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Transforming the Global Financial Services Industry with Market Intelligence Solutions: Recent Success Stories

Recently, the financial services sector has witnessed and struggled through a plethora of crippling challenges, and many industry players are yet to recover fully. The 2008 financial crisis took a jarring toll on the industry. As the industry recovered, the COVID-19 pandemic impacted economies worldwide and set the financial services sector far behind in its recovery journey. Over time, investment banking companies, banks, and insurance providers have shifted focus to finding sustainable, comprehensive, and strategic solutions to the challenges posed by the circumstances.

This includes addressing the rising dependence on innovative technologies, changing hygiene protocols, the need for improved operating models, and customers’ changing needs. Industry players also struggle with changing regulatory policies, economic and political unrest, digitization, and increasing competition. Additionally, financial services market players are continually faced with the hurdles of recovering from a crisis. Therefore, financial industry players are now leveraging market intelligence solutions for data-driven insights and strategies to tackle various industry challenges.

The financial services sector has witnessed significant changes lately. Staying a step ahead in a dynamic market is crucial to sustainable growth. To leverage our market intelligence solutions for comprehensive insights into your market and novel strategies, request a free proposal.

What is Market Intelligence?

Market intelligence entails crucial data that can help a company identify growth opportunities and maintain a strategic edge even in the most competitive and complex industries. It involves procuring, analyzing, and strategizing according to industry trends, competitors’ strategies, and achieving a comprehensive understanding of their industry.

Infiniti’s market intelligence solutions have enabled companies to identify ideal market opportunities, develop comprehensive market entry strategies, keep abreast of industry developments, analyze their competitors, and efficiently manage demand and inventory. In the financial services industry, Infiniti’s market intelligence experts have helped companies from various sectors with these functions and assisted companies in addressing the challenges of their specific markets and overcoming every crisis’s impact. To further highlight the crucial role of market intelligence solutions in the financial services market, we have curated the following articles that discuss our recent successes in helping financial industry clients.

Recovering from the pandemic, attempting to enter a new market, or unsure of the next regulatory change? To learn how you can prepare for the complexities of the financial services sector and overcome various hurdles with our market intelligence solutions, speak with our experts.

Entering a New Market and Establishing a Strategic Edge in the US Investment Banking Industry

The 2008 financial crisis 2008 caused lasting ripples in the US investment banking industry and led to the decline of many businesses. As the industry aimed to recover, surviving investment banking companies focus on scaling and identifying more profitable markets. Our client, a European investment bank, sought to expand to the United States, establish themselves as an industry leader, and address other industry challenges. Our market intelligence engagement included identifying the ideal market entry solutions, overcoming barriers to entry, capitalizing on market opportunities, and staying a step ahead of changing regulations. With the insights gained from our engagement, the investment banking industry client successfully grew in the US sector and established themselves among the top companies in their new market. Infiniti’s market intelligence solutions help companies establish themselves in new markets, with a strong and unflinching foundation.

Leveraging Market Intelligence to Enhance Market Share and Expand Business Operations for a Healthcare Insurance Provider

Increasing liability, risks, cost of living, and concern for self and family has led to an increase in the purchase of health insurance, propelling overall growth for the sector. However, the health insurance industry has witnessed various changes in regulations, cost-controlling, and the inability to explore new avenues, which have caused a certain amount of stagnation of growth. A European health insurance provider sought to expand to the US health insurance industry and examine the various channels required to do so efficiently. However, the client faced a sudden surge of challenges, including the rising uncertainty regarding the ACA, the increasing number of communication and marketing channels, and the shift to value-based care. With our comprehensive market intelligence approach, we helped the client understand market developments, healthcare reforms, competitors’ strategies, and potential market entry barriers. The insights gained from our engagement enabled the client to grow their company from one office to 74 offices and enhance their market share by 34%.

To learn more about the role of market intelligence solutions in the financial services industry and how it can help transform your business, request more information.

Maintaining Business Continuity and Recovering from the COVID-19 Pandemic in the US Banking Industry

In 2020, the COVID-19 pandemic has plagued every industry, including the US banking industry. The critical condition of many economies, upsurge in political changes, and restrictions on physical interaction have caused a crisis for banks. A US-based bank sought to address the COVID-19 challenges with a flexible operating model, initiatives to support their employees, increased digitization, new contingency plans for customer plans, and by offering customers with certain scope for due payments. Our market intelligence experts immediately worked on creating a flexible operating model and ensuring business continuity, providing the bank with a comprehensive understanding of their customers, developing customer-centric multichannel operation, and rethinking certain portfolio sections. Our market intelligence solution helped the US banking industry client support their remote working employees, promote personal engagement, launch a new digital platform, address technology gaps, and create a seamless customer experience. Infiniti’s market intelligence solutions help banking industry clients and their customers recover from the COVID-19 pandemic with structured and unparalleled strategies.

Banking industry

Coping with emerging trends in retail banking 2020

Although many have predicted the doom of traditional retail banking with the rise of new entrants especially in fintech that focuses on superior customer experience, we believe that traditional banking companies still have a bright future. The emerging trends in retail banking such as AI and RPA are aimed at enhancing customer experience and matching performance with that of innovators in the banking industry. Apart from these, we can also expect several transformations in the approach and operations of banking companies. Infiniti Research has worked with dozens of banking companies across the globe and played a pivotal role in helping them to adopt agile business strategies to survive the dynamic market conditions. Based on our observations and expertise, here are some of the emerging retail banking trends that players need to be prepared for in 2020.

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Emerging trends in retail banking 2020

Emerging trends in retail banking

Reorganizing around customers rather than products or channels


In 2020, an interesting emerging trend in retail banking that we can expect to see is that banks will gradually move their focus away from products and services and begin organizing themselves around creating exceptional customer experiences. They will aim to develop the ability to view customers as a single unit by recognizing their uniqueness and tailoring offerings to suit their needs rather than being ‘pushy’ to buy banking products or avail different services.

The growth of social media

Social media is not just one of the emerging trends in retail banking, but it has become widely popular across industries. In 2020 and beyond, retail banking companies will embrace social media platforms as a primary source to connect, engage, inform, and understand their customers. It is also expected to become an important platform where customers research banking products/ services and make a purchase decision. Mastering social media capabilities will be a core competency for retail banking companies to cope with the emerging trends in retail banking.

As the pace of change is increasing in the retail banking space, companies must ensure that they are well positioned to align with the emerging trends in retail banking. Get in touch with an expert to learn how we can help you stay updated and cope with the retail banking trends.

Cybersecurity in building customer trust

Security of transactions is one of the most crucial factors that banking customers consider while choosing their banking partner. To avoid cybersecurity glitches that have occurred in the past, we can expect to see several top banking companies investing heavily into preventing cyber-attacks. This year onwards, you can expect to see leading banks develop cyber-security strategies that are aligned with their business objectives, risk-management protocols, and regulatory requirements. Since several retail banking companies lack the ability to tackle this issue, they might partner with third-parties to provide cyber-security assistance.

Two factor authorization to become common in transaction authorization

Although biometrics is believed to be unique, it can often be replicated and can result in fraud. As a result, two factor authentications will soon become mandatory and one of the most notable emerging trends in  retail banking industry. This means though retail banks will allow fingerprint or voice recognition in transaction authorization, it will remain tied to a replaceable physical device such as a smartphone.

Know more about our services for companies in the retail banking sector.

banking sector

What Lies Ahead for Asia’s Banking Sector?

The way in which Asian customers are exploring and changing the way they consume banking services and use digital channels for their banking needs is rapidly transforming with each passing year. The openness and agility to understand and embrace these changes will reward banking sector companies. This will be the only way incumbent banks can survive in the Asian banking sector in the long run. This article entails a brief Q&A session wherein banking industry experts at Infiniti Research answer some key questions relating to the changing banking sector landscape in Asia.

Banking sectorOver the next decade, what are some of the most disruptive factors that could transform the Asian financial service sector?

Currently, the Asian banking sector is going through a period of turmoil. The environment in Asia’s banking sector is being largely influenced by geopolitical challenges, trade wars, and other political concerns. These could prove to be the three most disruptive factors concerning Asian banking companies and which can play a significant role in the banking decision taken by companies over the next decade. However, Asia being one of the biggest and the most lucrative markets for banking growth, companies in the sector must find new ways to adapt to these unfavorable conditions.

Struggling to stay relevant amidst the fast transformations in the banking industry? Request a free proposal to know how our market intelligence solutions can help you keep a close watch on the changing market trends and make strategic moves to adapt.

What can CEOs of banking sector companies in Asia do to cope with these disruptive forces?

CEOs of banking companies in Asia must ensure that they are up-to-date with the changing market conditions. This includes the need to keep the costs at bay. Despite the margin squeeze and the pressure on volumes, companies in the banking sector must aim to discipline their costs. It is also crucial for them to strategically manage risks. This involves not only the creative risks that they take on board but, also the conduct risks. Banks also need to be aware of the increasing scrutiny that is being placed on dealing with customers. Finally, it is also necessary for CEOs must effectively manage their balance sheet and capital.

What are some of the best ways for banking companies to stay relevant in the digitally-inclined market?

In the current fast-changing banking sector, where there is an increased focus on the digital landscape, incumbent banks will need to scale up their capabilities in four critical areas. This includes digital marketing to enhance customer acquisition and engagement, value-generation through digitally active consumers, leveraging customer data efficiently to provide a differentiated proposition, and embedding banking in customers’ daily lives for seamless banking transactions.

A deeper understanding of the changing trends in the banking sector is critical for companies to adapt and provide a frictionless experience to customers. Do you find gaps in your business in effectively meeting these needs? Get in touch with a banking sector expert from Infiniti Research and tell us more about your challenge.

Investment banking industry

An Overview of the Top Investment Banking Industry Challenges

The investment banking industry is on a new wave of change and transformation. As the financial services sector is still recovering from the global economic crisis, investment banking companies in the US are still struggling to regain their former levels of profitability. As a result, several major players in the US investment banking industry have announced their plans to move from traditional underwriting business to other activities including mergers, acquisitions advisory, and fundraising. This change has been largely fueled by recent regulatory changes that have made some investment banking activities more expensive than the others. Furthermore, the rising need for sophisticated in-house applications, innovative customer-facing portals, and higher transparency and security across the board mean that companies in the investment banking industry are faced with substantial pressure on all fronts. This blog covers some of the major challenges facing companies in the investment banking industry right now.

We help our investment banking industry clients to deal with changing operating model structures, business and finance transformations, and evolving customer expectations that redefine business operations. Request a free proposal for more insights.

Investment banking industry challenges

Investment banking industryRoadblocks in cost reduction efforts

Companies in the investment banking industry have been constantly pursuing strategies to achieve sustainable cost efficiency. However, several factors including declining revenues, excessive costs, and developments in digital and regulatory pressure have increased challenges for investment banking companies in the US, making it incredibly difficult to achieve cost reductions. Leaders in the investment banking industry who are seeking sustainable cost reductions should strive to strike a balance between optimizing the existing core activities while investing in new engagements.

Enhancing client experience

Customer-centric experiences in B2C business models are shaping client expectations in the B2B realm as well. As a result, investment banking industry companies are finding it difficult to meet these changing client demands and expectations. Investment banking companies can begin by assessing the existing client experience and mapping out the client experience standards that they want to deliver to identify necessary changes that could be made to their delivery channels and feedback and monitoring mechanisms.

Reimagine how your business profits are generated and transform your client experience with our advanced solutions. Get in touch with our experts to know more about our solutions.

Cybersecurity

Cyber-threats are rising at an unprecedented rate and legacy technology have become a risk factor. They are more prone to unpatched vulnerabilities and create compatibility issues in M&A situations. Furthermore, there were several mergers and acquisitions in the recent times as banks sought to consolidate their protection under the law. But often the legacy infrastructure acquired by a bank through M&A activity is not up-to-date and features extensive vulnerabilities that create additional fire-fighting challenges for IT teams of companies in the investment banking industry.

Talent acquisition

Companies in the investment banking industry are still struggling to retain top talent despite introducing new measures such as faster promotions in a bid to attract employees. One of the prime reasons for this is that young professionals are finding themselves more drawn to alternative sectors such as technology or innovative start-ups. Moreover, the fact that the lifestyle of an investment banker is typically associated with long hours and tight deadlines is also part of this permanent trend. Investment banking companies must identify effective ways to attract and retain talent in their organization.

Learn how we help companies in the investment banking industry to drive disruption.

Banking industry trends

Top Banking Industry Trends Dominating the European Market

Banking companies across Europe are gradually moving from traditional banking techniques to digital banking in order to enhance customer experience and stay competitive in the market. Although European banks are facing the heat from increasing political volatility, new regulations, and persistent questions about the technological transformation of banking, the sector is expected to mark a positive growth in the next few years. Experts at Infiniti have identified some of the most attractive banking industry trends that will dominate the agenda of European banking executives and will transform the industry in the years to come.

Bankers across Europe believe that technology and process innovation will transform the retail-banking landscape in the next three to five years. Are you prepared for this change? RFP to know how our banking industry analysis can help you stay updated with the opportunities and challenges in the market and formulate effective strategies to stay competitive in the market.

European banking industry trends

banking industry trendsDigitalization of corporate banking

As the continued dissatisfaction of national and multinational companies relating to service dissatisfaction becomes impossible to ignore, corporate banks are finally making the leap to go digital. The back-office operations such as cash management have already been digitalized and are expected to extend through middle office (which involves the creation of new banking products) and front office (relationship managers will get hands-on experience in using digital tools) operations this year.

Growth of Fintech and RegTech

Last year, Fintech and RegTech spending continued to proliferate in EMEA’S emerging markets. With new firms entering the competitive environment, such banking industry trends will continue to persist. Banking industry trends such as increasing spending on FinTech and RegTech is intrinsically linked with improving levels of financial inclusiveness.

For more insights on how to better understand banking industry trends and threats, as well as how European banks should respond to them, get in touch with our experts!

Open banking standards

Banking industry trends like open banking has taken the more advanced economies of EMEA by storm. In open banking retail/corporate customers are in control of sharing their financial assets and personal data with third-party providers of their choice. To enable this, banks open-up and share their infrastructure (including data and functionality) and documentation (code) with third parties, usually through Application Programming Interfaces (APIs). An open banking standard prescribes the steps which banking sector companies must take. In Europe, several top banking corporations are making a collaborative effort to create an open API standard.

Technological innovations to promote financial inclusion

One of the most prominent banking industry trends this year will be to connect and reconnect customers to the financial system. While advancements have been made to bridge the gap between people having access to banking services and those who do not, progress needs to move at a faster pace. This requires the collaborative efforts of national governments, financial service providers, telcos, and other technology vendors.

Acceleration of platformification

Bundling together multiple services into one online platform is known as platformification. Banking industry trends such as platformification is aimed at providing an efficient, automated, and integrated customer experience. This consequently drives improved financial and operational performance.

Know more about Infiniti’s market intelligence solutions for the banking industry

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Industry Best Practices for Investment Banking Companies

Investment banking companies have faced several challenges over the last few years. The new regulations after the financial crisis have brought in several changes and have made it slightly difficult for the investment banking companies to earn profits from numerous traditional lines of business by creating funding, onerous capital, and requirements for liquidity and raisContact USed complexity and operational costs. Simultaneously, technological advancements have modified client interaction models, execution platforms, and the process of operations. The strategy for growth varies from one bank to another but all investment banks need to restructure and reposition their strategies if they are aiming at sustainable growth and profitability in the current scenario. Here is the list of four best practices for investment banking companies that must be followed:

Structuring Strategic Coherence

Strategic coherence is a chief component of success for any investment banking company. By strategic coherence, we mean the proper alignment of products, services, and capabilities with one clear way to play. This is one of the best practices that is a must follow for any investment banking company. Investment banks need to keep regulatory considerations and capital efficiency notions in mind.

Shifting to strategic optimization

There is a need to invest extensively in the optimization of strategy for the investment banking companies. This requires analyzing the most efficient and effective ways to enhance performance considering all performance factors like the franchise and operational synergies along with financial and other constraints.Ask An Analyst_IR

Re-examine client profitability

Investment banks have typically been less focused than purely consumer-oriented companies when it comes to examining their customers’ profitability and using client segmentation strategies to analyze which activities are creating or degrading value. A client-centric approach to profitability is one of the best practices to evaluate the effect of the external macro forces. These external factors include market structure changes, counterparty behavioral changes, and pressure of regulations that have been compressing revenues and increasing the cost of business.

Concentrating on change execution

It is very important for the investment banks to make the right selection of leaders and team personnel, define goals and expectations, and build up momentum for change. This is counted as one of the best practices in investment banking.Get More Info

Functions of Investment Banking

  • Investment banks act as an intermediary between investors and issuers
  • It facilitates financial, strategic, and valuation of advisory services
  • Securities, debts, and private equity help investment banking companies to raise capital
  • It acts as an advisor to companies in their mergers and acquisitions and restructuring transactions
  • Investment banks provide special services and products to the government and corporate clients
Connected Car Technology

Infiniti’s Market Intelligence Assists a Renowned Investment Banking Service Provider Increase their Market Presence

Over the last couple of years, the global banking industry is driven by a weak global economy, digitization, and stringent regulations. Investment banks at large play a pivotal role in assisting companies, government, and other market participants to raise capital. With the recent regulatory concern, prominent investment banks are planning to shift from traditional underwriting businesses to mergers and acquisition advisory to reduce the capital investments. In addition, the recent recovery from the financial crisis is also compelling banks to redefine their business models to reduce operational costs and manage potential risks.

Several factors that may curtail the growth of the investment banking space include:

  • Block-chain technology: Despite robust advancements, leading investment banks are facing the need to streamline their front-office functions to improve their efficiency and leverage new business opportunities. With the introduction of the blockchain technology, prominent banks in the financial sector are necessitating the need for these technologies to minimize counterparty risks and increase transparency into the process.
  • Cybersecurity: In the recent years, cybersecurity becomes a major concern for the businesses in the investment banking space, where it becomes essential for the business to safeguard customer and transaction data. The current environment has witnessed a relentless growth in the cyber threats with criminals hacking operations and stealing information about institutional vulnerabilities. So, to keep pace with the rising threats, investment banking businesses should maintain and allocate their internal resources to actively curtail the vulnerabilities.

To address such challenges and gain relative insights into the market landscape, organizations are augmenting the need for a market intelligence solution.

A market intelligence solution provides a comprehensive understanding of the market landscape, the direct and the indirect competitors, and the financial factors in the market. IR_RFPA market intelligence solution also helps businesses in the investment banking space gather information on various data sets to improve the business models and projections.

The Business Challenge

  • The client: A renowned investment banking service provider

The client, a renowned investment banking company, wanted to gain relevant insights into the existing company’s market, customers, problems, and competition and the growth potential for new products and services. With the help of a market intelligence solution, the investment banking client needed to analyze the market opportunity to drive better decision making. The primary concern of the investment banking company was to increase the presence of the brand in the market and minimize the risk of investment decisions made wrong.

IR- investment banking

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Our Journey

To gather intelligence specifically to customer satisfaction, Infiniti’s market intelligence experts carried out extensive research comprising interviews and discussions with prominent stakeholders in the investment banking space. To fine-tune their resources, the experts also compiled information across a wide array of reliable sources such as trade shows, paid industry databases, and company presentations in the banking industry.

The Solution Benefits and the Business Impact

The market intelligence solution offered by Infiniti helped the investment banking client better understand the market, competition, and the landscape surrounding the target audience. The solution offered insightful ways for the investment banking company to reach out to the target audience, with the right channel, and at the right time. Infiniti’s market intelligence solution also focused on potential ways to analyze the competition and devote more resources to meet the business requirements specifically. In addition, the investment banking client was further able to deliver more personalized offerings to generate better returns on the investment.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the investment banking industry

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