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Anatomy of the Medical Imaging Market – Where’s it Heading?

At first, it may be difficult to comprehend on how devices can circumvent through all the tissues, muscles, nerves, and bones to get the picture that helps doctors diagnose different diseases. Accurate diagnosis is one of the most critical aspects of health care, and detailed medical imaging is required by healthcare professionals to pinpoint the medical problem. Without medical imaging, they can only bring down the possibility to a few given conditions by monitoring the symptoms. However, with medical imaging devices, the problems can be located easily with perfection. There have been numerous advancements in the medical imaging technology, with doctors being able to see things in more details without causing harm to the patients. As a result, more and more diagnostic imaging Request Free Proposalprocedures are being performed. So, what are the trends in the medical imaging market?

Hybrid imaging technology

Hybrid imaging is the most talked about advancement in imaging technology. The PET and CT scan technology in one machine has augmented the innovations in this field. The system has been so successful that major imaging system manufacturers no longer provide standalone PET systems. Hybrid PET/CT, PET/MRI, and SPECT/CT are amongst others that have received attention. Numerous hospitals are now replacing their standalone systems for hybrid systems. For instance, while evaluating the skeletal system, a SPECT/CT system offers accurate localization and improves the information provided by CT.

Trends in Medical Imaging MarketSafer imaging systems

The general public is usually worried about the level and dosage of radiation they receive from imaging systems. As a result, doctors and patients may be reluctant when it comes to performing necessary scans. However, there have been technological advancements in this field as systems with lowered doses of ionizing radiation reduce the harmful effects of radiation. Reducing the radiation dose in a medical imaging system also provides them with a competitive advantage over their competition. Additionally, shifting from analog to digital system offers medical professionals with more accurate and faster imaging capabilities.

Value-based payments method

It is possible that a majority of the imaging tests prescribed by the doctors are deemed unnecessary. Additionally, even after having such images, the diagnosis and treatment plans are not very effective. With the advent of value-based payments methods, the current landscape is set to change. Both manufacturers and healthcare professionals will look to increase the quality and efficiency of their imaging service to please patients and improve their health outcome.

Use of contrast agents

Contrast agents are used in diagnostic imaging to enhance the image visualization. It provides detailed information, which can assist medical professionals in accurate diagnosis. The rising number of chronic diseases all around the world will drive the use of contrast agents in medical imaging market. Governments all across the world are also increasingly granting approvals for the use of contrast agents.

Cryogen-free preclinical MRI scanners

Radiologists today have a wide range of imaging technologies to choose from. As a result, it is bringing a radical change to preclinical medical imaging. Amongst all medical imaging technologies, cryogen-free MRI is gaining popularity as it uses a dry magnet that does not require liquid helium. Consequently, it significantly reduces the size and weight of MRI scanners. Also, such scanners can incorporate multimodality imaging capability and provide improved image resolution. In the near future, it may allow MRI to be used in cardiac imaging and time-resolved contrast enhanced angiography.

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How is 5G Technology Shaping the Communication Trends?

Mobile technology has come a long way from facilitating communication to being an integral part of our lives. Mobile devices are used as a medium for content consumption and communication. However, that scenario is soon going to change with the much-hyped 5G technology. The 5G technology is not just an upgrade over 4G; it promises much more than just an upgrade. Over 1000 times increased data volume, five times reduced latency, up to 100 times IR_Brochurefaster data transfer speed, up to 100 times more connected devices, and 100% connectivity are some of the widely supported goals of 5G.

Top Three Communication Trends in 5G Technology

5G and IoT Technology

IoT technology is dependent on the interconnectedness of multiple devices on one platform, and 5G technology provides just the right base for its success. Imagine getting notification form smart home cameras on your phone when a package is delivered to your doorstep. That’s precisely the kind of thing IoT and 5G technology together can achieve. 5G IoT devices will use narrow bandwidth to support thousands of things per cell or device, offer prolonged battery life, and provide deep coverage in challenging areas at a meager cost.

VR/AR Technology and 5G

VR and AR technologies are poised to be the ideal application for 5G technology due to its increased throughput, data transfer speed, and efficiency. The increasing popularity of AR and VR technologies is due to its ability to augment the user experience in activities such as online gaming, PlayStation, autonomous driving, and AR experience with the real environment.

Cloud Computing and 5G

The 5G technology will largely benefit the cloud computing industry along with various as-a-service models. The evolution of 5G technology is characterized by an exponential growth in traffic that can keep up with the demands of scaling possibilities in the mobile network. Extremely high transmission rates allow all infrastructure and storages to be shifted to the cloud. For instance, from a consumer point of view this could mean that you would be able to store all the high-quality content and 4K videos on the cloud and access it later without latency and performance issues.

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Is Open Innovation the Solution to Overcome Roadblocks in Autonomous Vehicle Technology Development?

Autonomous vehicles are believed to be one of the most disruptive innovationAsk an analysts of this generation. Even though autonomous vehicles may still seem like a futuristic technology, rapid advancements in this field have led to such vehicles being frequently tested by established companies. The future of autonomous vehicle industry is driven by decreasing cost of operation and the increased safety and reliability provided by such vehicles. The technology in autonomous driving has in some way surpassed that of human drivers in terms of safety.

Innovations in Autonomous Vehicle Slowing Down

Autonomous vehicle technology is developing at an unprecedented rate. However, companies are hitting the brick wall in some areas as innovation within the company is slowing down. For instance, carmakers are still struggling to keep up the pace of innovation when it comes to driving safely despite unclear lane markings, ability to respond to signals from safety officers, and capacity to operate safely in all-weather conditions.

Possible Solution Alternatives

To tackle such problems and keep up the pace of innovation, autonomous vehicle manufacturers are looking at open innovation to gather ideas from the outside. Major automakers are also considering acquisition, investment, or partnership with other automakers, infotainment systems, cloud computing providers, human-machine interface systems, and connected vehicle and device services. This enables the companies to gain a deeper knowledge of the problem areas and devise a solution with a diverse range of experts.

Example of Open Innovation

Olli has been exemplary in embracing the open innovation. In order to enhance their machine learning algorithms for autonomous vehicles, Olli has embraced IBM Watson’s technology to learn from transportation data collected with the help of more than 30 embedded sensors. This will allow the machine to learn faster and perform better than human drivers under human supervision.

A large sum of money has been invested in research and development to solve complex problems in autonomous vehicle. By adopting open innovation, both costs and time-to-market could be significantly brought down by gathering expertise from different fields.

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Market Opportunity Assessment Helps a Global IT Client Identify Market Trends and Increase Revenues

The relentless growth of technology in the IT sector is increasing the need for the robust entry of products and services across new and emerging markets. To penetrate such markets, it is ideal to gain a comprehensive understanding of the market space to assess potential opportunities and develop winning strategies. In addition, gaining robust insights into the market landscape helps the brands stay relevant in an increasingly crowded and competitive marketplace. IR_BrochureTo assess the competitive scenario of the brands in the market space and develop an effective market expansion strategy, it is vital to conduct a robust market assessment. Market assessment solutions offer insights into the key market challenges or barriers to market entry or growth of the business across various regions. Moreover, it also helps businesses to build accurate go-to-market strategies and devise an effective business plan.

To help businesses gain more insights on the IT landscape, Infiniti’s market assessment solutions shed light on the potential trends and opportunities in the market. Our market assessment solutions also focus on devising effective marketing strategies to increase their penetration levels and gain a competitive edge over their counterparts.

The Business Challenge

A global conglomerate in IT was facing challenges identifying technology trends that are expected to affect the business in the longer run. The primary objective of the study was to analyze the impact of the current market trend in the industry and create new opportunities. The client further wanted to assess the potential market opportunities and implement a robust strategy to grab such expansion opportunities.

Our Research Methodology

To gain a competitive edge into the IT landscape, Infiniti’s market assessment experts carried out a blended approach comprising of interviews and discussions with leading market stakeholders. The industry experts also developed client-specific insights using qualitative market research across industries. As a part of the secondary research, the client also collated information from proprietary sources such as magazines, industrial forums, and company representations.

Global IT client

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Our Market Assessment Solution Helped the Client

  • Developed a detailed characterization of the current competitive landscape
  • The client was able to map high impactful future market trends
  • Gained a comprehensive overview of the market, products, and stakeholders
  • Identified the potential opportunities in the market and approaches to capture near-term benefits
  • Analyzed the client’s positioning strategies and decisions on how to differentiate their products from competitors

Benefits of Our Integrated Approach

In a very short period of time, our comprehensive market assessment was able to assess the existing market pains and unmet needs. The client was able to direct and substitute effective solutions and identify the growing market trends and opportunities sustaining in the market. The engagement also helped the client benchmark their strengths and create new opportunities in the market.

A must-read market assessment case study for strategy experts and decision makers looking to assess the market landscape for the IT industry.

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Market Access Requires an Innovative Approach in the Healthcare Sector

Infiniti’s latest market access assessment on the healthcare market landscape offers comprehensive information to companies dealing with medical devices on target regions in the Middle East, South East Asia, and Africa.

Innovations and developments in the healthcare sector

The growing focus on technological innovations and the need to reduce the cost of medical devices is augmenting the need for extensive market research. One of the greatest challenges of the healthcare industry is market access, and organizations are undertaking new approaches to deal with the increasing healthcare costs in an efficient way. These solutions are designed to assist the right patients to get well-timed and seamless access to a medical device at an affordable price. The leading manufacturers and suppliers in the healthcare industry are implementing market access solutions to ensure effective product launches and gain a comprehensive understanding of the pricing, reimbursement policies, and statutory requirements at national and regional levels. The market access assessment by Infiniti offers thorough information on medical devices that are for the right customer, packaging data in the right way, and at the right time. The study also delivers customized market access solutions to explore and unlock the product’s market potential.

Market access solutions are helpful business solutions that support the introduction of innovative products and optimizes the value position of these products. Infiniti aims at providing customized strategies for the pharmaceutical and healthcare companies to evaluate their products and deliver economical and clinical services in comparison to their competitors. Furthermore, these solutions offer a detailed overview of the pricing and reimbursement policies in the market that help manufacturers introduce products that match the price points in the industry and gain a larger market share.

Emergence of specialty drugs and therapeutics

Leading manufacturers are leveraging market access solutions to tackle and deal with the increasing costs of specialty drugs and personalized therapeutics. These solutions are primarily designed to improve the performance and increase the availability of these drugs in the market. The growing focus on the introduction of cost-effective healthcare solutions and drugs for chronic diseases and clinical care is fueling the market for these services in the healthcare industry. Additionally, market access provides valuable information on the regulatory policies implemented by the government on drug discovery and clinical trials.

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Advent of bioelectronics

Determining the growth opportunities and potential customer for bioelectronics is encouraging the manufacturers to adopt market access strategies. The market for implantable devices that causes biochemical changes without the use of drugs is slowly gaining precedence in the healthcare industry. Leading pharmaceutical companies are investing in market access solutions to gain insights on various aspects of developing these innovative devices.

Solutions and recommendations

Infiniti’s market access assessment on medical devices helps companies identify potential drivers, key trends, and market challenges to create an effective corporate strategy. Some of the solutions offered include:

  • Create and deliver an exhaustive list of the key competitors and the potential stakeholders in the market
  • Develop an evidence-based, relevant, and effective corporate strategy
  • Offer insights into the healthcare landscape in terms of the reimbursement, insurance, and access programs
  • Provide a detailed breakdown of the potential competitors including the local and international affiliates
  • Help businesses tap potential market opportunities and make informed business decisions

Read our comprehensive case study on market intelligence study to assess the healthcare market access landscape

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