Effective market segmentation, targeting, and positioning have never been more challenging. In addition to a dynamic regulatory landscape, building automation companies today face challenges such as growing competitive pressures, lack of market insights, and...
Businesses across sectors are dissatisfied with sales in global markets as old ones have become saturated and new ones must be found to thrive. In such situations analyzing how businesses can enter new markets or adopt new strategies to succeed in saturated markets is...
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In a transitional world, brands are defined by the content they create, and understanding what content is resonating with your competition is critical to the success of your business. Moreover, having a solid understanding of your competitors and how you differentiate...
A thorough market analysis is the cornerstone of success for any marketing campaign or expansion efforts made by a company. Resorting to a bleak alternative of ‘guesswork’ or intuition often proves to have adverse effects. The first step in a b2b market analysis is to...
Transportation is one of the world's largest industries. The services offered by the companies in this sector range from taxis to trucks, airplanes, trains, courier services, ships, barges, warehouses, and logistics. The transportation sector is now increasingly...
In recent years, there has been an increase in the spending on healthcare services and stakeholders in the healthcare industry are facing the need for improved technologies and operational efficiency to address the determinants of health. Typically, the global...
No other industry touches as many technology-related business sectors as the telecommunication industry, which, by definition, includes not only the traditional areas of long-distance and local telephone service, but also advanced technology-based services including...
Infiniti’s recent market intelligence study on RFID printers offers insights to companies in the IT sector on the key competitors, market landscape, market positioning, and distribution channels. Demand trends for RFID printers or encoders The constant efforts to...
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