Explore a Competitive Monitoring Study on Cloud-Based VDI Services

August 29, 2016
Business Challenge
A leading IT major,  wanted to track new products and services across the cloud based VDI services business across North America.
The client wanted to monitor its top 5 competitors and gain insights specific to Cloud based VDI services. The objective of this study was to track new products & developments of the specified competitors across North America.
We developed a portal based monitoring & tracking system to achieve optimized and real time monitoring of competitors’ new products, features and announcement across the target geography.
Based on our insights, the client was able to smartly monitor the competitors and their upcoming products and strategies. They also, gained real time market updates on the new products and developments.

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