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Employee Engagement in Healthcare

Studying the Value of Employee Engagement in the Healthcare Industry by Discussing FAQs with Experts

Healthcare develops and grows at a phenomenal pace, making it one of the most challenging industries. Maintaining a streamlined value chain, keeping pace with the dynamic market, addressing consumers’ needs, and proactively adopting technology are significant challenges plaguing the healthcare industry. However, recently, employee engagement has become a primary focus for industry players.

Employee Engagement

In an industry as tumultuous as healthcare, professionals often face various physical, mental, and emotional challenges. Being extremely people-centric, the healthcare industry needs to maintain a healthy environment for consumers and employees at all times. This requires employing efficient employee engagement strategies, providing employees with a beneficial and supportive work environment, permitting room for learning, rewarding good performance, and encouraging a healthy dynamic between management and employees.

As the industry continues to propel forward, the backbone – doctors and nurses – require guidance, comfort, and support from the management with employee engagement strategies. To provide further insight into the value of these strategies in the healthcare industry, Infiniti’s healthcare industry experts answer important questions about the importance and benefits.

Having a loyal and efficient workforce can differentiate your business from competitors in the highly competitive healthcare industry. Request a free proposal to learn how Infiniti’s employee engagement solutions can help your organization grow exponentially.

What is Employee Engagement?

Employee engagement is widely understood as the level of emotional attachment, passion, and loyalty of an employee toward their organization and work. Higher engagement has been found to directly correlate with employees’ motivation to achieve beyond the status quo, a tendency to participate in the growth of their organization actively, and an overall improvement in performance, subsequently increasing revenue and propelling the organization forward.

Employee engagement strategies help companies promote and encourage further engagement from their employees, using various approaches. These strategies include maintaining transparency along the value chain and within the organization itself, developing and promoting a work culture and environment that is supportive, active, and engaging. Many businesses host and encourage weekly, monthly, and annual events, including celebrating significant festivals or beginning an in-office trend, such as casual Fridays. Certain organizations prefer officially encouraging or rewarding good performance with monetary compensations, incentives, or public acknowledgment.

Why is it important in Healthcare?

In the healthcare industry, employee engagement is important to public health as well. Burnout in the medical field is extremely common and often the cause of medical negligence, fatal errors in medication and surgery, and in some cases, untimely retirement or severe mental and emotional repercussions. Engaged employees in the healthcare industry are known to provide better patient care, learn and study more, increase productivity, and improve patient safety.

Employee Engagement

Employee engagement strategies help companies target and mitigate the possibilities of professional burnout, provide doctors and nurses with the resources and support required to increase their engagement, and consequently enable improved patient care and overall public health.

Ensuring employees’ health and development is imperative to the growth of the organization. Request more information to gain further insights into the business and professional benefits of employee engagement solutions.

What are some Significant Business Benefits?

As discussed previously, employee engagement strategies help professionals offer better patient care, improve their overall performance, increase loyalty and learning, and help the company grow. However, the business benefits of employee engagement in healthcare are as rewarding as these strategies’ social, professional, and mental benefits. Improved patient care leads to higher patient satisfaction and more loyalty toward the organization or healthcare institution, imperative in a highly competitive environment.

Employee Engagement

Employees’ enhanced performance can help healthcare institutions address all potential external challenges, shortages, and business decisions with clarity, proficiency, and enthusiasm. A supportive workforce propels companies more than a large workforce alone can. Additionally, increased employee engagement leads to more loyalty, reducing employee turnover, shortages, and operating costs substantially.

How to Improve Employee Engagement?

Moving forward, succeeding, and growing are often the primary focus for professionals across fields. In the healthcare industry, this often translates to the need to keep learning, helping patients tackle various health challenges, and becoming a key opinion leader in their specialized field. Employee engagement can help professionals achieve these goals within a singular organization if the healthcare institution promotes and supports high engagement. This is making it increasingly crucial for healthcare industry players to take proactive initiatives to improve employee engagement.

Employee Engagement

Acquiring and retaining employees with high engagement begins with the hiring process. During the hiring process, organizations are encouraged to employ professionals aligned with their vision, mission, and company values. Additionally, providing employees with multiple opportunities to grow and develop within the organization boosts high performance, increases loyalty, and improves job satisfaction. Lastly, regular feedback is an employee engagement strategy that promotes communication and learning, which helps the company grow and function efficiently while providing constructive criticism and public recognition.

Leveraging engagement strategies is an important step toward the advancement of healthcare industry players. Speak with our experts to learn how your organization can propel growth with our employee engagement solutions.

Customer Segmentation + Online Healthcare Service Provider

Revisiting Advancement in the Healthcare Industry: The Biggest Trends of this Decade

The global healthcare industry is potentially the most rapidly evolving, advancing, and changing industry worldwide. Over the past decade, the industry has witnessed significant trends, challenges, and growth drivers. Major incidents of every kind, be it political, social, environmental, or industrial, directly impact this industry and the companies within it in various ways. Regulatory policies, changing consumer demands, increasing environmental awareness and disasters, and industrial advancements are some examples.

Recently, the healthcare industry has been plagued with changes and challenges due to the COVID-19 pandemic. There is a sudden need for innovation, an upsurge in workload, new sets of regulations and policies, increased political pressure, and a series of social challenges across the global healthcare industry. In an industry as fast-paced as this, companies need to keep abreast of major changes and trends that will impact their business. Additionally, healthcare industry players should identify, evaluate, and efficiently strategize for these trends to maintain a strategic edge.

As industry players recover from the pandemic and attempt to guide the world through to the other side, our trends analysis experts have chosen to discuss some of the most significant trends that the healthcare industry has witnessed and experienced the impact of over the past decade.

The healthcare industry has seen significant trends over recent years, and companies need to keep abreast of market dynamics to maintain a strategic edge. Request a free proposal to learn how our trends analysis solutions can help you identify and strategize for market trends.

Four Significant Healthcare Industry Trends in this Decade

healthcare industry + trends analysis

Trend 1: Digitization and New Healthcare Channels

The increased use of digitization and high dependence on convenient technology has led to a drastic shift in customers’ expectations. With the availability of new channels and platforms such as digital tools and mobile applications, healthcare industry players must embrace and capitalize on this trend and improve healthcare. Through mobile applications and other digital devices, consumers can directly access healthcare professionals with ease and convenience, reducing expense, travel, and infection risks in certain cases. Additionally, these tools can also help professionals provide a faster diagnosis, keep track of patients’ data, and deliver healthcare at any point in time. This, in turn, reduces the need for delays in treatment, increasing the severity of health conditions, and substantially reduced hospitalization.

Trend 2: Adoption of Advanced Analytics

As dependence on digitization has increased, so has the value of data and advanced analytics. Healthcare companies can now use data procured from the various digital touchpoints during patient care to develop actionable insights, improve the patient experience, and create an optimal patient care journey. Procuring, analyzing, and understanding the data available to healthcare companies can transform the interactions between professionals and consumers and allows for an overall improved experience for all parties. Payers and providers can also gain access to crucial data regarding healthcare consumers to improve their services and offerings. Leveraging data and advanced analytics is another step towards an optimized and efficient healthcare system.

Unsure of how you can incorporate digitization and technology in your organization and improve your patients’ experiences? Speak with our industry experts and learn how to capitalize on the healthcare industry’s biggest trends.

Trend 3: Electronic Health Records (EHR)

Technology and digital platforms have made the world, and the healthcare industry, a smaller place. Healthcare institutions and professionals adopt cloud-based electronic health records (EHR), which maintains all health records efficiently and conveniently. EHR systems enable healthcare providers to track patients’ records, experiences, conditions, challenges, treatment plans, and administrative information. This reduces the burden of keeping track of paper records for both the provider and the patient and allows professionals to focus on providing care instead of tracking medical and administrative information. Providers also used the cloud-based EHR systems to share data across departments, such as laboratories, diagnostics departments, and out-patient or in-patient departments.

Trend 4: Rise of Patient-Centric Care

An added and crucial advantage of data, analytics, and EHR systems is the ability to provide an improved and patient-centric healthcare experience. Patients can avoid the hassle of hectic documentation, receive fast and efficient treatment, stay updated on treatment plans and prescriptions through digital tools, and interact with healthcare professionals within seconds. Additionally, payers and providers can access and analyze patients’ healthcare records, identify pain points through the patient journey, provide improved care, and ensure medication adherence with digital tools and data. This also enables providers to create a more personalized and comfortable experience for their patients. With access to relevant data, professionals can quickly assess and address focus points and help them feel comfortable and safe.

Trends Analysis in the Healthcare Industry

These trends have had a significant impact on the healthcare industry over the past decade. The evolution of technology and digitization has transformed the industry and improved the healthcare experience for the payer, providers, and patients. As the world struggles with the COVID-19 pandemic, the established digital systems enable faster innovation, improved healthcare for affected patients, and reduced the impact of social distancing and hygiene protocols. Healthcare companies that have diligently embraced and capitalized on these trends over the last few years have a significant strategic advantage over their counterparts who are yet to utilize technology in the best way possible.

Keeping abreast of industry trends can be a crucial differentiator for businesses in all industries, and even more so in the fast-paced healthcare industry. Therefore, top healthcare industry players have started leveraging trends analysis solutions to gain an unparalleled strategic advantage and stay ahead of the curve. Leveraging Infiniti’s trends analysis solutions enables healthcare companies to track and stay updated on current and upcoming trends in the industry. Additionally, our experts provide companies with crucial in-depth and data-driven insights regarding trends and the optimal strategies to prepare for or capitalize on them.

Our trends analysis solutions can transform your approach to significant market trends and help you set your organization apart from competitors. Request more information and learn how our solutions can prepare you for the changes in the industry.

Customer Segmentation + Online Healthcare Service Provider

Overcoming the Impact of COVID-19 and Preparing for a New Future in Healthcare M&A

The healthcare sector is facing tumultuous times in 2020. With the widespread COVID-19 pandemic, major business operations are disrupted, hospitals are overloaded, medical professionals are overworked, and healthcare institutions’ boards attempt to maintain normalcy. Healthcare M&A is one such crucial segment of the healthcare sector that was nearly brought to a screeching halt in the second quarter of 2020.

An increasing number of cases in North American countries and some parts of Europe and APAC have worsened the state of economies and industries. Although the healthcare and pharmaceutical industries have devoted their time and effort to the COVID-19 pandemic, the world is still a long way from a vaccine or normalcy of any kind. Consequently, this poses a challenge for the aforementioned hospitals, medical professionals, and healthcare institutions’ boards.

Currently, healthcare institutions are in the midst of a crisis with no clear ending. While investor support has increased due to the increasing need for healthcare globally, social and political unrest, struggling economies, and volatility in financial markets are testing the healthcare industry. Healthcare M&A may be one of the most effective solutions to this crisis.

In this article, Infiniti’s M&A support team has detailed the impact of the COVID-19 crisis on healthcare M&A, positive factors influencing the recovery of healthcare M&A, and the importance of M&A support.

The COVID-19 crisis has severely impacted healthcare M&A. To learn the business implications of COVID-19 on healthcare M&A, speak to our industry experts.

The Impact of COVID-19 on Healthcare M&A

The COVID-19 pandemic has taken a substantial toll on developing healthcare mergers and ongoing healthcare M&A deals. Infiniti’s experts identified the following three major challenges that healthcare institutions can expect to impact the healthcare M&A process:

Healthcare M&A + M&A Support

Regulatory Delays

Nationwide lockdowns in countries, including the United States, New Zealand, and the United Kingdom, has caused a severe delay in acquiring regulatory clearance. With all operations on hold, government bodies focusing on COVID-19 related issues, and professionals being forced to work from home, all-important regulatory approval processes have been on hold. However, companies can fast track their M&A processes by ensuring other parts of the process have been completed before the situation normalizes.

Changing Valuations

The impact of COVID-19 on healthcare M&A participants in ongoing deals will potentially change both the buyer and the seller’s valuation. This may lead to the collapse of previous deals or the need for re-valuation of both parties. Revision of the purchase price and financial statements accounting for the COVID-19 impact may help fast-track this process. However, this may still impact potential or ongoing healthcare mergers due to the continuing effects of COVID-19 and an unclear deadline on the crisis.

Due Diligence and Third-Party Approval

Healthcare M&A requires rigorous due diligence from both parties involved. Due to the lockdowns, new safety and hygiene protocols, and the need for social distancing, this process has been delayed, if not stopped. Additionally, both parties may request another round of thorough due diligence in the case of ongoing mergers. Further, third party activities such as audits, on-site visits, and inspections will be delayed, slowing down the M&A process for healthcare institutions.

Understanding the challenges of healthcare M&A is the first step towards successful mergers for healthcare companies. To gain a more comprehensive understanding of the challenges and how your organization can tackle them, request more information.

The Path to Recovery

The world is working towards recovery, pharmaceutical, and healthcare sectors worldwide are attempting to develop a vaccine. Simultaneously, governments are taking initiatives and providing support to industries to reduce the COVID-19 crisis’s impact. However, this process is expected to be slow and long-drawn. Therefore, Infiniti’s experts have highlighted the following two minor factors positively impacting healthcare M&A:

  • The hospital segment, innovation-focused biotech stocks, and large pharma companies may see a surge in valuation due to the high dependence on hospitals and the ongoing work to find a vaccine. This may encourage multiple buy-outs and influence extremely attractive valuations.
  • The capital position of private equity firms is expected to provide them with the opportunity to assess and capture resilient assets shortly.

Although there are limited positive factors influencing healthcare M&A currently, increasing demand for healthcare services and relatively minimal disruptions may fuel growth in this space. However, companies must evaluate their M&A partners and enter into healthcare mergers cautiously in these challenging times.

Importance of M&A Support during the Healthcare M&A Process

The recovering healthcare M&A sector has yet to face various challenges posed by the jarring COVID-19 crisis. As companies continue, plan, or complete deals, they must evaluate all potential risks and gain a comprehensive understanding of their partners. Infiniti’s M&A support solutions enable companies to identify, assess, and prepare for all the factors that influence any healthcare M&A.

Infiniti’s M&A support also provides healthcare companies with the following:

  • Assistance with identifying ideal partnerships and potentially beneficial mergers
  • Expert insights into appropriate valuation and important decisions regarding transactions and investments
  • A comprehensive understanding of every stage and process in the healthcare M&A process
  • Data-drive insights that also account for the changing landscape and current competitive scenario of the healthcare industry

Infiniti’s M & A support experts can help companies tackle the challenges caused by the COVID-19 pandemic and identify and evaluate the risks involved in potential deals. This will enable companies to stay a step ahead of competitors, identify and assess ideal opportunities, and keep abreast of all factors influencing the healthcare M&A process.

Leveraging Infiniti’s M&A support solutions can help identify the ideal partnership, maintain business continuity through the COVID-19, and overcome the business implications of this crisis. Request a FREE proposal to learn more about the value of M&A support solutions in the recovering healthcare M&A space.

Pharma Logistics + Market Research

Staying Prepared to Combat the Pandemic: Lessons for the US Healthcare Industry from Italy’s Response Flaws

The WHO (World Health Organization) ranks Italy among the top 10 countries with high quality of healthcare and related services in the world. Although the Italian healthcare system is far from perfect, this rating by the WHO is largely based on equality of healthcare access and other healthcare outcomes such as life expectancy and healthy life years of the population. Despite displaying qualities of a higher level of care and healthcare services, Italy is currently the new epicenter for COVID-19.  Despite now having some of the toughest measures in the world to contain the spread of the pandemic, Italian authorities were slow to react and fumbled many of those steps in the early stages of the contagion as they sought to preserve basic civil liberties as well as the economy, raising the fatality of the coronavirus outbreak in the country. The number of reported coronavirus positive cases in the US has skyrocketed over the past few weeks, and the death toll from COVID-19 in the US is not far behind from that of Italy. The rising number of cases has already overwhelmed the US healthcare industry. In this article, healthcare industry experts at Infiniti Research outline some key takeaways for the US healthcare industry from Italy’s flawed response to the outbreak and how healthcare companies in the US can prevent themselves from a similar fate.

US healthcare industry COVID-19

Ensuring protection of healthcare staff  

The US has surpassed the initial phase where the spread of the COVID-19 can be contained completely. As such, what companies in the US healthcare industry need now is to be equipped with the staff and resources to cater to the rising number of cases in the country. In Italy, over 2500 healthcare workers have become victims of the novel coronavirus outbreak. They account for approximately 20% of Italy’s healthcare staff who are out of action due to active infection and are subject to isolation or even death due to the virus.

The US healthcare industry cannot afford a similar situation at the current state, as such, they must ensure the safety of healthcare staff at all costs. Appropriate PPE should be provided to the staff based on the area in which they work Furthermore, supplies should be plentiful and necessary training must be imparted to the staff on guidelines to treat coronavirus patients. Apart from this, it is vital to offer timely and efficient testing of staff in order to ensure safety.

Rationing resources fairly

The surging COVID-19 cases can drive companies in the US healthcare industry into an agonizing emergency scenario and will require caregiver to take several crucial decisions. Rationing the available resources fairly to meet the demand of the rising number of cases would be one of the most crucial decisions to be made. The resources include ICU, ventilators, medicines, and staff to care for the patients.  One of the first steps in managing available resources is screening outpatients who are unlikely to need critical care and urging them to self-quarantine at home. Providers in the US healthcare industry must also strive to look at the cases and try to evaluate as quickly and efficiently as possible the likelihood that they can improve a patient’s condition faster.

Set patient treatment guidelines

Providers in the US healthcare industry Hospitals could adopt a lottery or first-come-first-served system for triaging patients. However, this could mean that someone less sick is treated before an infected patient who needs critical care, thereby potentially failing to achieve the goal of saving the most lives. Hospitals could choose to treat worse-off patients first, but if those people are unlikely to survive, doctors might be better off focusing on people who are less infected. However, the chances of survival of these guidelines in an extreme crisis situation remain to be seen. Professionals in the US healthcare industry are of the opinion that as the US currently lacks an exact historical comparison for how the coronavirus pandemic could play out, these guidelines offer general principles for steering hospital decision-making. Having predetermined guidelines prove helpful not just for determining which patients to treat but also on how long to treat them.

Undertake extensive testing

Timely and rapid testing for healthcare workers as well as the general public with symptoms, and those who are asymptomatic is the need of the hour to help the US healthcare industry to prepare better for what lies ahead. Apart from the clinical benefits to COVID-19 testing such as creating an action plan for treating low- and high-risk patients, the primary purpose of testing during a pandemic is advancing public health. Testing allows tracking who has COVID-19 and can help limit the community spread of the virus.

Want more insights on how our healthcare market intelligence solutions can help stakeholders in the US healthcare industry to better organize patient treatment plans, allocate medical resources, and be better equipped to fight the pandemic?

US healthcare industry

Infiniti’s Healthcare Market Research Engagement to Support Expansion Strategy

“Disputes over the US healthcare reform and the future of the Affordable Care Act dominated headlines in 2018, but that could take a backseat this year, as challenges such as digital therapeutics and tax reforms have started coming to the forefront,” says a healthcare market research expert from Infiniti Research.

The US healthcare industry is witnessing a phase of tremendous disruption, triggered by the advent of digital therapeutics, rising need for upskilled health workers, and emerging trade pressures. This pace of change has not only brought about new opportunities for companies in the US healthcare industry but has also compelled companies to restructure their businesses to efficiently tackle the rising challenges. Consequently, many healthcare companies, especially companies who are new to the US healthcare industry are now partnering with market research firms like Infiniti Research to explore new avenues and markets for growth.

Major companies in the healthcare sector have already started using data and research to increase their marketing visibility and sales opportunities. Don’t get left behind. Request for a FREE proposal today!

Business Challenge

The client is a healthcare company based out of Canada. The client was looking to expand their business operations to the United States. As the US healthcare industry is highly saturated, the client wanted to gain detailed insights into the market before making huge investments.

They also wanted to understand how the advent of digital therapeutics is reshaping the landscape for new medicines, product reimbursement, and regulatory oversight. Moreover, the client wanted to evaluate capital requirements for increasing their workforce’s efficiency and productivity and ensure they get the most out of new and impending investments into technologies such as AI and robotic process automation (RPA).

Furthermore, the client wanted to identify the tax reforms and restructure their business strategies to accommodate new rules and healthcare policies in the US healthcare industry. To do so, the client approached the healthcare market research experts at Infiniti Research.

Top challenges faced by the US healthcare company were:

Advent of digital therapeutics – As companies in the US healthcare industry are highly investing in digital therapeutics and connected devices, the client wanted to understand how these digital health technologies will reshape the landscape for new healthcare companies.

Tax reformsTax reforms posed a serious threat to companies in the US healthcare industry. Therefore, the client wanted to understand the evolving healthcare policies and restructure their business to accommodate new rules and regulations. They also wanted to restructure their supply chains to accommodate a new territorial tax system.

Need for skilled workers – With artificial intelligence and robotic process automation becoming mainstream in the US healthcare industry, the lack of skilled workers to support the new processes can turn out to be costly for the company. Therefore, by conducting a thorough US healthcare industry analysis, the client wanted to evaluate the budget they would need to recruit skilled workers or train them.

Entering a new market without a thorough understanding of the competitive landscape and industry challenges can prove to be costly for any company. CONTACT US to know how our healthcare market research solutions can help your company to engage more efficiently with today’s healthcare consumers.

Solutions Offered

With over 15 years of experience in serving various healthcare companies across the globe, the experts at Infiniti Research helped the client to devise an efficient market expansion plan to enter the US healthcare industry.

  • By leveraging Infiniti’s expertise in offering market entry advisory solutions, the experts helped the client to review macro and micro-economic environment, identify potential barriers to market entry, and identify the best route to enter the US healthcare industry.
  • By conducting a detailed market opportunity analysis engagement, the experts at Infiniti Research helped the client to assess markets’ readiness for new offerings including digital health technologies. With our help, the client was able to understand how digital health technologies will transform the US healthcare industry landscape in the years to come and identify competitors who were leveraging similar technologies.
  • By leveraging our expertise in offering market scanning solution, the market research experts at Infiniti Research helped the client to understand the evolving healthcare policies and tax reforms and track regional developments.
  • The experts also helped the client to evaluate the capital requirements for entering the US healthcare industry and also analyze the capital investment for recruiting skilled workers to support business operations.

Results Obtained

Based on our insights, the client gained detailed insights on the market demographics and competitive scenario. They also developed a detailed understanding of the attractiveness of market opportunities for their product and service offerings. The healthcare company was also able to devise a market expansion plan to establish a foothold in the US healthcare industry. Also, they were able to better understand the current and future market potential, capital investment, and market opportunities in the US healthcare industry. Furthermore, within two years of entering the US healthcare industry, the client was able to achieve profitable growth and establish themselves as one of the top 20 companies in the US healthcare industry.

By offering actionable market intelligence solutions, we help our clients meet their business goals and objectives to gain a leading edge in the market. Request for more information to learn more about our services and their benefits for your business.

US Healthcare Industry: Major Challenges

US Healthcare Industry Analysis

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new product launch strategy

A Weekly Round-Up of Popular Articles on the Healthcare Market

LONDON: Infiniti Research, a leading market research services provider, has recently announced the release of their FREE downloadable series of resources based on the global healthcare market. These FREE supplements provide comprehensive insights into key healthcare industry trends, healthcare market research, and digital disruptions in the healthcare market.

With digital transformation, financial sustainability, care delivery, patient centricity, and regulatory compliance at the top of the agenda, the future looks sharp for companies in the healthcare sector. This growing healthcare market offers several new opportunities but also poses some critical risks for companies in this sector. Moreover, the healthcare market is at a tipping point which demands the need to constantly watch the market and implement effective strategies to build revenues in real time. Infiniti has helped companies in the healthcare sector including medical devices, pharma, diagnostics, and home healthcare providers to gain actionable insights into patient care, mitigate risks, and improve payment accuracy. We’ve collated some FREE downloadable resources which will give you more insights into the global healthcare market.

Request a FREE brochure to know more about our portfolio of solutions for the healthcare industry.

#1: Why is ‘healthcare market research’ the new norm for providers? As tech giants make healthcare market entrances, traditional healthcare companies face increasing pressure to remain competitive. Healthcare providers need to prioritize on keeping pace with innovation and constantly update their systems to avoid being left behind. Therefore, healthcare companies are partnering with market research companies to gain comprehensive insights into technologies and marketing strategies adopted by their rivals. Market research helps healthcare firms to remain innovative and updated on the most profitable ways to enhance their product/service offerings. This FREE supplement from Infiniti Research highlights some of the best practices for healthcare providers to improve healthcare market research and create better patient outcomes.

Healthcare market

#2: What are the latest healthcare industry trends? The health care industry is evolving more rapidly than ever before. Policy changes, industry innovation, and the evolution of information are ushering providers in a new era of healthcare. Today, in this era of technology, the use of business intelligence in healthcare has become a prime necessity not only for the better utilization of patient data but also for offering the best healthcare services.

Another crucial element involved in effective healthcare management is to keep up with the changing healthcare industry trends. This can not only help healthcare industry companies to be in line with the advancement in the field of medicine, but also improve their operational and service efficiency to provide better treatment and patient care. This FREE resource provides more insights into the top 5 healthcare industry trends to expect in future.

Healthcare market

If you are still not convinced why your organization must invest in healthcare market research, request a FREE proposal to understand how we can help your organization engage in data-based decision-making.

#3: What are the best healthcare market research strategies? With personalized healthcare plans becoming common, market research has become important for healthcare providers to become successful in today’s evolving environment. The more healthcare providers know about their target audiences, higher are their chances to create platforms and communication avenues for their products and services. Effective market research helps organizations in the healthcare market to suitably adapt to the evolving market. This FREE supplement from Infiniti Research will give you more insights on why market research is important for healthcare providers and some of the best healthcare market research strategies.

Healthcare market

#4: What are the digital disruptions in the healthcare sector? Digitalization has opened new opportunities and challenges for companies in the healthcare sector. In this digital era, companies that fail to introduce digital innovation in the healthcare sector would fail in their attempt to enhance patient care and experience. So, it has become crucial for healthcare providers to examine new pathways for innovation. To help you out, we’ve collated a few technology trends that would disrupt the healthcare sector in the near future.

Healthcare market

Get in touch with us for unparalleled healthcare market research solutions.

Infiniti’s Market Access Strategy Facilitates Profitable Growth in the Healthcare Sector and Unlocks New Growth Opportunities

The client is a leading US healthcare sector company headquartered in the US

The Business Challenge 

The client, a leading company in the healthcare sector was facing challenges while analyzing the cost of entering a new market. They learned that the equipment they use to make their products, the buildings they make them in and work from, and the raw materials all incur costs. Also, they realized that all the unexpected costs would result in losses, which would influence their business growth. Thus, they wanted to leverage Infiniti’s global market access strategy to identify all the potential costs their business might face. This includes taxes, import and export costs, pricing strategies, etc. Additionally, the client wanted to figure out whether the new market was drowned in high taxes and needed a detailed report on the amount of capital required to cover import duties, foreign taxes, shipping, insurance, overseas distribution, and storage costs.

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medical device companies

Competitive Intelligence Study helped a Healthcare Equipment Supplier to Effectively Position their Products

healthcare equipment

LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest competitive intelligence solution for a healthcare equipment supplier. The increasing demand for good quality and affordable healthcare are forcing governments across the globe to ramp up their efforts to meet the needs of the aging population. The constant innovation in design and technology are facilitating healthcare equipment providers to increase efficiency in their product offerings while meeting the quality requirements.

“Competitive intelligence solution focuses on collecting data about the environment to make the most informed business decision. Moreover, competitive intelligence solution can be utilized by healthcare equipment companies to study the experiences of the competitor, how their audiences respond and create an effective marketing strategy. “says an expert at Infiniti Research.

 

Request a FREE proposal today!

The solution offered helped the healthcare equipment client to understand the target market in terms of shifts in competitors’ strategy, product pricing, and its benefits. The solution also helped the healthcare equipment client to identify the potential business risk and opportunities and enable faster business decisions.

Additional Benefits of The Competitive Intelligence Solution

  • Predict competitive activity and develop a business strategy to enhance their process efficiency.
  • Identify the key performance indicators and streamline their marketing efforts to enhance their ROI.
  • To know more, request a free proposal

To know more about how our competitive intelligence solution helped the healthcare equipment supplier

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