Fast Food Chains Social Media Study, Social Listening food chains | Infiniti

Social Media Crisis Monitoring for a Leading Fast Food Chain

Social Media Crisis Monitoring for a Leading Fast Food Chain

Business Challenge: A leading fast food chain wanted to monitor social media conversations around its brand in order track potential threats. Situation The fast food client was facing challenges in keeping track of conversations across social media channels on their brand and tracking potential threats. They also wanted to devise a mechanism to raise alert in […]

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