energy industry Archives - Business Intelligence

Tag: energy industry

renewable energy trends + trends analysis

Analyzing Renewable Energy Trends and Transforming the Energy Sector

Environmental concern and awareness regarding the need for renewable energy sources have grown exponentially over the past decade. Millennial and Gen Z individuals have taken various initiatives to improve the environmental status of the world. Natural hazards, climate change, loss of precious habitat, and the endangerment and extinction of different animal species have led to governments’ increased caution and renewable energy initiatives. These factors have influenced and impacted various renewable energy trends worldwide, and renewable energy market players have witnessed significant change.

The COVID-19 pandemic took a severe toll on the renewable energy market, causing various supply chain disruptions and slowing the process of shifting from traditional energy sources. However, there is immense scope for growth in the coming years due to significant and positive renewable energy trends affecting the market currently. Further, the reduced availability of fossil fuels, changing trade policies regarding the oil and gas industry, and increasing petrol and diesel prices have led to piquing consumers’ interest in renewable energy.

Although there have been various changes and renewable energy trends over the past year, the most significant ones have led to increased interest in the market, rising competition, and a range of options for consumers. Renewable energy sources include solar, wind, hydro, geothermal, tidal, and various others. All the sources of renewable energy require substantial investment and can be challenging to procure. However, Infiniti’s trends analysis experts studied the market and identified three significant renewable energy trends that can help companies and consumers tackle these challenges efficiently.

The world is evolving, and consumers have realized a need for change in energy consumption. To learn how renewable energy trends are propelling this conversion and how your business can capitalize on it, request a free proposal.

Renewable Energy Trends

There has been an upsurge in consumer and company interest in renewable energy. Considering the vast number of challenges, renewable energy was expected to grow at a slow and steady pace. However, with the recent renewable energy trends, experts can expect substantial growth in the market over the coming years, particularly in the post-COVID era. Three trends that are impacting the renewable energy market and propelling the growth are as follows:

renewable energy trends + trends analysis

Government Policies

The social, political, and economic impact of the COVID-19 pandemic has led to a significant set back for many countries. The post-COVID era holds the opportunity for countries and governments to recover and create a stronger, better, and more environmentally friendly country. While governments have increased economic and financial support for small businesses and citizens, there have also been significant investments towards creating a healthier and new country. Renewable energy sources enable sustainable and healthy recovery for countries.

Therefore, governments have introduced policies to promote the adoption and widespread use of renewable energy sources. Support from governments immediately translates into improved tax credits, expedited permits, better grants and loans for innovators, and new deadlines for interrupted projects. Companies can use this renewable energy trend to their advantage and further the promotion and adoption of their offerings, while consumers can adopt renewable energy sources with fewer challenges.

Change comes with advancement, innovation, and government initiatives. For comprehensive insights into how these changes impact your business and support the ideal growth strategies, speak with our industry experts.

Green Hydrogen

Due to citizens’ demanding lifestyles and the high consumption of energy, available renewable energy sources may not suffice. The lack of or stoppage of traditional energy sources such as coal and fossil fuels, which produce high levels of carbon emission, will remain an accessible option, slowing down the process of shifting to an improved world. Therefore, innovation has been abundant within the renewable energy market, and scientists, researchers, and companies have adopted a new form of providing small amounts of energy.

Green hydrogen is a type of fuel created through a process called electrolysis, which removed all traces of carbon dioxide from the eventual product. This fuel can be used to fuel electric or hybrid cars and provide central heating in homes. European countries have quickly adopted this fuel, and the European Union aims to include green hydrogen in their economic recovery plan. Green hydrogen serves as an efficient alternative to natural gas and other high emission fuels. Companies can explore this renewable energy trend and other innovations to expand their offerings and provide customers with further options.

Reduced Costs

Technological advancement has transformed the world for the better in many ways. The evolution of the renewable energy market is one such transformation. Through various breakthroughs, the renewable energy market has successfully improved its supply chains and streamlined manufacturing substantially. These changes have led to reduced costs of production and implementation for businesses and consumers.

These costs are expected to reduce further in the coming years. Therefore, making renewable energy alternatives available to low-income countries and furthering renewable energy over fossil fuel alternatives. With the ideal policies and supportive government policies, these renewable energy trends can help the market expand and grow substantially, creating healthier and greener countries, a better world, and citizens’ healthier lives.

Trends Analysis Solutions in the Renewable Energy Market

The COVID-19 pandemic left a lasting impact on the renewable energy market. However, awareness of these trends and capitalizing on them can help the market recover and grow further in the post-COVID era. To capitalize on major renewable energy trends, propel their business, and grow exponentially, companies need to be aware of their market dynamics, challenges, trends and require appropriate guidance in the matter.

Infiniti Research offers the expertise of over 50 years in providing trends analysis solutions in the energy sector. With our experts’ help, industry leaders in the energy sector have improved customer satisfaction, reduced production costs substantially, and increased revenues. Our trends analysis solutions help businesses identify significant trends in the market, gain a comprehensive understanding of their impact, and develop impeccable strategies to address the same.

Infiniti’s trends analysis solutions can help businesses understand and incorporate the latest renewable energy trends efficiently. Request more information to learn how our solutions can help your business grow.

Energy sector

Reducing Production Costs by 27% by for an Energy Company in the US by Performing Trend Analysis Solution

Energy Sector Outlook

The United States is a leader in the production, supply, and consumption of energy. Growing consumer demand and increasing transition to a low-carbon economy make the United States one of the world’s most attractive markets. To meet the current energy transition, companies will need to adapt to the trends that will shape the energy sector in the coming years. Also, identifying hidden opportunities in the market and keeping a close watch on market trends and industry updates are becoming inevitable for companies in the energy sector to succeed in the long-run.

With the US government planning to ban fossil-fuel-powered vehicles during the next decade, the demand for vehicles with electric engines is on the rise. Are you prepared to adapt to the transformations in the energy sector? If not, our market intelligence analysts can help. Request a FREE proposal today!

Business Challenge

The client is an energy company based out of the United States. The company produces electricity from clean energy sources including wind, solar, hydropower, geothermal, and nuclear power.

Our client, an energy company, was looking to carry out a market trend analysis to stay informed about the present as well as the long-term forecasts of the market. Through Infiniti’s trend analysis engagement, they wanted to gain a clear perspective of the current energy trends, identify energy resources leveraged leading US-based companies, and evaluate the factors influencing the decision-making process of customers.

In addition, they wanted to tackle challenges such as:1

Transition from traditional to intelligent grids:

Although traditional electricity grids were appropriate to avoid overloads in the past, the rising number of decentralized energy generators demanded a more versatile approach to match supply and demand. The client also noted that leading companies in the US energy sector have started investing into smart grids to tackle this challenge. With Infiniti’s market trend analysis solution, the client wanted to identify the cost-effective technologies leveraged by the top companies in the US energy sector to prevent costly outages.

Rising investment in holistic digital customer experience:

With the proliferation of smartphones, major companies in the energy sector are already launching mobile applications through which their customers can manage their plans, make payments, and receive notifications. In order to gain a competitive edge, the client wanted to offer a consistent, user-friendly journey for their customers. To do so, they wanted to identify digital technologies gaining popularity in the US energy sector.

The changes in energy policy are expected to continue and at an increased speed. Our market intelligence experts can help you to stay updated on the market transformations and policy changes in the energy sector. Get in touch today!

Our Approach:

The experts at Infiniti Research followed a three-phased approach that involved:

2

Market intelligence engagement to assess the company’s long-time profitability, identify business gaps, and evaluate profitable market opportunities.

Market trend analysis to identify the latest trends in the US energy sector and foresee potential growth opportunities.

Market scanning and monitoring analysis to stay on top of market changes and industry developments.

Results Obtained

The insights obtained from Infiniti’s trend analysis engagement helped the energy sector client to adapt to market trends and gain a competitive edge. Also, by thoroughly evaluating the company’s past sales data, the experts helped the client to identify the factors that affected their profit margins. By investing into cost-effective technologies like smart grids, they were able to reduce energy waste and prevent costly outages before they actually occur.

The experts also helped the client to identify the digital technologies gaining popularity in the US energy sector. By investing into digital technologies, they were able to strengthen their competitive position in a market, improve customer satisfaction, boost customer retention, and increase revenues.

Within two years of leveraging our trend analysis solution, the energy sector client was able to decrease CO2 emissions and reduce production costs by 27%.

3

Want to know more about our services for companies in the energy industry? Request for more info here.

Gearing Up for Digitization in the German Energy Sector

Although it is common in several industries to perceive digitization as a threat, it does not hold true for the energy sector. Energy industry experts believe that digitalization could prove key in addressing several pressing challenges in Germany’s energy sector. In Germany, power consumption is poised to increase due to the electrification of transport, heating, and the rise in industrial processes. Furthermore, the share of renewable energy derived is also on the rise. Even if energy efficiency grows in Germany’s energy sector, the demand for electrical power is expected to grow. Moreover, Additionally, Germany will have to electrify more industrial processes to ensure that the country’s ambitious targets to reduce the emission of greenhouse gases are met. This could considerably increase the demand for power in the region.

Consequently, this results in the power supply become highly volatile in the region and making it challenging to manage and balance the power system. Experts at Infiniti Research believe that digitization can act as a catalyst to combat such challenges and prepare the German energy sector for the future.

With energy-efficiency standards in Europe set higher than in several other regions, European energy sector companies are in a strong position to make large energy-cost savings and innovate lucrative new markets in energy-efficient technologies and services, attracting worldwide demand. Request a free proposal to know how we can help your business capitalize on the right opportunities.

energy sectorHandle growing complexity

The way power is produced and distributed is largely changing. Although renewable energy is an effective way to produce energy, they cause increasing volatility and complexity. Also, there is an increase in the number of players at both ends of the power line. Using digital platforms, the energy sector can handle these complexities and promote new forms of collaborations and encourage better trading relations.

Matching demand and supply

Power consumption is commonly a linear process. However, this pattern is set to change with smart power-consuming devices. Smart power consumption devices are constantly connected and leverage the internet in order to transmit information end-to-end. The information available can make smart devices to enhance their performance by optimizing their own consumption. This helps balances the overall power load.

We help companies in the energy sector identify profitable business opportunities and help devise turnkey solutions to overcome critical business roadblocks. Request a free brochure for more insights on our services.

Managing surplus power

The ongoing decentralization of power generation in the energy sector will result in surplus power being generated. This energy must be put to immediate use or must be stored. The growing surpluses can be handled by creating heat, producing synthesized heat, storing in batteries, using smart consumption to match peaks in supply, or through smart distribution that can be enabled through digital platforms.

Complexities in the energy sector hurting your profits. Get in touch with an expert and learn how we can help you combat your key business challenges.

renewable energy trends

2019’s Biggest Renewable Energy Trends

This year seems to be extremely promising for the renewable energy sector. With an increasing number of nations and organizations embracing sustainable techniques for energy generation, new renewable energy trends are bound to gain momentum. In fact, renewables are now a mainstream option in the power sector in nearly all parts of the world. Renewable energy technologies have also proven to be reliable and now provide the lowest-cost power generation options in many situations. Based on the global trends in renewable energy, our industry experts have curated some of the biggest renewable energy trends that are likely to make an impact in 2019.

Don’t just keep up with the renewable energy trends, stay ahead of them. Request a free proposal to know how our experts can help you strategize for opportunities and challenges in the energy industry.

Renewable energy trends

renewable energy trendsEnergy storage

One of the key renewable energy trends that are increasingly gaining popularity right now is energy storage. It plays a vital role in balancing the demand and supply of power and also has the power to tackle intermittency issues of renewable energy. By pairing a storage system with a renewable energy source, smooth and steady power supply can be ensured even when the weather conditions are not optimal for energy generation. Batteries are the most common storage devices used in renewable energy systems. The use of these devices is seeing an increasing trend on both residential as well as commercial level.

Deployment of microgrids

Microgrids are local energy grids that have the power to operate either autonomously or when connected to a larger traditional grid. Such renewable energy industry trends are extremely favored due to their ability to offer energy independence, efficiency, and protection during emergencies. Furthermore, artificial intelligence and machine learning capabilities can be used with microgrid controllers for continuous improvement of operations.

Get in touch with our experts to know more about our solutions for companies in the energy sector.

Grid parity and declining costs

Grid parity occurs when an alternative energy source can generate power at a cost and performance level that is equal to or lesser than electricity generated from conventional methods. Solar and wind energy have reached parity in both price and performance in many regions, and new technologies continue to optimize their competitive edge. Moreover, traditional models of large, top-down and centrally distributed energy production are being replaced by renewable energy trends that are modular, consumer-driven and evenly distributed power generation.

Renewable energy trends in developing countries

When talking about exciting new renewable energy trends and innovations, we often overlook the fact that a significant percentage of the world’s population remains without access to energy at all.  While some have unreliable or prohibitively expensive energy sources, others remain without access to energy at all. Although politics often stand in the way of progress, new energy technologies and commitments to promote renewable energy trends from international groups like the World Bank are laying a foundation for providing energy access to developing countries. With their ever-improving cost and performance metrics, we can expect to see renewable energy trends and innovations increasingly deployed to provide power to developing nations.

Learn more about renewable energy trends and how they can impact your business

Solar panel suppliers

Devising a Market Expansion Plan for a Company in the Solar Energy Industry | Infiniti’s Latest Market Research Solutions

Market Research Solution for a Solar Panel Manufacturer

With the rapidly expanding environmental awareness and gradual decline in the cost of solar installations, the US solar energy industry has witnessed a steady growth over the years. But, despite the massive growth of the solar industry, there are still several barriers that could hold solar energy companies back. Therefore, for companies who are new to the solar energy industry, it becomes imperative to conduct market research to identify the opportunities and challenges facing the solar energy industry.

The ever-increasing competition in the solar energy industry, triggered by factors such as affordability, decarbonization, and market dynamism are pressurizing leading players to enhance their current business models and projections. Are you facing such difficulties and looking for the right solution to mitigate them? If yes, request a FREE proposal to know how Infiniti's solution can help.

Business Challenge

The client is a solar panel manufacturer based out of the United Kingdom. The client was looking to expand to the US solar energy industry. However, before investing huge capital into the project, the client wanted to gain detailed insights into the US solar energy market. Also, before expanding into the new market, they wanted to understand the challenges facing the US solar energy industry and overcome them by devising value maximization strategies.

Other key challenges faced by the US solar energy industry were:

Solar energy industry challenge #1 

International competition and legality: The client noted that dealing with international competition and legal compliance were major challenges faced by solar panel suppliers in the US. Therefore, the client wanted to understand the changing laws and policies in the US energy market that could impact their growth.

Solar energy industry challenge #2

Need for modernizing grid infrastructure: This was another challenge faced by solar panel manufacturers. The client, therefore, wanted to identify the latest technologies and innovations implemented by the key player in the US solar energy industry. By doing so, they wanted to make improvements in their grid infrastructure by using technologies, equipment, and controls.

Solar energy industry challenge #3

Supply-demand challenges: As the solar panel installation began to grow in the US market, many leading solar panel suppliers started producing solar panels in huge quantity. This eventually created an oversupply of solar panels. Also, with this supply-demand mismatch, major solar panel manufacturers witnessed a huge decline in their net profit margins. The client, therefore, did not wish to take a chance. By understanding the market dynamism and requirements, they wanted to better manage production and supply.

Solutions Offered and Value Delivered

The experts at Infiniti Research conducted a thorough analysis of the US solar energy industry. The experts analyzed the top ten solar panel manufacturers in the US. The factors such as the latest innovations in design, average sales rate for the past 5 years, and their market position were taken into consideration. The experts also analyzed market potential for solar panel manufacturers and identified the key market entry barriers.

With Infiniti’s market research solution, the company in the solar energy industry was able to understand the market entry barriers and devise well-informed market expansion plans to enter the US solar energy market. Infiniti’s market research solution also helped the client to understand the latest technological innovations and trends in the market. This helped them to adapt to innovations in the market and make improvements in grid infrastructure. Furthermore, with Infiniti’s market research solution, they were able to easily adapt to the changing laws and regulations.

Also, the insights obtained from Infiniti’s market research solution helped the client to understand their competitors’ sales rate and make an accurate prediction about the potential market demand. This helped the company in the solar energy industry to establish a foothold in the US solar energy market and exceed their sales expectations within the course of one year.

With our expertise in offering market research solution, we’ve helped various major solar energy players to establish a leading edge in new and existing markets. Want to know how we helped our clients? CONTACT US!

Top trends shaping the future of the solar energy industry

TOP TRENDS SHAPING THE FUTURE OF SOLAR ENERGY

Want to know more about our services for the power and energy sector? Request for more info!

Want to gain insights into the top 5 solar panel manufacturers from around the world? Read the article below.

Top 5 Solar Panel Manufacturers from Around the Globe

Competitor Analysis: Identifying New Sources of Productivity and Growth Through a Competitor Analysis Template

About the Client

The client, a leading player in the US energy market, was finding it difficult to analyze competitive developments such as expansions, business agreements, product launches, and acquisitions in the renewable energy space. This prompted them to approach Infiniti Research to leverage its expertise in competitive intelligence to develop a competitor analysis template.

The Business Challenge

The energy industry client wanted to leverage Infiniti’s competitor analysis expertise to tactically profile the key players in the renewable energy industry and analyze their growth strategies using a competitor analysis template.

Like the other US industries, the energy industry has shifted its focus from stability to a fluidity as a countermeasure to cope with the ever-increasing challenges. However, our competitor analysis experts suggest that coping with such challenges and exploiting new market opportunities entails adaptation on all fronts. Other competitor analysis strategies include- paying closer attention to the nature of interconnection agreements and regulatory trends in the energy industry. (more…)

What Fresh Challenges Await the Energy Sector in 2018?

The energy sector around the world is facing unprecedented challenges from rapidly changing market demands. To survive the pressure, they must adapt to technological advances such as intermittent renewable power generation, rooftop solar panels, behind the meter storage, as well as an increase in customer expectations. This new market context is unpredictable, and embracing it requires an overhaul of utilities’ operating and business models. Furthermore, new technologies ranging from smart meters to rooftop solar and energy storage —and the problems they bring— have the potential to disrupt the utilities sector. After remaining relatively unchanged for the last century, the grid is facing a host of new challenges that are evolving the business models in the utilities sector, changing consumer expectations and causing regulatory models to adapt. Here are some key challenges that we feel will impact the energy sector this year:Request Proposal

Government policy and regulation

There is a great deal of uncertainty when it comes to regulations in the energy sector. It is generally difficult at an institutional level to set regulations that provide visibility over several decades. At the same time, the stability and predictability of market regulations over long periods depend in large part on how costs to society are kept in check. If these costs are more efficiently managed, the risk of reversals in public policy increases considerably.

Aging workforce

One of the most significant challenges facing the energy sector today is the aging workforce coupled with a decline in available talent. As per estimates, 50% of the workforce in the utilities sector in the US will retire in the next 10 years. Many utilities require additional support to work on new capital projects, and those projects are increasingly complex. This need is particularly acute with engineering and design, where the talent supply is greatly diminished. At the present rate, the gap in finding appropriate replacements is expected to increase in the coming years.

Modernizing grid infrastructure

As far as the utilities sector is concerned, a modernized grid means better security, reduced peak loads, increased integration of renewables, and lower operational costs. The goal is to use technologies, equipment, and controls that communicate and work together to deliver electricity more reliably and efficiently. Consumers will also benefit from the reduction in the frequency and duration of power outages, reduced impact from storms and have service restored more quickly when outages occur. In addition, with easy access to their usage data, consumers can better manage their own energy consumption and costs. Though the ‘smart-meter’ is expected to make it big in the years to the come, companies in the energy sector will face stiff competition from Amazon Alexa, Google and others. This should serve as a wake-up call for utilities to be agile, flexible, and operationally sound. 

Cyber attacks

Digital disruptions are undoubtedly creating new opportunities in the energy sector. However, they also come with their fair share of threats. On one hand, technology is instrumental in realizing intelligent grids and interconnected assets; on the other hand, it introduces new threats such as the possibility of cyber attacks. The developing interconnectivity and proximity of energy systems mean that conflicts can have ripple effects on energy markets and prices. New technologies, such as batteries and grid-embedded generation, are making the cybersecurity of grid systems more vulnerable. With most companies being highly inexperienced in handling large-scale cyber attacks, there are higher chances of future wars and attacks to have a larger cyber component.


To know more about the opportunities and challenges in the utilities sector

Ask An Analyst_IR


Market Research

Analyzing the Oil and Gas Industry Through A Market Intelligence Study

With rising global demand, the oil and gas industry faces three major challenges: reduce costs, improve environmental footprint, and optimize the performance of its industrial base assets.

Producing crude oil and refined products at a lower cost to stay competitive in the market is one of the industry’s major challenges. Optimizing production systems and environmental utilities on current operating sites is, therefore, a priority for all the oil and gas industry players. The oil and gas industry is also a major consumer of water and energy resources and is therefore subject to increasingly stringent environmental standards. These constraints are forcing companies to rethink extraction, production, and distribution methods to preserve their license to operate. 

In addition, oil and gas industry players will have to invest massive amounts of venture and capital into ever more challenging and expensive production provinces, such as the ultra-deep reservoirs, ultra-deep waters, unconventional resources, and inhospitable environments to continue meeting the world’s demand for oil and gas.Request Proposal However, attracting skilled human resources, both in the technical and managerial areas, becomes crucial for companies operating in this industry.

Business Issues

  • The client: An oil and gas industry major

An oil and gas industry major based out of the US approached Infiniti to gain an understanding of the market landscape for oil and gas including current sales trends, key challenges and opportunities, market dynamics, growth drivers, and technological advancements. Additionally, the client was unable to devise an effective growth strategy and take necessary actions to gain a major chunk of the market share as there was no clear visibility of the market size and potential.

How Can Market Intelligence Help Companies in the Oil and Gas Industry?

Market intelligence solutions help companies to develop customer segmentation strategies based on value. It also allows companies to understand precisely how much marketing activity to carry out to which customers and which of their most valuable customers are at a risk of leaving. Market intelligence also helps firms to analyze the unstructured data and identify the crucial pieces of data that are used to retain their customers.


Summary of our market intelligence solution?

Ask An Analyst


Client Journey

To help the client obtain accurate market information, our market intelligence experts carried out an initial hypothesis around the target segments, and the potential respondents were identified through robust secondary research. The market intelligence experts also collated information from external sources including case studies, company publications, journals, news aggregators, and industry forums with the oil and gas industry.

Solution Benefits and the Business Impact

The oil and gas industry client obtained an in-depth understanding of the market potential with the help of Infiniti’s market intelligence solution. The solution also helped the client identify the key competitors, their products, technologies employed, and regulatory timelines. This further helped the client make strategic business decisions.

The Future

The digital revolution is here, and for companies in this industry, it could mean the difference between surviving, thriving, or floundering. The proliferation of increasingly affordable digital technologies is expected to unleash innovations across the oil and gas industry, affecting everything from how companies procure goods and services, develop fields, and move product all the way to the HR and back-office services used to back the core businesses.


A must-read case study for strategy specialists and decision makers looking to develop an understanding of the oil and gas industry

Request Proposal


Market Segmentation Helps a Renowned Power and Energy Provider Segment their Products Effectively

MARKET SEGMENTATION

LONDON: Infiniti Research, a global market intelligence solutions provider, has announced the completion of their latest market segmentation solution for a renowned energy sector client. The energy sector largely contributes to the economic development of a country. Digitization, strong economic growth, and higher efficiency are some of the key factors expected to drive further growth in the energy sector.

“The growing demand for renewables among the consumers are forcing energy sector companies to meet the demand-supply concerns and simultaneously enhance the supply of the services. Market segmentation will help players to identify different groups of buyers in the market and target specific products and services for each segment, “says an expert at Infiniti Research.

 

Request your FREE brochure today!

The solution offered helped the energy sector client to design their advertising and media campaigns to drive sales and improve market attractiveness. The client was also able to seek ways to determine the prominent branding strategies and keep the brand in tune with the customers.

Additional Benefits of The Market Segmentation Solution

  • Re-align their offerings based on each customer segment and adequately allocate their marketing resources to meet their target audience’s needs
  • Understand the commonalities in opinions and leverage the use of statistical techniques to profile people with similar attitudes.
  • To know more, request a free proposal


 To know more about how our market segmentation solution helped the energy sector client

 Ask an analyst


Close
Infiti Logo

Hello there!

Contact us to know more about our cost-effective custom market research offerings to support efficient market penetration, new product launch, and devise strategies to monitor and outperform your competitors.

Cookie Policy

The Site uses cookies to record users' preferences in relation to the functionality of accessibility. Please refer to the help guide of your browser for further information on cookies, including how to disable them. Review our Privacy & Cookie Notice