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qualitative vs quantitative research

Overcoming the Impact of COVID-19 and Maintaining a Strategic Edge with Competitive Intelligence Solutions for a Clean Energy Company

Energy Sector Overview

In recent years, the energy sector has transformed with the advent of renewed government policies, higher investment and focus on renewable energy, and significant technological advancements. As consumers become increasingly conscious of carbon footprints, the harmful impact of fossil fuels, and renewable energy alternatives, clean energy companies are growing exponentially. Constant innovation in the field has also led to major growth and various niche markets within the industry.

However, the COVID-19 pandemic, changing oil prices, fluctuating costs in the renewable energy sector, and rising competition have posed various challenges for clean energy companies. Therefore, clean energy market players leverage competitive intelligence solutions to understand their market, gain insight into changing dynamics, analyze consumers’ needs, and stay a step ahead of their competitors.

Aiming to enter the post-COVID era with a strategic advantage and sustainable solutions? Request a free proposal to leverage Infiniti’s expertise in overcoming industry challenges, prepare for industry trends, and understand competitors’ initiatives.

Business Challenges

The client, a leading clean energy company, based out of Europe, sought to capitalize on the upcoming growth market and establish itself as an industry leader. However, the declining costs and supportive government policies led to a significant upsurge in competition, and the market became increasingly crowded. Additionally, all new market-driven projects were facing substantial disruptions. The impact of COVID-19 on oil prices led to a steady lowered price, causing investors and policy-makers to delay new supportive policies in the EU. The client also struggled to establish a pricing benchmark and decide on the ideal price points to offer their products and services. Therefore, the client wanted to understand the changes in their market, gain further insight into current and upcoming regulations, develop improved pricing strategies, and maintain a competitive edge. To do so, the clean energy company chose to partner with Infiniti Research and leverage our expertise in offering competitive intelligence solutions.

The growing clean energy sector has become increasingly competitive, and maintaining a strategic advantage is imperative to success. Request more information to learn how Infiniti’s competitive intelligence solutions enable growth and an improved market position.

Our Integrated Competitive Intelligence Approach

Infiniti’s competitive intelligence experts developed a comprehensive approach comprising four phases to help clean energy companies. The engagement included the following:

Competitive Intelligence + Clean Energy Company
  • A competitive intelligence study assesses potential and current competitors’ strategies, upcoming initiatives, market position, and offerings in their market.
  • Competitive benchmarking analysis to analyze industry leaders’ organizational structure, business plans, and approaches to changing market dynamics.
  • A competitive pricing solution to determine the ideal price points, evaluate competitors’ pricing strategies and develop new prices as per consumers’ preferences.
  • Market scanning and monitoring analysis to track upcoming trends, regulatory changes, and industry developments and analyze the impact of COVID on the clean energy market.

Business Impact of the Competitive Intelligence Engagement

Infiniti’s competitive intelligence solution provided the clean energy company with the insights required to adapt to the changing market dynamics, gain a data-driven understanding of their market, and maintain a significant strategic advantage in the market. The engagement also helped the clean energy company analyze their competitors’ offerings, evaluate their strengths and weaknesses, and develop improved strategies to gain a competitive edge. Additionally, by studying industry leaders’ approaches and organizational structure, the company identified its shortcomings and made necessary changes to keep pace with the competition. The competitive intelligence engagement also helped the clean energy company prepare their price points with other market players and develop improved pricing strategies. Further, Infiniti’s market scanning and monitoring analysis enabled well-informed decisions regarding upcoming regulatory changes, actionable strategies to tackle the implications of COVID-19 and stay abreast of regulatory changes.

Speak with our industry experts to learn how Infiniti’s competitive intelligence solutions can help clean energy companies prepare for the new normal and propel their growth within the market. 

renewable energy trends + trends analysis

Analyzing Renewable Energy Trends and Transforming the Energy Sector

Environmental concern and awareness regarding the need for renewable energy sources have grown exponentially over the past decade. Millennial and Gen Z individuals have taken various initiatives to improve the environmental status of the world. Natural hazards, climate change, loss of precious habitat, and the endangerment and extinction of different animal species have led to governments’ increased caution and renewable energy initiatives. These factors have influenced and impacted various renewable energy trends worldwide, and renewable energy market players have witnessed significant change.

The COVID-19 pandemic took a severe toll on the renewable energy market, causing various supply chain disruptions and slowing the process of shifting from traditional energy sources. However, there is immense scope for growth in the coming years due to significant and positive renewable energy trends affecting the market currently. Further, the reduced availability of fossil fuels, changing trade policies regarding the oil and gas industry, and increasing petrol and diesel prices have led to piquing consumers’ interest in renewable energy.

Although there have been various changes and renewable energy trends over the past year, the most significant ones have led to increased interest in the market, rising competition, and a range of options for consumers. Renewable energy sources include solar, wind, hydro, geothermal, tidal, and various others. All the sources of renewable energy require substantial investment and can be challenging to procure. However, Infiniti’s trends analysis experts studied the market and identified three significant renewable energy trends that can help companies and consumers tackle these challenges efficiently.

The world is evolving, and consumers have realized a need for change in energy consumption. To learn how renewable energy trends are propelling this conversion and how your business can capitalize on it, request a free proposal.

Renewable Energy Trends

There has been an upsurge in consumer and company interest in renewable energy. Considering the vast number of challenges, renewable energy was expected to grow at a slow and steady pace. However, with the recent renewable energy trends, experts can expect substantial growth in the market over the coming years, particularly in the post-COVID era. Three trends that are impacting the renewable energy market and propelling the growth are as follows:

renewable energy trends + trends analysis

Government Policies

The social, political, and economic impact of the COVID-19 pandemic has led to a significant set back for many countries. The post-COVID era holds the opportunity for countries and governments to recover and create a stronger, better, and more environmentally friendly country. While governments have increased economic and financial support for small businesses and citizens, there have also been significant investments towards creating a healthier and new country. Renewable energy sources enable sustainable and healthy recovery for countries.

Therefore, governments have introduced policies to promote the adoption and widespread use of renewable energy sources. Support from governments immediately translates into improved tax credits, expedited permits, better grants and loans for innovators, and new deadlines for interrupted projects. Companies can use this renewable energy trend to their advantage and further the promotion and adoption of their offerings, while consumers can adopt renewable energy sources with fewer challenges.

Change comes with advancement, innovation, and government initiatives. For comprehensive insights into how these changes impact your business and support the ideal growth strategies, speak with our industry experts.

Green Hydrogen

Due to citizens’ demanding lifestyles and the high consumption of energy, available renewable energy sources may not suffice. The lack of or stoppage of traditional energy sources such as coal and fossil fuels, which produce high levels of carbon emission, will remain an accessible option, slowing down the process of shifting to an improved world. Therefore, innovation has been abundant within the renewable energy market, and scientists, researchers, and companies have adopted a new form of providing small amounts of energy.

Green hydrogen is a type of fuel created through a process called electrolysis, which removed all traces of carbon dioxide from the eventual product. This fuel can be used to fuel electric or hybrid cars and provide central heating in homes. European countries have quickly adopted this fuel, and the European Union aims to include green hydrogen in their economic recovery plan. Green hydrogen serves as an efficient alternative to natural gas and other high emission fuels. Companies can explore this renewable energy trend and other innovations to expand their offerings and provide customers with further options.

Reduced Costs

Technological advancement has transformed the world for the better in many ways. The evolution of the renewable energy market is one such transformation. Through various breakthroughs, the renewable energy market has successfully improved its supply chains and streamlined manufacturing substantially. These changes have led to reduced costs of production and implementation for businesses and consumers.

These costs are expected to reduce further in the coming years. Therefore, making renewable energy alternatives available to low-income countries and furthering renewable energy over fossil fuel alternatives. With the ideal policies and supportive government policies, these renewable energy trends can help the market expand and grow substantially, creating healthier and greener countries, a better world, and citizens’ healthier lives.

Trends Analysis Solutions in the Renewable Energy Market

The COVID-19 pandemic left a lasting impact on the renewable energy market. However, awareness of these trends and capitalizing on them can help the market recover and grow further in the post-COVID era. To capitalize on major renewable energy trends, propel their business, and grow exponentially, companies need to be aware of their market dynamics, challenges, trends and require appropriate guidance in the matter.

Infiniti Research offers the expertise of over 50 years in providing trends analysis solutions in the energy sector. With our experts’ help, industry leaders in the energy sector have improved customer satisfaction, reduced production costs substantially, and increased revenues. Our trends analysis solutions help businesses identify significant trends in the market, gain a comprehensive understanding of their impact, and develop impeccable strategies to address the same.

Infiniti’s trends analysis solutions can help businesses understand and incorporate the latest renewable energy trends efficiently. Request more information to learn how our solutions can help your business grow.

Energy sector

Reducing Production Costs by 27% by for an Energy Company in the US by Performing Trend Analysis Solution

Energy Sector Outlook

The United States is a leader in the production, supply, and consumption of energy. Growing consumer demand and increasing transition to a low-carbon economy make the United States one of the world’s most attractive markets. To meet the current energy transition, companies will need to adapt to the trends that will shape the energy sector in the coming years. Also, identifying hidden opportunities in the market and keeping a close watch on market trends and industry updates are becoming inevitable for companies in the energy sector to succeed in the long-run.

With the US government planning to ban fossil-fuel-powered vehicles during the next decade, the demand for vehicles with electric engines is on the rise. Are you prepared to adapt to the transformations in the energy sector? If not, our market intelligence analysts can help. Request a FREE proposal today!

Business Challenge

The client is an energy company based out of the United States. The company produces electricity from clean energy sources including wind, solar, hydropower, geothermal, and nuclear power.

Our client, an energy company, was looking to carry out a market trend analysis to stay informed about the present as well as the long-term forecasts of the market. Through Infiniti’s trend analysis engagement, they wanted to gain a clear perspective of the current energy trends, identify energy resources leveraged leading US-based companies, and evaluate the factors influencing the decision-making process of customers.

In addition, they wanted to tackle challenges such as:1

Transition from traditional to intelligent grids:

Although traditional electricity grids were appropriate to avoid overloads in the past, the rising number of decentralized energy generators demanded a more versatile approach to match supply and demand. The client also noted that leading companies in the US energy sector have started investing into smart grids to tackle this challenge. With Infiniti’s market trend analysis solution, the client wanted to identify the cost-effective technologies leveraged by the top companies in the US energy sector to prevent costly outages.

Rising investment in holistic digital customer experience:

With the proliferation of smartphones, major companies in the energy sector are already launching mobile applications through which their customers can manage their plans, make payments, and receive notifications. In order to gain a competitive edge, the client wanted to offer a consistent, user-friendly journey for their customers. To do so, they wanted to identify digital technologies gaining popularity in the US energy sector.

The changes in energy policy are expected to continue and at an increased speed. Our market intelligence experts can help you to stay updated on the market transformations and policy changes in the energy sector. Get in touch today!

Our Approach:

The experts at Infiniti Research followed a three-phased approach that involved:

2

Market intelligence engagement to assess the company’s long-time profitability, identify business gaps, and evaluate profitable market opportunities.

Market trend analysis to identify the latest trends in the US energy sector and foresee potential growth opportunities.

Market scanning and monitoring analysis to stay on top of market changes and industry developments.

Results Obtained

The insights obtained from Infiniti’s trend analysis engagement helped the energy sector client to adapt to market trends and gain a competitive edge. Also, by thoroughly evaluating the company’s past sales data, the experts helped the client to identify the factors that affected their profit margins. By investing into cost-effective technologies like smart grids, they were able to reduce energy waste and prevent costly outages before they actually occur.

The experts also helped the client to identify the digital technologies gaining popularity in the US energy sector. By investing into digital technologies, they were able to strengthen their competitive position in a market, improve customer satisfaction, boost customer retention, and increase revenues.

Within two years of leveraging our trend analysis solution, the energy sector client was able to decrease CO2 emissions and reduce production costs by 27%.

3

Want to know more about our services for companies in the energy industry? Request for more info here.

Gearing Up for Digitization in the German Energy Sector

Although it is common in several industries to perceive digitization as a threat, it does not hold true for the energy sector. Energy industry experts believe that digitalization could prove key in addressing several pressing challenges in Germany’s energy sector. In Germany, power consumption is poised to increase due to the electrification of transport, heating, and the rise in industrial processes. Furthermore, the share of renewable energy derived is also on the rise. Even if energy efficiency grows in Germany’s energy sector, the demand for electrical power is expected to grow. Moreover, Additionally, Germany will have to electrify more industrial processes to ensure that the country’s ambitious targets to reduce the emission of greenhouse gases are met. This could considerably increase the demand for power in the region.

Consequently, this results in the power supply become highly volatile in the region and making it challenging to manage and balance the power system. Experts at Infiniti Research believe that digitization can act as a catalyst to combat such challenges and prepare the German energy sector for the future.

With energy-efficiency standards in Europe set higher than in several other regions, European energy sector companies are in a strong position to make large energy-cost savings and innovate lucrative new markets in energy-efficient technologies and services, attracting worldwide demand. Request a free proposal to know how we can help your business capitalize on the right opportunities.

energy sectorHandle growing complexity

The way power is produced and distributed is largely changing. Although renewable energy is an effective way to produce energy, they cause increasing volatility and complexity. Also, there is an increase in the number of players at both ends of the power line. Using digital platforms, the energy sector can handle these complexities and promote new forms of collaborations and encourage better trading relations.

Matching demand and supply

Power consumption is commonly a linear process. However, this pattern is set to change with smart power-consuming devices. Smart power consumption devices are constantly connected and leverage the internet in order to transmit information end-to-end. The information available can make smart devices to enhance their performance by optimizing their own consumption. This helps balances the overall power load.

We help companies in the energy sector identify profitable business opportunities and help devise turnkey solutions to overcome critical business roadblocks. Request a free brochure for more insights on our services.

Managing surplus power

The ongoing decentralization of power generation in the energy sector will result in surplus power being generated. This energy must be put to immediate use or must be stored. The growing surpluses can be handled by creating heat, producing synthesized heat, storing in batteries, using smart consumption to match peaks in supply, or through smart distribution that can be enabled through digital platforms.

Complexities in the energy sector hurting your profits. Get in touch with an expert and learn how we can help you combat your key business challenges.

Solar panel suppliers

Devising a Market Expansion Plan for a Company in the Solar Energy Industry | Infiniti’s Latest Market Research Solutions

Market Research Solution for a Solar Panel Manufacturer

With the rapidly expanding environmental awareness and gradual decline in the cost of solar installations, the US solar energy industry has witnessed a steady growth over the years. But, despite the massive growth of the solar industry, there are still several barriers that could hold solar energy companies back. Therefore, for companies who are new to the solar energy industry, it becomes imperative to conduct market research to identify the opportunities and challenges facing the solar energy industry.

The ever-increasing competition in the solar energy industry, triggered by factors such as affordability, decarbonization, and market dynamism are pressurizing leading players to enhance their current business models and projections. Are you facing such difficulties and looking for the right solution to mitigate them? If yes, request a FREE proposal to know how Infiniti's solution can help.

Business Challenge

The client is a solar panel manufacturer based out of the United Kingdom. The client was looking to expand to the US solar energy industry. However, before investing huge capital into the project, the client wanted to gain detailed insights into the US solar energy market. Also, before expanding into the new market, they wanted to understand the challenges facing the US solar energy industry and overcome them by devising value maximization strategies.

Other key challenges faced by the US solar energy industry were:

Solar energy industry challenge #1 

International competition and legality: The client noted that dealing with international competition and legal compliance were major challenges faced by solar panel suppliers in the US. Therefore, the client wanted to understand the changing laws and policies in the US energy market that could impact their growth.

Solar energy industry challenge #2

Need for modernizing grid infrastructure: This was another challenge faced by solar panel manufacturers. The client, therefore, wanted to identify the latest technologies and innovations implemented by the key player in the US solar energy industry. By doing so, they wanted to make improvements in their grid infrastructure by using technologies, equipment, and controls.

Solar energy industry challenge #3

Supply-demand challenges: As the solar panel installation began to grow in the US market, many leading solar panel suppliers started producing solar panels in huge quantity. This eventually created an oversupply of solar panels. Also, with this supply-demand mismatch, major solar panel manufacturers witnessed a huge decline in their net profit margins. The client, therefore, did not wish to take a chance. By understanding the market dynamism and requirements, they wanted to better manage production and supply.

Solutions Offered and Value Delivered

The experts at Infiniti Research conducted a thorough analysis of the US solar energy industry. The experts analyzed the top ten solar panel manufacturers in the US. The factors such as the latest innovations in design, average sales rate for the past 5 years, and their market position were taken into consideration. The experts also analyzed market potential for solar panel manufacturers and identified the key market entry barriers.

With Infiniti’s market research solution, the company in the solar energy industry was able to understand the market entry barriers and devise well-informed market expansion plans to enter the US solar energy market. Infiniti’s market research solution also helped the client to understand the latest technological innovations and trends in the market. This helped them to adapt to innovations in the market and make improvements in grid infrastructure. Furthermore, with Infiniti’s market research solution, they were able to easily adapt to the changing laws and regulations.

Also, the insights obtained from Infiniti’s market research solution helped the client to understand their competitors’ sales rate and make an accurate prediction about the potential market demand. This helped the company in the solar energy industry to establish a foothold in the US solar energy market and exceed their sales expectations within the course of one year.

With our expertise in offering market research solution, we’ve helped various major solar energy players to establish a leading edge in new and existing markets. Want to know how we helped our clients? CONTACT US!

Top trends shaping the future of the solar energy industry

TOP TRENDS SHAPING THE FUTURE OF SOLAR ENERGY

Want to know more about our services for the power and energy sector? Request for more info!

Want to gain insights into the top 5 solar panel manufacturers from around the world? Read the article below.

Top 5 Solar Panel Manufacturers from Around the Globe

Top 4 Benefits of Competitor Analysis That Can Help Energy Sector Companies to Flourish

The US energy sector is facing unprecedented challenges like unpredictable government policies and regulations, growing competition, the aging workforce, modernizing grid infrastructure, and cyber-attacks. The target and policy measures agreed by the governments of many countries to reduce CHG emissions are exerting pressure to move away from fossil fuels consumption. This is resulting in an immense increase in the competition among the companies, especially in the US energy sector, and new research unveils that this competition is going to be even fierce in the years to come.

Increasing competition demands for more efficiency. It can become a roadblock for the entry of new players in the market. Additionally, it can also hinder the growth of a company if it is not able to analyze the competitors’ strategy. Therefore, the companies need to have a proper competitor analysis framework in place to gain actionable insights on current market position, end-consumers, and key competitors, and the credibility of their partners and associates.

At Infiniti Research, we understand the pain that companies in the energy sector face in the process of competitor analysis and competitor profiling.  So, to help companies identify and profile the competitors in the target market while evaluating their strategies to determine the strengths and weakness of the services rendered, our team of experts has listed four crucial benefits that competitor analysis offers in the energy sector.

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Benefits of Competitor Analysis for Companies in the Energy Sector

#1: Competitor analysis guide inaccurate forecasting of competitors’ move

Competitor analysis help companies to analyze and assess the next move of their competitors, which helps in better brand positioning. It helps companies in the energy sector to:

  • Find new markets to enter or increase the presence
  • Predict competitors’ actions
  • Improve product development
  • Beat competitors to market
  • Improve and personalize consumer interaction
  • Give consumers what they want and increase market share
  • Find new products and tech that will disrupt the competitive landscape
  • Identify political or legislative issues
  • Stand out from the crowd with a distinct corporate identity and tone of voice

(more…)

medical device companies

Market Assessment Study for a Leading Solar Energy Company

Spiraling capital costs and the upfront expense of building and maintaining solar energy plants are considered to be major growth barriers for companies operating in the solar energy market.

Over the last few decades, the demand for power has increased manifold across the globe- being driven by the rise in government investments, technological innovations, and consumer demand. Despite the undeniable progress, companies operating in the solar energy sector face major challenges due to factors such as the continuously evolving regulatory framework, execution risks, and the implementation of renewable energy technology.

The deep-rooted nature of innovative technologies also presents a formidable barrier for the global clean energy market. Companies operating in the renewable energy segment such as solar, wind, and other such clean energy sources will have to compete with their peers in the industry to benefit from the existing infrastructure, policies, and technical expertise. Moreover, the high costs associated with the infrastructure tend to make the financial establishments more likely to perceive the clean energy market as risky, loaning money at higher rates and making it difficult for companies to justify their investments.

The Business Challenge

  • The client: A solar energy company

To devise a list of key influencers and precisely target the decision-makers in the global energy market, the client – a leading solar energy company – approached Infiniti to engage in a market assessment study. The B2B industrial organization was looking at creating a new business unit that would focus on offering end-to-end solar energy solutions.

The solar energy company wanted to conduct a market assessment study to identify and assess the opportunities in the global energy market. However, their primary objective was to establish a business case for market entry and investment including the recommendation of a go-to-market strategy.

How Can Market Assessment Help Players in the Energy Market?

A market assessment study acts as a great instrument for businesses to gain a detailed understanding of the market in which they operate. Market assessments are not very extensive or expensive when compared with other benchmarking assessments. They offer a quick and precise snapshot of the existing market conditions and also hints at how the future may look like. Also, market assessment studies help business organizations to identify and capitalize on new market opportunities and areas- especially where the enterprise can get a prodigious deal.

Summary of our market assessment engagement

Energy Market

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Client Journey

Infiniti’s market assessment engagement helped the solar energy company to focus on market penetration by developing more accurate marketing strategies. The changing market landscape with aggressive competitors posed several challenges for players in the global solar energy market. To help the client assess the opportunities in the global energy market, the market assessment experts at Infiniti conducted a market assessment study that offered valuable insights on decision-making procedures, market trends, and barriers.

The approach included primary and secondary research methodologies coupled with qualitative and quantitative data collection procedures. The experts also reached out to various stakeholders in the energy market.

Solution Benefits and the Business Impact

Infiniti’s market assessment experts offered end-to-end solutions that helped the solar energy company to better align their goals with the market needs. The market assessment study also enabled the client to build a business model to better understand and analyze the potential market opportunities.

The energy company also gained insights on market trends that helped them make necessary adjustments in their design and development approach and product marketing strategies.

The Future

The global trend in the solar energy market is the rising use of IoT technologies. Leveraging such technologies not only provides real-time insights but can also brings about major improvements in smart metering; thereby, making the entire process of energy production more cost-efficient. The implementation of IoT ensures that the system is less susceptible to security breaches and productivity issues.

However, companies in the solar energy market should focus on enhancing the development of the connected products, which makes it easier to focus on what’s important for the firm in the most efficient way.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the global energy market.

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Related Posts:

What Fresh Challenges Await the Energy Sector in 2018?

The energy sector around the world is facing unprecedented challenges from rapidly changing market demands. To survive the pressure, they must adapt to technological advances such as intermittent renewable power generation, rooftop solar panels, behind the meter storage, as well as an increase in customer expectations. This new market context is unpredictable, and embracing it requires an overhaul of utilities’ operating and business models. Furthermore, new technologies ranging from smart meters to rooftop solar and energy storage —and the problems they bring— have the potential to disrupt the utilities sector. After remaining relatively unchanged for the last century, the grid is facing a host of new challenges that are evolving the business models in the utilities sector, changing consumer expectations and causing regulatory models to adapt. Here are some key challenges that we feel will impact the energy sector this year:Request Proposal

Government policy and regulation

There is a great deal of uncertainty when it comes to regulations in the energy sector. It is generally difficult at an institutional level to set regulations that provide visibility over several decades. At the same time, the stability and predictability of market regulations over long periods depend in large part on how costs to society are kept in check. If these costs are more efficiently managed, the risk of reversals in public policy increases considerably.

Aging workforce

One of the most significant challenges facing the energy sector today is the aging workforce coupled with a decline in available talent. As per estimates, 50% of the workforce in the utilities sector in the US will retire in the next 10 years. Many utilities require additional support to work on new capital projects, and those projects are increasingly complex. This need is particularly acute with engineering and design, where the talent supply is greatly diminished. At the present rate, the gap in finding appropriate replacements is expected to increase in the coming years.

Modernizing grid infrastructure

As far as the utilities sector is concerned, a modernized grid means better security, reduced peak loads, increased integration of renewables, and lower operational costs. The goal is to use technologies, equipment, and controls that communicate and work together to deliver electricity more reliably and efficiently. Consumers will also benefit from the reduction in the frequency and duration of power outages, reduced impact from storms and have service restored more quickly when outages occur. In addition, with easy access to their usage data, consumers can better manage their own energy consumption and costs. Though the ‘smart-meter’ is expected to make it big in the years to the come, companies in the energy sector will face stiff competition from Amazon Alexa, Google and others. This should serve as a wake-up call for utilities to be agile, flexible, and operationally sound. 

Cyber attacks

Digital disruptions are undoubtedly creating new opportunities in the energy sector. However, they also come with their fair share of threats. On one hand, technology is instrumental in realizing intelligent grids and interconnected assets; on the other hand, it introduces new threats such as the possibility of cyber attacks. The developing interconnectivity and proximity of energy systems mean that conflicts can have ripple effects on energy markets and prices. New technologies, such as batteries and grid-embedded generation, are making the cybersecurity of grid systems more vulnerable. With most companies being highly inexperienced in handling large-scale cyber attacks, there are higher chances of future wars and attacks to have a larger cyber component.


To know more about the opportunities and challenges in the utilities sector

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Fast food industry analysis

Smart Grid Technology Provider Relatively Stays Ahead of the Competitors with the Help of Competitive Intelligence Assessment

smart grid technology

LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest competitive intelligence assessment for a smart grid technology provider. There is an increased emphasis on the need to implement robust operational measures such as smart grid technologies to efficiently control the production, distribution, and conditioning of electricity. The rise of cloud platforms, increasing adoption of IoT, and the need to conserve energy are some of the main reasons that have given rise to this technology.

“An effective competitive intelligence solution helps smart grid technology providers to gather, analyze, and manage market information to make strategic business decisions. Furthermore, organizations can profile the competitors and enhance their competitiveness in the market. “says an expert at Infiniti Research.

 

Request  FREE  proposal today!

 

The solution offered helped the smart grid technology provider to identify the top competitors and continuously monitor their activities. The solution also helps the client to analyze the key performance indicators and efficiently analyze their marketing resources to meet the business requirements.

Additional Benefits of The Competitor Intelligence Solution

 

  • Formulate effective strategies to stay ahead of the competition.
  • Optimize business process and strategy by comparing with that of the competitors.
  • To know more, request a free proposal

 To know more about how our competitor intelligence solution helped the smart grid technology client

Ask an analyst


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