Market Segmentation Helps a Renowned IT Services Provider Target the Most Profitable Customer Segments

Market Segmentation Helps a Renowned IT Services Provider Target the Most Profitable Customer Segments

A recent survey estimated that the five most valuable companies in the world were all technology companies. Today, the relative growth in tech-savvy consumers is forcing technology companies to consider unconventional and innovative ways to enhance their growth opportunities. The IT services sector, at large, comprises of applications that help the businesses to create, manage, […]

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