Automotive

For auto players, it’s time for quantum leaps, not baby steps

Auto players must make the big pivot to low-carbon fuels and deliver products faster to catch up with regulation and customer preferences. Step on it!

Auto sector must shift gears and change lanes faster

Legislations on greener fuels, fuel efficiency, and safety are nudging auto industry participants toward growth models centred on clever offerings. The industry must also battle semiconductor shortages and snarled supply chains. A lot needs to be done in double-quick time.

Our services

  • Automotive Manufacturing

    With market insights (such as around shaping trends like EVs, driver assistance systems, and LiDAR safety features), our clients stay up to date with emerging technologies and make better product decisions.

  • Auto Components

    We work with upstream and downstream component manufacturers in the auto sector to pin down new growth opportunities (e.g., alternative fuel vehicles), besides helping them track and prevent manufacturing defects.

  • Auto Accessories

    Our clients in the segment have a razor-sharp understanding of product performance and what the competitor is up to, apart from buyers’ motivations. Market intelligence is indeed their key to growth.

Why choose Infiniti?

  • Fire up the innovation engine with market research insights

    Our bespoke market intelligence solutions for the automotive sector spur innovation along multiple axes: technology, sustainability practices, supply-side management, and customer solutions. That’s a lot of wide-spectrum coverage for the client’s innovation journey.

  • Win the brand perception game, drive profitable growth

    This world is home to 3,000-plus car brands alone. So, even hard-nosed incumbents struggle to stand out from the crowd. We can help reposition your brand to remarkably improve your market traction.

  • Recalibrate price points for competitive advantage

    Price setting is not a one and done thing, and rethinking prices is a key competitive consideration. We can help you arrive at price points that are most desirable for both buyer and seller.

Insights