About the client Our client is a provider of cloud-based software applications for marketers in various industries worldwide. The mid-size company is keen to tap into the software applications ecosystem with a new feature-enriched product that promises to enhance...
The art of doing business has changed considerably over the past few decades. Companies are re-shaping growth strategies to innovate and compete on a global scale. New research methodologies, business opportunities, and technologies are becoming focus areas for...
To anticipate your competitors’ moves, you must think like their strategists and key decision makers- Competitive research can help you do so. The economic crisis and pandemic-induced impacts shed light on the harsh realities of the business world. It also...
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