The external environment is constantly changing, what are its implications on your organization? The healthcare industry is one such sector where organizations have been under constant stress after almost a decade of restructuring, transformations, and turnarounds....
Market segmentation is used by companies across industries to group their customers into diverse groups based on their similarities and analyzing each group separately to identify key factors affecting their behavior. Healthcare market segmentation is a relatively new...
Although Canadians are keen about implementing digital healthcare, their healthcare system lags behind. To drive improved healthcare outcomes, the Canadian government must focus on adopting healthcare innovations, customer-driven models, and a new regulatory framework...
The U.S. healthcare system is extremely complex and often difficult to comprehend. Healthcare consumers face difficulty in understanding the factors that cause limited access or uncoordinated care, conflicting interests amongst healthcare providers, and even high...
With the rising competition, the healthcare sector is transforming into a developed and complex marketplace. With the changing healthcare landscape across the globe, quality improvement in healthcare is garnering increased focus. Not only for the patients, but even...
The healthcare sector in Central and Eastern Europe (CEE) has been transitioning and showing positive signs of growth over the past two decades. This has largely been fueled by the reform of health services becoming a priority on the political agenda. As a result,...
The healthcare industry is undergoing a constant wave of transformation. From shifts in care settings to heightened expectations for stronger cost management and better consumer experience, traditional healthcare players are experiencing increased pressure on their...
Why-Diversification-is-the-Key-to-New-Age-Healthcare-TransformationDownload
Owing to digitization and the rising market competition, consumer-brand relationships have evolved. Top healthcare companies are trying to incorporate these developments in consumer-brand relations into their processes by building better consumer engagement in...
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