Market Research Study Focused on Assessment of Non-Exclusive Model in Africa - Business Intelligence

Market Research Study Focused on Assessment of Non-Exclusive Model in Africa

Market Research Study Focused on Assessment of Non-Exclusive Model in Africa

Business Challenge A leading technology company in the BFSI sector wanted to conduct a study focused on assessing the potential for its offerings in Nigeria, Senegal, Ghana, Kenya and Morocco. Situation The client wanted to obtain insights on formulating key strategies to make decisions on redistributing the marketing budget to maximize its effectiveness. Approach We […]

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