Customer intelligence

Take customer experience up several notches

Make curated customer data your engine of growth by delivering expertly tailored buyer experiences and building more positive relationships.

Strengthen loyalty, ring up sales with customer data

Three-fifths of all customers cite personalized experiences as a reason for repeat purchases. Developing detailed customer personas is not an easy task though. Drawing on customer behavior data from myriad sources, customer intelligence fuels stronger experiences, keeping cash counters ringing.

Sub services

  • Customer Segmentation and Need Analysis

    There are gaps in market coverage visible only to the trained eye. By helping businesses understand the needs of unserved segments, we enable them to generate more revenue over the longer term.

  • Customer Satisfaction and Loyalty Assessment

    High customer churn is pulling down revenue! A 5% increase in customer retention could boost profits appreciably. This is just one of several growth goals our solution sets out to achieve.

  • Brand Health Assessment

    Nothing short of regular checkups will ensure your brand is in the pink of health. Brand health assessments enable early detection and remediation of issues around reputation and public image.

  • Account Assessment and Win-Loss Assessment

    Cutting up and examining to make sense of what went wrong in deal-making journeys benefits businesses considerably. Our win-loss assessments are configured to help clients uncover the factors affecting the win-loss rate.

Why choose Infiniti?

  • Surfacing Relevant and Actionable Customer Data

    Our experts have a demonstrated history, spanning more than two decades, of enabling businesses to develop a sharper understanding of the hidden factors driving customer satisfaction and brand loyalty.

  • Investing in Clients’ Mid-to-Long-term Goals

    Even while meeting customers’ immediate needs, the focus of our data-centric approach is to assist the client in developing solutions that will continue to serve them well into the future.

  • Fueling Competitiveness through Improved Customer Experiences

    We work closely with client teams to create competitive strategies and revenue models that pivot around smoother and smoother customer buying journeys made possible by data-driven insights and decisions.

Insights

Related Capabilities

  • Market intelligence

    Uncover more ROI opportunities and expand your products and services to blue ocean markets. Intelligent data utilization can help you do that and lots more.

  • Customer intelligence

    Wonder what’s behind all those custom offerings wowing buyers with long-term and beneficial relationships? Explore curated customer data sets focused on the needs of specific businesses.

  • Competitor intelligence

    Indeed, markets are changing and more unpredictably than before. You need actionable information to navigate the waves of change and fight off rising competition.

  • Media monitoring

    Getting a pulse of your customer on social media is as easy as engaging a moving target! Check out our AI-integrated no-stress media monitoring.

  • Market research

    Don’t follow the gut when making critical business choices. As markets see erratic swings, decision makers are increasingly leaning on data-based insights from trusted sources.

  • Employee intelligence

    What if metrics on employee behavior, skills, aspirations, performance, and feedback were available to you on an intuitive dashboard? It’s here, already!