market share analysis Archives - Business Intelligence

Tag: market share analysis

IR36

Boosting Market Share and Enhancing Profit Margins by 11% for a Construction Equipment Manufacturer – A Case Study on Market Share Analysis

Business Challenge 

The declining growth prospects for construction equipment in European regions resulted in low profits for companies in the construction equipment market. Also, competition in the market has been fierce, which forced major construction manufacturers to lower prices for their equipment. This compelled smaller companies to either sell their business to major companies or to liquidate the business altogether.

The client, a major heavy equipment manufacturer, approached Infiniti Research to conduct a market share analysis to gain insight into their current market position in the global manufacturing industry space. Also, they had plans to expand their business operations to new markets such as Canada and the US. With Infiniti’s market share analysis solutions, the client wanted to estimate target market share and understand the competitiveness in terms of their product offerings.

Gains or losses in market share can have significant impacts on a company’s stock performance. Request a FREE brochure to learn more about our market share analysis solution and on how it can help your business boost market growth.

Solutions Offered and Value Delivered 

The analysts at Infiniti Research performed a comprehensive primary and secondary research of the construction equipment market in the US and Canada. The research also involved interviews and discussions with stakeholders in the industry space. Infiniti’s experts also analyzed the input gathered from a vast array of resources such as company presentations, industry forums, and paid industry databases.

Infiniti’s market share analysis solution helped the client to gain real time insights into their market position and determine their key features compared with their competitors. The market share analysis helped the client to assess the relative competitiveness of their products compared with their competitors. The market share analysis solution also helped them to profile the potential target segments in the US and Canada and increase their overall profitability. In a span of eight weeks, the client was better equipped to make informed business decisions, which boosted their market share and enhanced profit margins by 11%.

Companies facing a reduced market share from lower consumer demand or a downturn in the business cycle will end up losing revenues. Request a FREE proposal and know how our portfolio of market share analysis solutions can help you capture additional shares in the market and surpass the competition.

What is Market Share Analysis and Why is it Important?

Market share analysis is a part of market analysis and indicates how well an organization is doing in the marketplace compared to its competitors. While market share analysis does not give a company a defined number regarding its profitability, it does provide key insights about a company’s revenue, growth, and net profits. Furthermore, by understanding market share, companies can accurately measure pricing strategies, consumer perception of new products and services, promotions, management personnel, and other key business initiatives.

CONTACT US to know more about our market share analysis solutions.

Competitor analysis

Market Share Analysis For a Leading Fintech Company Helps Boost Their Market Growth and Increase Profit Margin

Infrastructural and regulatory issues are posing as some of the biggest challenges in the growth of the fintech companies. Click To Tweet

In the wake of global digitization, banking sectors are resorting to their in-house technological innovation to cater to customer’s quest for digital transactions. This has led to dwindling dependence on the fintech companies; thereby, curtailing their marketing scopes. On the other hand, the fintech companies are forced to allocate more investments and resources to augment their product portfolio. However, the actual product performance in the market fails to compensate for this product innovation investment subsequently resulting in severe market share loss for these companies. Moreover, fintech companies are relatively new in the market and do not have in-depth information on the regulators and governing bodies they should pledge their adherence to. Request ProposalThis lack of information leads to the delay in obtaining a license and increases the possibility of these companies being slapped with hefty fines.

Business Issues

  • The client: One of the leading player in the fintech companies market

The client- one of the reputed fintech companies approached Infiniti to conduct a market share analysis to gain meaningful insights into their current market position in the global fintech industry space. Additionally, they wanted to gain insights into their growth rate, profitability, cost structure, and distribution channels across the industry. The market share analysis engagement was also expected to help target customer base and consequently lead to optimal investment return and a maximized EBITDA margin.


How Can Market Share Analysis Help Fintech Companies?

Infiniti’s market share analysis solution helps fintech companies to stay abreast of the critical market scenario and keeps them informed about their current market position. These factors are imperative for an undisruptive growth of the fintech companies. The market share analysis also helps companies explore the brand reputation and accordingly make adjustments to the brand needs. In addition to this, a robust market share analysis solution highlights the performance benchmarks to evaluate the brand goal progress in the future.


Summary of Our Fintech Company Market Share Analysis

Contact US


Client Journey

Infiniti Research undertook comprehensive primary and secondary research methods while conducting the market share analysis. The research involved interviews and discussions with stakeholders in the fintech industry space. Infiniti’s market share analysis experts also analyzed the inputs gathered from a vast array of resources such as company presentations, industry forums, and paid industry databases. This offered the client a comprehensive overview of the latest fintech industry trends.

Solution Benefits and Business Impact

This market share analysis engagement from Infiniti helped the client gain real-time insights into their market position that also highlighted the advantages and disadvantages that they possess when compared to their peers in the fintech industry space. The solution also helped the client understand customer interests and accordingly target their consumer Get More Infobase. The client was also able to design a progressive and predictive market strategy which helped them gain an edge in the competitive fintech companies market.


Fintech Companies Future

The emergence and thriving of the fintech companies is an inevitable phenomenon in the age of digitalization. A phenomenon which is gradually becoming the podium of all financial transactions. As convenience and accuracy are some of the benefits offered by fintech companies, customers are now more inclined toward fintech based transactions. Additionally, major financial institutions are forming partnerships with the fintech companies to augment their operational efficiency and respond to customer demands. Furthermore, it can be safely said that the fintech companies will grow in tandem with the advancement of technologies.


Want more information about our market share analysis for fintech companies?

Request Proposal


Related posts:

Pharmaceutical packaging

Market Share Analysis for A Heavy Equipment Manufacturer Helps in Achieving Organizational Effectiveness

The global heavy equipment industry is estimated to be sized at around 192 billion U.S. Dollars

Typically, heavy equipment is used for different functions such as hauling, drilling, excavating, paving and grading. Also, the global heavy equipment market covers various industries including oil and gas, manufacturing, military, forestry, and public works. Increasing residential, industrial, and commercial construction activities, rising public-private partnerships, and global economic growth is expected to drive the demand for heavy equipment in the coming years. Additionally, the advancement in technology is leading to the introduction of highly efficient heavy equipment, thereby, forcing the competitors in the market to reach for new levels of differentiation.

Although the global heavy equipment industry is proliferating, several challenges are restricting the growth prospects. A few factors include:

  • Carbon emission: Most of the companies in this space use diesel as fuel for its operations. Use of such fuel intensifies the emission of CO2 and further increases carbon footprint and health risks. Therefore, the increasing level of carbon emissions poses a major challenge to the growth of the heavy equipment market. As a result, it is crucial for companies to identify alternative energy sources to reduce the carbon emission.
  • Renting options: Today, renting heavy equipment is a viable option for a large number of businesses to reduce heavy investments by saving on the high costs of equipment. This poses a significant challenge to the manufacturers.

Challenges such as these are driving heavy equipment manufacturers across the globe to leverage the use of market share analysis solutions. With the help of market share analysis, firms can gain a holistic view of the latest trends and identify opportunities to capture additional shares in the market. IR_RFPThese solutions also help establishments realize the amount of share that they embrace and accordingly allocate their resources.

The Business Challenge

  • The client: A renowned heavy equipment manufacturer
  • The client, a global heavy equipment manufacturer, based out of the US, wanted to increase market share and sustain its competitive position in the industry. As a result, the client was committed to achieving an integrated development process. They also wanted to conduct an assessment of their business process, management tools, and linkages to internal organizational touch points to increase the effectiveness of the resources and achieve their business objectives.

Want more information about our market share analysis for heavy equipment manufacturers?

Ask an analyst

The Journey

Infiniti’s market share analysis experts carried out extensive research comprising interviews and discussions with leading stakeholders in the heavy equipment industry space to help the client achieve an integrated customer development process. The experts also compiled information from a wide array of secondary sources such as paid industry databases, company presentations, and industry forums.

The Solution and the Business Impact

With the help of Infiniti’s market share analysis, the heavy equipment industry client carried out an organizational valuation and analysis based on the dimensions of organizational effectiveness model. This helped them identify and reach consensus on the most effective approach to achieve the goals including:

Mechanics

  • Business process re-engineering opportunities were identified.
  • Management tool improvements to balance the restructured organization and re-engineered processes have been identified.

Motivation

  • Restructuring performance indicators and incentives around the customer-focused goals.

The Future

Going forward, there will be much more creative freedom for autonomous developments in the heavy equipment industry as compared to commercial self-driving cars. Additionally, businesses involved in manufacturing, construction, agriculture, and other heavy industries may be benefitted by looking at the autonomous innovations of industry leaders in their sector – and better understanding how equipment autonomy may impact their operations and finances.


A must-read case study for strategy specialists and decision makers looking to develop a better understanding of the latest heavy equipment industry trends

IR_RFP


Related Posts:

Customer Engagement

Market Share Analysis Helps a Leading Medical Supplies Provider to Capture Additional Shares in the Market

The global medical supplies market is projected to reach USD 136.63 billion by 2021

Typically, medical supplies companies manufacture and distribute a broad range of items, starting from surgical and dental instruments to elective laser surgery equipment to orthopedic products. The major factors driving the growth of the medical supplies market are the increasing incidence of various diseases, rising geriatric population, and rising number of surgeries. Additionally, the high growth of this segment can be attributed to the increasing investment in healthcare systems and growing prevalence of HAIs. Some of the trends in the global medical supplies market are the introduction of new value-added safety products and the adoption of home healthcare products.

However, our analysis of the latest healthcare trends shows that medical supplies providers across the globe are facing challenges in terms of:

  • Product quality: Medical supplies providers must assure top notch product quality to avoid product recalls. For a supplies provider, product recall negatively impacts its brand reputation and the company’s bottom line. Therefore, ensuring adequate security, product safety, and reliability are extremely crucial to survive the competition in the global market.
  • Cost of product: One of the major challenges for medical supplies companies is to overcome the increased cost of product development. Moreover, besides government regulations and technology, these companies must look to evaluate new products based on its price to reduce the overheads.

Many such challenges are forcing medical supplies providers to leverage the use of robust market share analysis solutions. Through an effective market share analysis, organizations can comprehend the amount of share that they hold in the market and accordingly allocate their resources.IR_RFP These solutions also help firms gain a holistic view of the latest healthcare industry trends and identify opportunities to capture additional shares in the market.

The Business Challenge

  • The client: A leading medical supplies provider

A leading medical supplies provider with distribution centers spread across the globe wanted to identify the potential opportunities across the healthcare industry space to capture the additional market shares. Additionally, the client wanted to identify the barriers to entry and scale their operations to improve profitability. As a result, the client wanted to profile the competitors and their market shares to effectively streamline their resources.

Want more information about our market share analysis for medical supplies providers across the healthcare industry?

Ask an analyst


The Journey

To help the client identify the market entry barriers and expand their shares in the medical supplies market, Infiniti’s market share analysis experts carried out extensive research comprising interviews and discussions with leading stakeholders in the medical supplies market. The experts also compiled information from a wide array of sources such as paid industry databases, company presentations, and industry forums to help the client gain insights into the latest healthcare industry trends.

The Solution and the Business Impact

With the help of Infiniti’s market share analysis solution, the medical supplies provider assessed the relative competitiveness of their products and services with that of the competitors. The client also measured the market demand for medical supplies and evaluated the product penetration rates across the healthcare industry. This further helped the client estimate the size of the market both in terms of value and volume.

The Future

Today, technological advancements are helping connecting doctors and patients in new ways, transmitting vital data in real time, identifying life-threatening events, and treating them faster than ever before. For instance, the marriage of IoT (Internet of Things) and medicine generated IoMT (Internet of Medical Things). IoMT is expected to change the way the healthcare companies deliver medical supplies. IoMT devices link to cloud platforms, where the captured data can be stored and analyzed.


A must-read case study for strategy specialists and decision makers looking to develop a better understanding of the latest healthcare industry trends.

IR_RFP


Related Posts:

Pharmaceutical Industry

Market Share Analysis Assists a Leading Optoelectronic Devices Manufacturer to Profile the Key Market Segments in Latin America

In the recent years, the advent of information and communication technology has paved the way for the use of promising solutions such as optoelectronics across a wide array of applications. Also, with the relentless demand for innovations among the consumers, leading manufacturers in the optoelectronic devices space are seeking ways to enter niche segments to meet the demand of the target audience. To find the right target audience and earmark their offerings, renowned manufacturers in the optoelectronic devices space are advocating the need for market share analysis. Through an effective market share analysis, businesses can understand the amount of share that they hold in the overall market and accordingly allocate their resources. Also, a detailed analysis of the market share can help businesses gain a holistic view of the trends and identify opportunities to capture additional shares.IR_Brochure

With an eye on improving product performance and lowering manufacturing costs, organizations in the optoelectronic devices space are approaching companies like Infiniti Research. With years of expertise in offering a plethora of services, Infiniti’s market share analysis experts help businesses classify their market shares in terms of value and volume. Moreover, organizations can effectively measure consumers preferences for a product in the electronic components space.

The Business Challenge

A renowned optoelectronic devices manufacturer with a considerable number of manufacturing units spread across the globe was facing predicaments profiling the key market segments in Latin America. The client wanted to identify the potential opportunities to capture additional market shares. Furthermore, the optoelectronic devices manufacturer also wanted to seek ways to profile the competitors and their market shares to effectively channelize their resources. With the help of an effective market share analysis, the client further wanted to identify the barriers to entry and scale their operations to improve profitability.

IR- market share analysis

Want more information about our market share analysis study? 
Ask an analyst

Our Approach

To identify the market entry barriers and expand their shares in the market, Infiniti’s market share analysis experts carried out extensive research comprising interviews and discussions with leading stakeholders in the optoelectronic devices manufacturing space. To obtain relevant market share insights, the industry experts also compiled information from a wide array of sources such as paid industry databases, company presentations, and industry forums in the optoelectronic devices space.

Market Share Analysis Solution Benefits:

  • Assessed the relative competitiveness of company’s products and services with that of the competitors
  • Effectively estimated the size of the market both in terms of value and volume
  • Measured market demand and assessed the product penetration rates
  • Identified the bottlenecks in the market space and devised an effective marketing strategy
  • Gained a holistic view of the company in relation to its market and competitors

Benefits of Our Integrated Approach

With the help of the market share analysis offered by Infiniti, the manufacturer of optoelectronic devices was able to understand the competitiveness in terms of the product offerings. The client was also able to profile the most potential target segments in Latin American and increase their overall profitability. Moreover, the engagement assisted the client in expanding their current position in the market and increase in their overall market shares.

A must-read case study for strategy experts and decision makers looking to develop an understanding of the IT industry.
IR_RFP

Related Articles:

Close
Infiti Logo

Hello there!

Contact us to know more about our cost-effective custom market research offerings to support efficient market penetration, new product launch, and devise strategies to monitor and outperform your competitors.

Cookie Policy

The Site uses cookies to record users' preferences in relation to the functionality of accessibility. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice