The rules of retail are gradually changing. The success of retail companies no longer revolve around who can offer the lowest prices or a wider category of products. Rather, retail customer experience is now paramount to entice shoppers and persuade them to stay loyal...
Retail stores are an integral part of people’s lives as they are highly dependent on such outlets for their groceries, consumables, and other household requirements. The popularity of retail stores is so widespread that consumers prefer traveling a few miles to retail...
Over time, consumers have started developing their own approach to research and are purchasing products from their preferable brands in stores. Shoppers of today are more discerning and want their shopping needs to be met in a way that minimizes uncertainty and...
Currently, with significant advances in technology, the retail landscape has become more mobile and agile with multiple players offering a differentiated set of products. Businesses in the retail landscape are devising effective strategies to enhance their product...
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