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energy sector

Gearing Up for Digitization in the German Energy Sector

Although it is common in several industries to perceive digitization as a threat, it does not hold true for the energy sector. Energy industry experts believe that digitalization could prove key in addressing several pressing challenges in Germany’s energy sector. In Germany, power consumption is poised to increase due to the electrification of transport, heating, and the rise in industrial processes. Furthermore, the share of renewable energy derived is also on the rise. Even if energy efficiency grows in Germany’s energy sector, the demand for electrical power is expected to grow. Moreover, Additionally, Germany will have to electrify more industrial processes to ensure that the country’s ambitious targets to reduce the emission of greenhouse gases are met. This could considerably increase the demand for power in the region.

Consequently, this results in the power supply become highly volatile in the region and making it challenging to manage and balance the power system. Experts at Infiniti Research believe that digitization can act as a catalyst to combat such challenges and prepare the German energy sector for the future.

With energy-efficiency standards in Europe set higher than in several other regions, European energy sector companies are in a strong position to make large energy-cost savings and innovate lucrative new markets in energy-efficient technologies and services, attracting worldwide demand. Request a free proposal to know how we can help your business capitalize on the right opportunities.

energy sectorHandle growing complexity

The way power is produced and distributed is largely changing. Although renewable energy is an effective way to produce energy, they cause increasing volatility and complexity. Also, there is an increase in the number of players at both ends of the power line. Using digital platforms, the energy sector can handle these complexities and promote new forms of collaborations and encourage better trading relations.

Matching demand and supply

Power consumption is commonly a linear process. However, this pattern is set to change with smart power-consuming devices. Smart power consumption devices are constantly connected and leverage the internet in order to transmit information end-to-end. The information available can make smart devices to enhance their performance by optimizing their own consumption. This helps balances the overall power load.

We help companies in the energy sector identify profitable business opportunities and help devise turnkey solutions to overcome critical business roadblocks. Request a free brochure for more insights on our services.

Managing surplus power

The ongoing decentralization of power generation in the energy sector will result in surplus power being generated. This energy must be put to immediate use or must be stored. The growing surpluses can be handled by creating heat, producing synthesized heat, storing in batteries, using smart consumption to match peaks in supply, or through smart distribution that can be enabled through digital platforms.

Complexities in the energy sector hurting your profits. Get in touch with an expert and learn how we can help you combat your key business challenges.

renewable energy trends

2019’s Biggest Renewable Energy Trends

This year seems to be extremely promising for the renewable energy sector. With an increasing number of nations and organizations embracing sustainable techniques for energy generation, new renewable energy trends are bound to gain momentum. In fact, renewables are now a mainstream option in the power sector in nearly all parts of the world. Renewable energy technologies have also proven to be reliable and now provide the lowest-cost power generation options in many situations. Based on the global trends in renewable energy, our industry experts have curated some of the biggest renewable energy trends that are likely to make an impact in 2019.

Don’t just keep up with the renewable energy trends, stay ahead of them. Request a free proposal to know how our experts can help you strategize for opportunities and challenges in the energy industry.

Renewable energy trends

renewable energy trendsEnergy storage

One of the key renewable energy trends that are increasingly gaining popularity right now is energy storage. It plays a vital role in balancing the demand and supply of power and also has the power to tackle intermittency issues of renewable energy. By pairing a storage system with a renewable energy source, smooth and steady power supply can be ensured even when the weather conditions are not optimal for energy generation. Batteries are the most common storage devices used in renewable energy systems. The use of these devices is seeing an increasing trend on both residential as well as commercial level.

Deployment of microgrids

Microgrids are local energy grids that have the power to operate either autonomously or when connected to a larger traditional grid. Such renewable energy industry trends are extremely favored due to their ability to offer energy independence, efficiency, and protection during emergencies. Furthermore, artificial intelligence and machine learning capabilities can be used with microgrid controllers for continuous improvement of operations.

Get in touch with our experts to know more about our solutions for companies in the energy sector.

Grid parity and declining costs

Grid parity occurs when an alternative energy source can generate power at a cost and performance level that is equal to or lesser than electricity generated from conventional methods. Solar and wind energy have reached parity in both price and performance in many regions, and new technologies continue to optimize their competitive edge. Moreover, traditional models of large, top-down and centrally distributed energy production are being replaced by renewable energy trends that are modular, consumer-driven and evenly distributed power generation.

Renewable energy trends in developing countries

When talking about exciting new renewable energy trends and innovations, we often overlook the fact that a significant percentage of the world’s population remains without access to energy at all.  While some have unreliable or prohibitively expensive energy sources, others remain without access to energy at all. Although politics often stand in the way of progress, new energy technologies and commitments to promote renewable energy trends from international groups like the World Bank are laying a foundation for providing energy access to developing countries. With their ever-improving cost and performance metrics, we can expect to see renewable energy trends and innovations increasingly deployed to provide power to developing nations.

Learn more about renewable energy trends and how they can impact your business

Solar panel suppliers

Devising a Market Expansion Plan for a Company in the Solar Energy Industry | Infiniti’s Latest Market Research Solutions

Market Research Solution for a Solar Panel Manufacturer

With the rapidly expanding environmental awareness and gradual decline in the cost of solar installations, the US solar energy industry has witnessed a steady growth over the years. But, despite the massive growth of the solar industry, there are still several barriers that could hold solar energy companies back. Therefore, for companies who are new to the solar energy industry, it becomes imperative to conduct market research to identify the opportunities and challenges facing the solar energy industry.

The ever-increasing competition in the solar energy industry, triggered by factors such as affordability, decarbonization, and market dynamism are pressurizing leading players to enhance their current business models and projections. Are you facing such difficulties and looking for the right solution to mitigate them? If yes, request a FREE proposal to know how Infiniti's solution can help.

Business Challenge

The client is a solar panel manufacturer based out of the United Kingdom. The client was looking to expand to the US solar energy industry. However, before investing huge capital into the project, the client wanted to gain detailed insights into the US solar energy market. Also, before expanding into the new market, they wanted to understand the challenges facing the US solar energy industry and overcome them by devising value maximization strategies.

Other key challenges faced by the US solar energy industry were:

Solar energy industry challenge #1 

International competition and legality: The client noted that dealing with international competition and legal compliance were major challenges faced by solar panel suppliers in the US. Therefore, the client wanted to understand the changing laws and policies in the US energy market that could impact their growth.

Solar energy industry challenge #2

Need for modernizing grid infrastructure: This was another challenge faced by solar panel manufacturers. The client, therefore, wanted to identify the latest technologies and innovations implemented by the key player in the US solar energy industry. By doing so, they wanted to make improvements in their grid infrastructure by using technologies, equipment, and controls.

Solar energy industry challenge #3

Supply-demand challenges: As the solar panel installation began to grow in the US market, many leading solar panel suppliers started producing solar panels in huge quantity. This eventually created an oversupply of solar panels. Also, with this supply-demand mismatch, major solar panel manufacturers witnessed a huge decline in their net profit margins. The client, therefore, did not wish to take a chance. By understanding the market dynamism and requirements, they wanted to better manage production and supply.

Solutions Offered and Value Delivered

The experts at Infiniti Research conducted a thorough analysis of the US solar energy industry. The experts analyzed the top ten solar panel manufacturers in the US. The factors such as the latest innovations in design, average sales rate for the past 5 years, and their market position were taken into consideration. The experts also analyzed market potential for solar panel manufacturers and identified the key market entry barriers.

With Infiniti’s market research solution, the company in the solar energy industry was able to understand the market entry barriers and devise well-informed market expansion plans to enter the US solar energy market. Infiniti’s market research solution also helped the client to understand the latest technological innovations and trends in the market. This helped them to adapt to innovations in the market and make improvements in grid infrastructure. Furthermore, with Infiniti’s market research solution, they were able to easily adapt to the changing laws and regulations.

Also, the insights obtained from Infiniti’s market research solution helped the client to understand their competitors’ sales rate and make an accurate prediction about the potential market demand. This helped the company in the solar energy industry to establish a foothold in the US solar energy market and exceed their sales expectations within the course of one year.

With our expertise in offering market research solution, we’ve helped various major solar energy players to establish a leading edge in new and existing markets. Want to know how we helped our clients? CONTACT US!

Top trends shaping the future of the solar energy industry

TOP TRENDS SHAPING THE FUTURE OF SOLAR ENERGY

Want to know more about our services for the power and energy sector? Request for more info!

Want to gain insights into the top 5 solar panel manufacturers from around the world? Read the article below.

Top 5 Solar Panel Manufacturers from Around the Globe

3

Competitor Analysis: Identifying New Sources of Productivity and Growth Through a Competitor Analysis Template

About the Client

The client, a leading player in the US energy market, was finding it difficult to analyze competitive developments such as expansions, business agreements, product launches, and acquisitions in the renewable energy space. This prompted them to approach Infiniti Research to leverage its expertise in competitive intelligence to develop a competitor analysis template.

The Business Challenge

The energy industry client wanted to leverage Infiniti’s competitor analysis expertise to tactically profile the key players in the renewable energy industry and analyze their growth strategies using a competitor analysis template.

Like the other US industries, the energy industry has shifted its focus from stability to a fluidity as a countermeasure to cope with the ever-increasing challenges. However, our competitor analysis experts suggest that coping with such challenges and exploiting new market opportunities entails adaptation on all fronts. Other competitor analysis strategies include- paying closer attention to the nature of interconnection agreements and regulatory trends in the energy industry. (more…)

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What Fresh Challenges Await the Energy Sector in 2018?

The energy sector around the world is facing unprecedented challenges from rapidly changing market demands. To survive the pressure, they must adapt to technological advances such as intermittent renewable power generation, rooftop solar panels, behind the meter storage, as well as an increase in customer expectations. This new market context is unpredictable, and embracing it requires an overhaul of utilities’ operating and business models. Furthermore, new technologies ranging from smart meters to rooftop solar and energy storage —and the problems they bring— have the potential to disrupt the utilities sector. After remaining relatively unchanged for the last century, the grid is facing a host of new challenges that are evolving the business models in the utilities sector, changing consumer expectations and causing regulatory models to adapt. Here are some key challenges that we feel will impact the energy sector this year:Request Proposal

Government policy and regulation

There is a great deal of uncertainty when it comes to regulations in the energy sector. It is generally difficult at an institutional level to set regulations that provide visibility over several decades. At the same time, the stability and predictability of market regulations over long periods depend in large part on how costs to society are kept in check. If these costs are more efficiently managed, the risk of reversals in public policy increases considerably.

Aging workforce

One of the most significant challenges facing the energy sector today is the aging workforce coupled with a decline in available talent. As per estimates, 50% of the workforce in the utilities sector in the US will retire in the next 10 years. Many utilities require additional support to work on new capital projects, and those projects are increasingly complex. This need is particularly acute with engineering and design, where the talent supply is greatly diminished. At the present rate, the gap in finding appropriate replacements is expected to increase in the coming years.

Modernizing grid infrastructure

As far as the utilities sector is concerned, a modernized grid means better security, reduced peak loads, increased integration of renewables, and lower operational costs. The goal is to use technologies, equipment, and controls that communicate and work together to deliver electricity more reliably and efficiently. Consumers will also benefit from the reduction in the frequency and duration of power outages, reduced impact from storms and have service restored more quickly when outages occur. In addition, with easy access to their usage data, consumers can better manage their own energy consumption and costs. Though the ‘smart-meter’ is expected to make it big in the years to the come, companies in the energy sector will face stiff competition from Amazon Alexa, Google and others. This should serve as a wake-up call for utilities to be agile, flexible, and operationally sound. 

Cyber attacks

Digital disruptions are undoubtedly creating new opportunities in the energy sector. However, they also come with their fair share of threats. On one hand, technology is instrumental in realizing intelligent grids and interconnected assets; on the other hand, it introduces new threats such as the possibility of cyber attacks. The developing interconnectivity and proximity of energy systems mean that conflicts can have ripple effects on energy markets and prices. New technologies, such as batteries and grid-embedded generation, are making the cybersecurity of grid systems more vulnerable. With most companies being highly inexperienced in handling large-scale cyber attacks, there are higher chances of future wars and attacks to have a larger cyber component.


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Market Research

Analyzing the Oil and Gas Industry Through A Market Intelligence Study

With rising global demand, the oil and gas industry faces three major challenges: reduce costs, improve environmental footprint, and optimize the performance of its industrial base assets.

Producing crude oil and refined products at a lower cost to stay competitive in the market is one of the industry’s major challenges. Optimizing production systems and environmental utilities on current operating sites is, therefore, a priority for all the oil and gas industry players. The oil and gas industry is also a major consumer of water and energy resources and is therefore subject to increasingly stringent environmental standards. These constraints are forcing companies to rethink extraction, production, and distribution methods to preserve their license to operate. 

In addition, oil and gas industry players will have to invest massive amounts of venture and capital into ever more challenging and expensive production provinces, such as the ultra-deep reservoirs, ultra-deep waters, unconventional resources, and inhospitable environments to continue meeting the world’s demand for oil and gas.Request Proposal However, attracting skilled human resources, both in the technical and managerial areas, becomes crucial for companies operating in this industry.

Business Issues

  • The client: An oil and gas industry major

An oil and gas industry major based out of the US approached Infiniti to gain an understanding of the market landscape for oil and gas including current sales trends, key challenges and opportunities, market dynamics, growth drivers, and technological advancements. Additionally, the client was unable to devise an effective growth strategy and take necessary actions to gain a major chunk of the market share as there was no clear visibility of the market size and potential.

How Can Market Intelligence Help Companies in the Oil and Gas Industry?

Market intelligence solutions help companies to develop customer segmentation strategies based on value. It also allows companies to understand precisely how much marketing activity to carry out to which customers and which of their most valuable customers are at a risk of leaving. Market intelligence also helps firms to analyze the unstructured data and identify the crucial pieces of data that are used to retain their customers.


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Client Journey

To help the client obtain accurate market information, our market intelligence experts carried out an initial hypothesis around the target segments, and the potential respondents were identified through robust secondary research. The market intelligence experts also collated information from external sources including case studies, company publications, journals, news aggregators, and industry forums with the oil and gas industry.

Solution Benefits and the Business Impact

The oil and gas industry client obtained an in-depth understanding of the market potential with the help of Infiniti’s market intelligence solution. The solution also helped the client identify the key competitors, their products, technologies employed, and regulatory timelines. This further helped the client make strategic business decisions.

The Future

The digital revolution is here, and for companies in this industry, it could mean the difference between surviving, thriving, or floundering. The proliferation of increasingly affordable digital technologies is expected to unleash innovations across the oil and gas industry, affecting everything from how companies procure goods and services, develop fields, and move product all the way to the HR and back-office services used to back the core businesses.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the oil and gas industry

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IR21

Market Segmentation Helps a Renowned Power and Energy Provider Segment their Products Effectively

MARKET SEGMENTATION

LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest market segmentation solution for a renowned energy sector client. The energy sector largely contributes to the economic development of a country. Digitization, strong economic growth, and higher efficiency are some of the key factors expected to drive further growth in the energy sector.

“The growing demand for renewables among the consumers are forcing energy sector companies to meet the demand-supply concerns and simultaneously enhance the supply of the services. Market segmentation will help players to identify different groups of buyers in the market and target specific products and services for each segment, “says an expert at Infiniti Research.

 

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The solution offered helped the energy sector client to design their advertising and media campaigns to drive sales and improve market attractiveness. The client was also able to seek ways to determine the prominent branding strategies and keep the brand in tune with the customers.

Additional Benefits of The Market Segmentation Solution

  • Re-align their offerings based on each customer segment and adequately allocate their marketing resources to meet their target audience’s needs
  • Understand the commonalities in opinions and leverage the use of statistical techniques to profile people with similar attitudes.
  • To know more, request a free proposal


 To know more about how our market segmentation solution helped the energy sector client

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Market Intelligence Assessment for a Sustainable Energy Supplier Helps Identify Strategies for Market Expansion

In 2013, sustainable energy accounted for almost 22% of the global electricity generation and is expected to witness a 26% increase by 2020.

Due to the world economy’s heavy dependence on fossil fuels during the past decades, the carbon dioxide emissions accompanying economic development have intensified the global greenhouse effect; and global warming, climate change, and ecological destruction have severely threatened human survival. As a result, the issue of sustainable development is growing in importance, and the governments of many countries have made sustainable development one of their administrative focal points.

As the world moves towards a more sustainable energy future, the development of technologies that facilitate this for heating, transport, and power systems is crucial. Sustainable energy is one of the fastest growing and complex sector, as energy is an area of geopolitical concern as well as financial activity. There are many forms of sustainable energy that can be incorporated by countries to stop the use of fossil fuels. Moreover, sustainable energy is replenishable and helps in reducing greenhouse gas emissions without causing any damage to the environment. Sustainable energy sources include solar energy, wind energy, geothermal energy, and biomass energy.

Although the sustainable energy sector seems to have a promising future, there may be certain factors that affect its growth:

  • The high capital costs: The most obvious barrier to sustainable energy is the upfront expense of building and installing such power harnessing facilities. Sustainable energy sources are free and require minimum maintenance. A bulk of the expense comes from developing the technology to harness and transmit such energy.
  • Siting and transmission: The sustainable energy segment consists of a decentralized model with smaller generating stations spread across a larger area. To adequately take advantage of these resources new transmission infrastructures are needed, and both siting and transmission can be significant barriers for suppliers in this sector.
  • Market Entry: New energy providers find it difficult to compete with major market players like coal and gas, and those who have proven themselves with low cost solar and wind technologies.

To overcome the challenges mentioned above, sustainable energy suppliers are increasingly opting for a detailed market intelligence assessment. Leveraging the use of market intelligence solutions help firms operating in the sustainable energy market gain a holistic view of the current market scenario and its key stakeholders.IR_Brochure At its core, market intelligence solutions make use of varied information sources that help in creating a broader picture of the company’ existing market, competition, and growth potential for new products and services.

The Business Challenge:

  • The client: A sustainable energy supplier

The client, a prominent sustainable energy supplier, wanted to gain detailed insights into the current market scenario to achieve a stronger foothold in the sustainable energy market space. The client also wanted to carry out a thorough analysis to improve their business models and projections. Additionally, the client was looking at utilizing statistical tools and more complex technologies to handle and manipulate the data.

Want to know more about our market intelligence solutions?

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The Journey:

Infiniti’s team of experts, specializing in market intelligence, carried out extensive interviews and discussions with prominent stakeholders within the sustainable energy market space. This helped them in understanding the current market scenario, the competitors in this market space, and the potential threats. Moreover, our experts were also successful in gathering information from primary sources including industry experts, researchers, consultants, and distributors. They also explored secondary sources like newsletters, business journals, market research data, and industry associations to improve their awareness in the sustainable energy space.

The Solution Benefits and the Business Impact:

The market intelligence solution offered by the experts at Infiniti assisted the client in anticipating their competitor’s plan and helped them identify the gaps in the market. The solution helped the client by offering a 360-degree view of the market, suppliers, opportunities, and also highlighted areas of concerns. The client also gained a competitive advantage as these solutions enabled them to control costs, act faster than the competition, and react more quickly to customers’ needs. Moreover, it also helped them develop strategies to improve their market presence.

The Future:

Considering today’s market developments, sustainable technologies are cheaper than nuclear and coal and are on par with combined-cycle natural gas. This, along with the lowered costs of digital equipment such as sensors, CPUs, and data storage technologies will help in the growth of the sustainable energy industry.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the sustainable energy sector

IR_RFP


Competitor analysis

Market Assessment Study: How Infiniti Helped a Hydro Energy Client Define Their Tactical Actions

Following years of stagnation and bad press, the hydro energy industry is experiencing a resurgence. Technologies with a lower environmental impact such as run-of-river, small hydro and low head turbines are proving to be extremely popular to both appease critics of hydro and meet energy needs. Additionally, there has been an increase in pumped storage projects as a standalone option and retrofitted on to existing hydro energy assets. However, innovation in the sector has been lacking and has mainly been in the use of computation for monitoring, diagnosis, and control of plants.

Let’s look at a few key factors that are expected to influence the growth forecasts of the hydro energy industry in the coming years.

  • Increasing competition: With the entry of prominent global leaders, the hydro energy industry has witnessed an increasing level of competition with new entrants attempting to gain a significant share of the industry. Additionally, the shift toward renewable sources of energy is resulting in the entry of new players, thereby, affecting the current supply landscape.
  • Increasing customer expectations: Prominent hydro energy companies are facing relentless pressures to maintain a secure, reliable, and affordable supply to the customers as the demand for energy services is spurring significantly. Additionally, with customer expectations increasing, leading companies are facing the need to switch suppliers frequently to meet the rising needs of the individuals.

Many such factors are compelling firms in the hydro energy space to leverage the use of market assessment solutions. Market assessment solutions help firms gain strategic insights on real-time market information and predict the entry of new companies. IR_BrochureAdditionally, companies can categorize the most profitable market segments and refine their relationship with the customers to improve overall profitability.

The Business Challenge

  • The Client: A leading hydro energy provider
  • The client, a renowned hydro energy provider with business operations spread across the globe, wanted to profile potential customer segments and implement appropriate marketing initiatives to enhance business performance. Additionally, the client wanted to gain an understanding of the demographics to create robust value framing strategies across the industry.

Want more information about our market assessment solutions?

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The Journey

To help the client better define their tactical actions, Infiniti’s market assessment experts carried out extensive qualitative and quantitative research and identified the prominent stakeholders in the metal fabrication market. Furthermore, to address the specific category requirements of the metal fabrication company, the experts compiled information from a wide array of secondary sources such as paid industry databases, company presentations, and industry forums.

The Solution and the Business Impact

The market assessment solution offered by Infiniti helped the client profile the most profitable target segments and devise the best possible market strategy. Additionally, the client identified the current market position of their company and identified key competitors through SWOT analysis. This helped them increase market shares across every vertical.

The Future

More environmentally friendly hydro products are likely to enter the market in the future as the environmental impact of projects along with local opposition from tribal groups is backing the development of these projects.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the hydro energy industry

IR_RFP


Pharmaceutical Industry

Competitive Intelligence Assessment: How Infiniti Helped a Prominent Smart Grid Technology Provider Stay Ahead of the Competitors

It is estimated that the smart grid technology space is expected to reach $830.56 billion by 2025.

The past few years have witnessed a stipulated growth in the demand for economical, sustainable, and reliable electricity. So, organizations are emphasizing on the need to implement robust operational measures such as smart grid technologies to efficiently control the production, distribution, and conditioning of electricity. The growth of the smart grid technology can be attributed to the emergence of cloud platforms, increasing adoption of IoT, and the need to conserve energy. Although the smart grid technology space is witnessing a promising growth owing to the increasing adoption of smart meters, regional government initiatives, and growing number of advanced infrastructure projects, several factors may influence the growth of the sector.

  • Barriers in the adoption of technology: With the rising investments in transmission optimization and distribution automation, organizations are facing the need to comply with the clean power plan to further increase the emphasis on renewable resources.
  • High costs of installation: Growing concerns pertaining to offering reliable and scalable services is compelling organizations to shift toward smart grid technology. With smart grid becoming increasingly multidimensional, deploying hardware and software components involves comparatively higher costs as compared to the traditional counterparts.

To address these challenges and assess the prominent competitors in the market, leading businesses are leveraging the use of competitive intelligence assessments. An effective competitive intelligence solution helps organizations to gather, analyze, and manage market information to make strategic informed business decision. Moreover, organizations can profile the prominent competitors and enhance their competitiveness in the market.IR_Brochure

The Business Challenge

  • The Client: Smart grid technology provider

The client, a prominent smart grid technology provider, wanted to identify the competitors and understand their strengths and weaknesses to develop effective business strategies. The client wanted to compile information of the competitors in terms of their history, key facts, products and services, and business objectives. With the help of a competitive intelligence solution, the client wanted to collect and compile data on the products and services and pricing models, and identify unique selling propositions. The primary concern of the client was to optimize their business process and strategies by comparing with that of the competitors.

IR- competitive intelligence

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Our Journey

To gain detailed insights into the competitors’ value proposition, the competitive intelligence experts at Infiniti carried out an extensive research methodology comprising interviews and discussions with prominent stakeholders in the smart grid technology space. Moreover, to assess the performance of the competitors, the experts also compiled information from reliable sources such as trade shows, industry forums, and company presentations in the smart grid technology space.

The Solution Benefit and the Business Impact

The competitive intelligence solution offered by Infiniti helped the smart grid technology provider identify the top competitors and constantly monitor their activities. The engagement also helped the smart grid technology provider to analyze the key performance indicators and effectively analyze their marketing resources to meet the business requirements. Moreover, the competitive intelligence solution also sought ways for the client to formulate effective strategies to stay ahead of the competition. The solution also helped the client direct their development and marketing efforts to launch new products and services effectively.

The Future

The future of smart grid technologies will be marked by innovations, especially in terms of virtual power plants such as smart meters, solar panels, and demand response systems. Moreover, the smart grid technology space will also witness an upgrade in terms of transmission grids with communications and controls that can deliver 10% more efficiency as compared to the existing generation capacity.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the smart grid technology space

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