Food Manufacturing Industry Overview

The food manufacturing industry is expected to surpass USD 460 billion by 2022, driven by the surge in market conditions and technological progressions. Over the last decade, the food manufacturing industry has witnessed strong growth in terms of sales. And with the changing consumer preferences from processed foods to healthier choices, manufacturers can spice up their brands and tailor their products, or even introduce new products. Even though the food manufacturing industry’s growth is dependent on population growth, disposable income, and consumer’s tastes, certain factors including government regulations, efficiency, and the expansion of new products are challenging the food manufacturing industry’s growth.

Importance of Demand Management for Businesses

Demand management is a type of supply chain management process that analyzes customers’ needs to determine the capabilities of the supply chain. With the appropriate demand management process in place, organizations can match supply with demand proactively and execute the plan with minimal disruptions. If the demand outstrips resources, businesses can improve production or alert consumers about the revised shipment times. If demand seems low, the sales and marketing team might develop promotions or push for a product launch.

Why Infiniti Research? 

Established in 2003, Infiniti Research is a leading market intelligence company with proven capabilities to deliver actionable granular insights on a broad range of industries. With over 15 years of expertise in offering strategic market information, we’ve carved out a niche for ourselves in the field of market research and custom market intelligence.

Wondering how Infiniti’s demand management strategy can drive better business outcomes for companies in the food manufacturing industry? Continue reading or request a FREE proposal. 

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