CASE STUDIES

Competitive Monitoring for Cloud Based VDI Services

Aug 29, 2016

Business Challenge
A leading IT major,  wanted to track new products and services across the cloud based VDI services business across North America.
Situation
The client wanted to monitor its top 5 competitors and gain insights specific to Cloud based VDI services. The objective of this study was to track new products & developments of the specified competitors across North America.
Approach
We developed a portal based monitoring & tracking system to achieve optimized and real time monitoring of competitors’ new products, features and announcement across the target geography.
Impact
Based on our insights, the client was able to smartly monitor the competitors and their upcoming products and strategies. They also, gained real time market updates on the new products and developments.
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