Market Segmentation Engagement: A Case Study on How We Assisted a Leading Polymer Manufacturer to Make Better Strategic Marketing Decisions

Market Segmentation Engagement: A Case Study on How We Assisted a Leading Polymer Manufacturer to Make Better Strategic Marketing Decisions

A polymer is a class of synthetic or natural substance that is composed of macromolecules. They form the basis of minerals such as quartz, diamond, and feldspar. Polymers also include man-made materials such as concrete, paper, glass, plastics, and rubbers. The growing demand for polymers can be attributed to the growth of end-use industries such […]

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