Competitor Analysis Template: What makes it essential?

The ongoing need to keep abreast with the market conditions makes it essential to analyze and monitor the global competitive landscape. This enables companies to keep abreast of their competitor’s actions and update themselves to stay a step ahead.

Although performing one isn’t rocket science, it ultimately boils down to the development of a competitor analysis template that identifies and categorizes the competitors in a market.  A competitor analysis template is crucial to business success because it arms you with the ability to quickly identify market trends and competitor strategies to outweigh them. Identifying your competitive advantage in the marketplace is now simplified – Get in touch with to build your own competitor analysis template!

What other challenges lie ahead for the US petrochemical industry players? How can you overcome such challenges? We’ve got you covered read more to gain detailed insights into the importance of competitive analysis template or Request a proposal.

 Client’s Background

The client- a leading player in the US petrochemical industry which operates in over 35 countries across the globe. 

Client’s Challenge

The US petrochemical industry today is witnessing a major transformational phase due to which leading players are now investing in new opportunities within the market space. To avoid being blindsided by an unexpectant entrant in the market the client – a petrochemical industry player approached Infiniti Research to help them develop a competitor analysis framework.

To surpass the global competition, the client was interested in gaining in-depth insights into the technological landscape and the level of adoption by its peers.

Our approach

To address the petrochemical industry client’s challenges our experts developed a competitor analysis framework to gauge the competitiveness in the global landscape. Based on a comprehensive competitor analysis, we offered a detailed report on the materials of the client’s interest. The solutions and recommendations offered by us also helped them develop a competitor analysis template.

Business Impact

The recommendations and solutions offered by our experts helped the petrochemical plant in the U.S to spot new opportunities and maintain a winning edge in the market. With the help of the developed competitor analysis framework, the client succeeded in gauging the competitive landscape by incorporating the influences that are beyond the control of the company i.e., the macro environment as well as other factors that are within their reach. The competitor analysis framework not only highlighted various technologies in their innovation and development stages but also those being commercially used by their competitors globally.

Interested to know how you can taste the same success? We’re here to help, reach out to us Today!

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