Business Challenge
A global endocrinology therapeutics major was interested in ascertaining the size of the market for endocrinology drugs and also on determining the region-wise potential for these drugs.
Situation
The client wanted to conduct a growth assessment for 25 countries in the EMEA region to determine the regions it should focus on for aggressive growth.
Approach
We conducted 100+ primary interviews and exhaustive secondary research, followed by a comprehensive sectoral analysis of the market. We also provided market trends and growth and profit forecasts for a 5-year outlook period.
Impact
The strategic insights helped the client identify the market segments with the highest growth potential, and also to choose geography to focus its marketing and growth strategies on.
