The healthcare industry and in-vitro diagnostics market have grown exponentially in recent decades. Advancements in technology, changing customer expectations, and increased investment in healthcare have contributed to this growth. As the industry continues to grow,...
Custom Market Research Solution Helps an Insurance Company to Achieve Savings of Over $1.2 Million
Currently, the US insurance sector is going through a period of turmoil. Low interest rates and persistent barriers to growth, shifting demographics, and rising customer expectations are increasing challenges for companies operating in the global insurance industry....
How Market Research Benefits E-Commerce Companies
Rising market competition demands businesses to keep a keen watch on the changing market trends and gain a deeper understanding of their buyer personas. Over the last few years, there were several instances of e-commerce companies that shut shop due to declining...
Market Research Services Helped a Healthcare Company Strengthen Their Position in the Market – An Infiniti Research Success Story
Business Challenge As tech giants make healthcare market entrances, traditional healthcare companies face increasing pressure to remain competitive. Healthcare providers need to prioritize on keeping pace with innovation and update their systems to avoid being left...
Why do Market Research Services Need to be Prioritized in 2019 – A Round-up of Popular Articles on Benefits of Market Research Services
With the economy becoming more and more competitive with each passing day, having apt knowledge about the concerns and preferences of your customers has become integral for any business. Waiting too long to make crucial business decisions can lead to a company missing...
3 Reasons Why Market Research Services are Crucial for Businesses
Why are Market Research Services Crucial for Businesses? #1. Helps you understand your customers better By leveraging market research, companies can do the market feasibility study and map out the complete profile of their potential customers. This can help...
Pharmaceutical Industry Market Research Engagement – An Infiniti Research Success Story
How Market Research Benefits Players in the Pharmaceutical Industry? A market research report analyzes industry-specific data to offer detailed insights into the business opportunities, competitors, and other similar factors to help businesses better understand the...
3 Reasons Why Market Research is Important for New Businesses
Today, it has become impossible for any business to succeed without conducting a thorough market research of their target audience as well as competitors’ products and services. Have you ever wondered why big companies invest hefty amounts of money on market research?...
How Infiniti’s Market Research Services Helped a Consumer Electronics Manufacturer to Strengthen their Market Position in the US
Overview of Consumer Electronics Market in the U.S Consumer electronics are staples in American households and include a wide range of items, from DVD players to refrigerators. The consumer electronics industry, which largely relies on discretionary purchases of such...