The current state of the chemical industry is highly competitive and complex. Therefore, to thrive in the market, chemical companies face the dire need to meet the demands of clients. Progressive chemical companies are increasingly relying on sales management software...
How can Chemical Engineering Save the World from Climate Change?
The climate change phenomenon has been lingering around for a long time. Specific human activities have contributed to the increasing concerns of climate change, which is often referred to as global warming. The release of greenhouse gases has caused the average...
12 Principles of Green Chemistry Explained
Chemicals are usually looked upon with an evil eye in the modern world. People are worried about environmental safety and health issues that are brought about by harmful chemicals. In addition to that, chemical companies themselves are struggling when it comes to the...
Essential Marketing Strategy to Sustain Yourself in the Chemical Industry
Marketers often come up with hundreds of marketing ideas for FMCG or any consumer-facing brands. The same managers will often struggle to bring about many such ideas when it comes to B2B marketing. Such limitations are caused by the finite number of channels available...
Trouble in Paradise for Chemical Manufacturers? 4 Key Challenges in The Industry
In today’s rapid business scenario, a company’s lack of agility will significantly affect their ability to be competitive. The chemical industry being highly volatile, requires the players in this sector to evolve and adapt themselves to the changing market conditions...
Competitive Intelligence Helps a Prominent Specialty Chemicals Manufacturer Gain Greater Shareholder Value
The global chemical industry generates a revenue of $3 trillion with the majority of the contribution coming in from the Asian region. The industry comprises a diverse and complicated range of products such as specialty chemicals, commodity chemicals, and agricultural...
Infiniti’s Market Segmentation Assists a Renowned Petrochemicals Manufacturer to Segment their Product Offerings Across Niche Market Segments
In Europe alone, the petrochemical industry directly employs more than 3,00,000 people. In the recent years, the petrochemical industry has been witnessing various developments owing to changes in the feedstock slates, process technology, and fluctuating market...
The Effect of Global Trends on Chemical Companies
The global economic situation for the chemical industry is highly unpredictable and volatile. The top management of companies need to keep a close watch on the global trends that would directly or indirectly impact their business. It is also essential to stay...
Watch Out for These Chemical Industry Trends in The Upcoming Year
Technological disruptions in the chemical industry can give rise to both challenges and opportunities. But thanks to technology, the speed of manufacture and processing of substances in the industry has skyrocketed in the past couple of years. In order to benefit from...