Digitalization is fundamentally changing the way the healthcare industry is functioning today. The pharmaceutical drugs market, which is a core part of healthcare, is no exception to this. New innovations and technologies are already enabling pharmaceutical drugs...
Competitor Mapping Engagement: How a Leading Dental Implants Manufacturer Devised Cost-Effective Product Offerings
With the rising cost of healthcare services and shortage of healthcare facilities and labor, cost-effective home care medical devices will be even more in demand in the coming future. Despite innovation and changes in the medical devices industry, the future will not...
Cardiac Pacemaker Manufacturer Leverages Infiniti’s Market Segmentation Solution to Enter the Asian Market
Clearly, with all the changes in recent years in the medical device industry, establishments are trying to stay up to speed with all the new and revised regulations and requirements. Moreover, because of the ever-fluctuating regulations, establishments in the cardiac...
Brand Strategy for A Leading Pharma Packaging Company Helps Enhance Brand Awareness
The pharma packaging market has been undergoing radical changes in the past decade to keep itself updated with newer innovative technologies for better serialization and to provide sustainable packaging solutions. Serialization is a complicated practice and,...
Medical Devices Market Assessment: How it Helped a Surgical Gloves Manufacturer to Increase it’s Market Share by 5%
Over the past few years, the global medical devices market has been facing several revenue and profitability challenges owing to intense competition in the market. The global medical devices market has witnessed a rollercoaster year with several challenges,...
Brand Strategy Engagement : Boosting Brand Awareness for an Active Ingredient Manufacturer
Brand Strategy: Pharmaceutical Industry Active ingredient is used in the production of pharmaceutical drugs as a biologically active compound. The market for active ingredient is driven by a number of factors including increased prevalence of chronic diseases, growing...
Infiniti’s Product Marketing Strategy Helps a Leading Cardiac Pacemaker Manufacturer to Identify New Product Formulations & Modify Existing Product Promotion Strategy
Types of Cardiac Pacemakers Cardiac pacemaker devices are a vital class of cardiac devices that are used to regulate a patient’s heartbeat. The rapid technological progressions in the healthcare sector have resulted in the production of different types of cardiac...
Product Segmentation Engagement to Devise Effective Product Strategies and Improve Sales Performance for a Patient Monitoring System Manufacturer
The global patient monitoring system market is estimated to reach $26 billion by 2022. Globally, the patient monitoring system market is expected to achieve significant growth since these devices are extensively used in the intensive care unit (ICU) and other areas of...
Market Share Analysis Helps a Leading Medical Supplies Provider to Capture Additional Shares in the Market
The global medical supplies market is projected to reach USD 136.63 billion by 2021 Typically, medical supplies companies manufacture and distribute a broad range of items, starting from surgical and dental instruments to elective laser surgery equipment to orthopedic...