The Shift to Digital Payments: What businesses should consider now and for the future
With a rise in consumers adopting online banking, changes in customer preferences, and digital payment modes, it is crucial to note that digital banking and payments will continue to be the preferred mode of transaction for customers globally. But the question that...
All You Need to Know About Implementing Win Loss Analysis for Your Business: FAQs
Win-loss analysis is incredibly important for businesses across industries. It offers insights that help analyze how a prospect becomes a customer, why they dint opt for your services or make no decision at all, making your sales process much stronger and helping you...
Proven Strategies to Grow in a Competitive, Saturated Market
Businesses across sectors are dissatisfied with sales in global markets as old ones have become saturated and new ones must be found to thrive. In such situations analyzing how businesses can enter new markets or adopt new strategies to succeed in saturated markets is...
Brand Health Tracking Research: Key to Improved Business Performance
Brand health tracking research is becoming increasingly important to thrive in today’s competitive markets. This article outlines a few points to bear in mind while conducting brand health tracking assessments that resonate with the goals and objectives of your...
Value Creation Through M&A: Key to Industrial Transformation in the Post-Pandemic World
Global industrial and manufacturing companies are redefining their approach to process innovation to find new opportunities to exceed market share. While mergers and acquisitions might remain limited due to the current scenario, industrial companies that act now can...
Actions to Fast Track Economic Revival of the Construction Industry
Industrial equipment manufacturing, construction and building materials, and engineering companies play a crucial role in post-pandemic economic recovery. However, like the other industries, the construction industry has also been impacted by the pandemic leading to...
How B2B Market Research is Redefining Growth and Market Success for Businesses | Experts at Infiniti Research Explain
Based on our recent research, most B2B companies feel an in-depth understanding of business environments is crucial for driving business growth and success in 2021. Given the complexity of business environments today, there is a growing need for organizations across...
How Concept Testing Research Can Help Ensure Your Gamble Pays Off
Market research plays a crucial role in the planning and concept testing phase of new product development. Concept testing a new product or service idea with your target market could ultimately save your business from a huge loss and help define your sales and...
A Framework for Tacticians Evaluating International Markets
Strategists and top management teams of multinational corporations admit that globalization has had a huge impact on their businesses. They also acknowledge that it has now become more challenging to enter international markets, identify a perfect international...