Entering a new market is a challenging and defining process across industries. Building a strong foundation, strategizing for changing market dynamics, and always staying ahead of the curve is imperative to succeed. Without comprehensive plans and data-driven...
The pharmaceutical manufacturing industry is expected to witness substantial growth in the coming years due to various contributing factors. As lifestyles and habits change, awareness about health and wellness increases, and demand for immediate relief grows, the...
The US is currently one of the largest markets for beauty and personal care products. In addition, this industry is now growing at a steadier and faster pace in the US when compared to other countries in the world. The lucrative opportunities in the US beauty and...
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Although expansion into emerging markets is vital for pharma companies to ensure continued growth, both cultural and economic market entry barriers can pose problems. China is one of the most lucrative markets for pharma companies across the globe. China’s growing...
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