Market Segmentation Helps an Oilfield Equipment Manufacturer to Develop a Unique Brand Position

Market Segmentation Helps an Oilfield Equipment Manufacturer to Develop a Unique Brand Position

Lately, the demand for oilfield equipment is proliferating owing to the rising oil extraction and refining activities across the globe. Additionally, the ongoing efforts to discover new oilfields across various untapped regions is spurring the need for oilfield equipment across the globe. Consequently, oilfield equipment manufacturers have started adopting market segmentation solutions to gain a […]

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