Read more to understand how Infiniti Research helped a leading enterprise solutions provider sharpen their pricing strategy with our competitive intelligence.
Developing a Localized Drug Launch Plan and Execution Strategy for a Specialty Pharma Company
Pharma market research experts at Infiniti Research helped the client gain access to market data by conducting in-depth research to analyze market behaviors and key influencers in different target regions and determine the best marketing and sales approaches.
Mastering the New Retail Customer Experience Imperative with Customer Intelligence
Consumer Intelligence revolves around gathering and analyzing consumer data to understand what consumers are doing, what consumers need, and gain insights to create and deliver an outstanding customer experience. A preferred way of...
Target Customer Analysis Helps a Financial Services Firm Build New Value for Themselves and Their Customers
Whether you’re about to develop a new product or looking to expand into new market segments, it is essential to identify your target customers and then devise robust business strategies to address the needs of your customers. This is crucial for business success...
Why is Customer Segmentation the First Step to Growth and Success for Businesses? Customer Intelligence Experts Discuss
Read more to know why customer segmentation is a key way for growth and success for any business. Learn more our customer intelligence experts and understand how we can help you.
Case for new business growth in the food industry
The client is a large North American seller and processor of agricultural commodities. At a macro level, our client’s business faced uncertainties like fluctuating demand and irregular rise and fall in the prices of commodities, raw materials, and input fuels. Our team also evaluated different stages of the client’s supply chain to strengthen it and ensure its capability to meet growing regulatory mandates in different regions. We considered the costs associated with switching from one supplier to another and the value associated with existing suppliers.
Preparing for the New Normal and the Changing Food Retail Market with Customer Needs Assessment
Food Retail Market Overview Food retail has changed significantly in recent years with the evolution of packaged food, ready-to-eat meals, health awareness, and consumers’ demands. Price, convenience, and wellness have become the most significant focus, and customer...
Thought Leaders Discuss Improving Customer Loyalty with Three Unparalleled Best Practices
Introduction to Customer Loyalty In an increasingly competitive world, businesses are highly dependent on efficiency, data-driven strategizing, and customer loyalty to maintain growth and stay ahead of competitors. As industries grow, consumer-centricity has become a...
Analyzing Consumer Needs and Improving ROI for an Online Healthcare Market Client with Customer Segmentation Solution
Online Healthcare Market Overview The healthcare industry adapted to the rise of digitization rather quickly and efficiently. Over recent years, the rising adoption of mobile devices, the introduction of the Internet of Things (IoT), and the promotion of online...